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Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.

Autoblog Podcast #318

Toyota back on top, Barrett Jackson, Crowdsourcing your Dodge Dart payments, Nissan and Toyota double down on pickups
Episode #318 of the Autoblog Podcast is here, and this week, Dan Roth, Zach Bowman and Michael Harley talk about Toyota regaining the No. 1 sales crown, getting your friends and family to buy you a Dodge Dart, Barrett-Jackson, and Toyota and Nissan remaining committed to their pickup trucs. We wrap with your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Keep reading for our Q&A module for you to scroll through and follow along, too. Thanks for listening!
Autoblog Podcast #318:

Toyota confirms C-HR crossover to debut at Geneva

With the compact crossover segment booming with new entries, Toyota soon intends to burst into the popular market with a production version of the C-HR concept. The rakishly styled, little CUV will show off its final face at the 2016 Geneva Motor Show next March, and European sales will start before summer, Autocar reports. Customers in the US will likely get to drive the angular model, too. The C-HR concept's chiseled shape is expected to make the transition to the road largely unaltered. According to Autocar, customers reportedly really dig the razor-sharp look versus a more conventional CUV design. A hybrid is also expected to be included in the production powertrain lineup, but non-electrified options could be available, too. The Japanese automaker last displayed the C-HR at this year's Frankfurt Motor Show. Underneath the avant-garde shape, the Toyota New Global Architecture provided the underpinnings, and a hybrid powertrain was there for propulsion. The concept's general design idea was actually the revival of a three-door crossover from the 2014 Paris Motor Show. In addition, the production C-HR is expected eventually to arrive in the US but likely wearing a Scion badge. Spy shots highly suggest that a crossover is already under development, and the entry would give the division a much-needed challenger to the Nissan Juke, Honda HR-V, Mazda CX-3, and plenty of others. Plus, the brand is keeping it absolutely no secret that a third, new model is on way to join the iA and iM.