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Scion pondering move upmarket?

Scion is simultaneously celebrating its ten-year anniversary with the 10 Series models and trying to figure out what to do with itself over the next ten years. Once a go-to consideration for young, first-time buyers who wanted something cool and different, in 2013 it has a model everyone is still talking about in the FR-S, a model few are still talking about in the iQ, and three models in between in the tC, xB and xD that make everyone wonder, "What happened?"
Automotive News spoke to Toyota's North American CEO, Jim Lentz - he was the VP in charge of Scion when it launched - about the options, and Lentz said one of them could be a move upmarket to challenge the established luxury brands that are moving downmarket. "There's going to be a big need in the $25,000 range for a fun-to-drive, nice-looking, value-oriented product," he said, and the FR-S, which starts at $25,255, could provide the platform for Scion to climb up a notch or two in price and perception. An idea like this could conceivably work in tandem with a proposal to move entry-level Scion products over to the Toyota brand - but remember, this is all just ideas on a whiteboard at the moment.
As opposed to an "entry-luxury fighter," the brand could swing back to the other option that was considered when it was formed, directly challenging the Korean makes that have usurped its cachet with first-time buyers. Lentz said Scion could go either way, and the tone of the piece seems to indicate that the final direction is still a ways away from being resolved.

VW targeting 10M sales in 2014

Volkswagen Group believes it can sell over 10 million vehicles in 2014, with hopes of overtaking Toyota as the world's largest automaker in the process. If VW can do it, it would meet that goal four years earlier than planned. Of course, Toyota isn't sitting still - it also hopes to top the 10 million-car threshold this year and has the advantage of already holding the top spot.
"With rising volume and new models, we will increasingly see positive earnings effects as well," said VW Group CEO Martin Winterkorn during its annual press conference, according to Automotive News. The company is spending huge amounts of money to propel it to the top, investing 84.2 billion euros ($117 billion) through 2018, and according to AN it plans to introduce over 100 new models worldwide among all of its brands by the end of next year.
The German automaker may get an extra boost as the European car industry shows signs of emerging from its yearlong stagnation and China continues to grow. In January, VW Group was up 8.5 percent in Europe and 15.5 percent in China, according to its own figures. However, the US has been slowing with Volkswagen brand sales down 19.04 percent in January and down 13.81 percent in February.

Toyota rolls out new turbo engine on updated JDM Auris

Toyota may be among the leaders in hybrid powertains, but the Japanese auto giant knows there's more than one way to skin a proverbial cat – especially when it comes to green propulsion. To that end, it has announced a new series of downsized turbocharged engines. Leading the charge is 8NR-FTS, a new 1.2-liter turbocharged and direct-injected engine that uses a single-scroll turbocharger and a water-cooled exhaust manifold integrated into the cylinder head. The engine promises to deliver "responsive acceleration and maximum torque across a wide rpm range" combined with "drastically improved thermal and fuel efficiency." It features what Toyota calls D-4T technology – combining direct-injection with a turbocharger in a four-stroke engine – as well as continuously variable intake valve timing. The result is an engine that produces 114 horsepower and 136 pound-feet of torque from just 1,196 cubic centimeters of displacement. The engine is being rolled out initially on a redesigned version of the Auris hatchback (similar to the Scion iM we'll be getting Stateside) that's being introduced in Japan. In addition to the 1.2-liter turbo, the JDM Auris will also be available with a 1.5- and 1.8-liter engines. Buyers will also be able to choose between CVT and six-speed manual transmissions (the latter only available with the 1.8), in front- or all-wheel drive and in six trim levels – of which the 120T with the new 1.2 and CVT is the top. The refreshed Auris also benefits from revised sheetmetal, interior equipment and safety features. We're awaiting word back from Toyota on whether this new engine (or some derivative thereof) will be made available in North America, but in the meantime you can scope out all the details on both the engine and the new Auris in the press releases below and in the pair of high-resolution image galleries. Turbocharged Toyota Auris Goes on Sale in Japan Toyota City, Japan, April 6, 2015-The partially redesigned Toyota Auris, offering a newly developed turbo engine and a brand new safety package, went on sale in Japan today. Featuring significant interior and exterior changes, this latest redesign advances the Auris brand by building on the individuality and performance that has defined the model since its first generation. In addition, Toyota has combined the best of the model's new features by creating the high-end 120T grade. Across all grades, Toyota aims to sell 1,000 units per month in Japan.