1978 Toyota Land Cruiser Fj40 Hardtop Restoration In Progress on 2040-cars

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Toyota TRD Pro lineup coming next week

A mysterious Toyota commercial recently popped up on YouTube teasing a new TRD Pro lineup for the Tundra, Tacoma and 4Runner, and now we're getting our first official word straight from the automaker on the matter. Courtesy of its Facebook page, Toyota is promising that the TRD Pro models will be introduced on February 6th, ready to "conquer the great outdoors."
This date just so happens to mark the first day of the always-truck-friendly Chicago Auto Show, so while Toyota isn't saying as much, we're almost certain the trucks will show up next week in the Windy City. It's not clear what sort of upgrades TRD Pro brings, but it definitely includes black wheels and a tweaked front end featuring a thick, single-bar grille and bold lettering in place of the stylized Toyota logo (shown above on the Tundra).
Scroll down to see the video, and head over to Toyota's Facebook page to see a teaser image of the 4Runner TRD Pro.

Toyota NA CEO says his excitement for hydrogen sedan is rising

Toyota has an undeniable vested interest in seeing its hydrogen sedan succeed when it goes on sale in the US next year, so it's no surprise that the company's North American CEO, Jim Lentz, says that he's got more hope for the car now than ever before. And if we remember ways that others in the company, like Bob Carter, have loudly sung hydrogen's praises, we have to assume that positivity is running awful high in Torrance. In fact, Lentz said that the US side of the company is far more excited by the H2 car than colleagues in Japan. Speaking at The Wall Street Journal's ECO:nomics conference in Santa Barbara, CA this week, Lentz said: After we've seen the product, understand its range, its driving dynamics, its refueling, we're a lot more bullish than Japan - probably about fivefold more bullish. It's just a question of how many can be produced now. Well, we've driven this car, and we still feel that Toyota is placing a big bet on the technology. One important issue is cost, but Lentz would not say exactly how much the car costs to make or what it will be priced at. He did say, though, that the production cost has dropped by 95 percent from the $1 million price tag the car wore ten years ago. That hints at a production cost of around $50,000. Lentz also said he thinks it will take at least a decade for hydrogen vehicles to hit sales of 500,000 per year in the US. Speaking to Bloomberg, he said: Their acceptance could get off to a quicker start than the hybrids did. I think you're going to see a lot more marketing of the concept of fuel cell much sooner than you did for hybrids, because basically the whole industry is behind it.

Behold the mad genius of the Ferrari-powered Toyota 86

Ryan Tuerck's latest project, a Toyota 86 with the F136 V8 engine from a Ferrari 458, has to be one of craziest projects ever envisioned. While the finished project will be nothing short of extraordinary, Tuerck reveals some of the finer details on fitting a large Italian engine into a small Japanese car. One of the most difficult tasks with the engine swap is getting the V8 to fit in the 86's compact engine compartment. Since the V8 is taller and longer than the stock 2.0-liter four-cylinder engine, Tuerck and his team have had to do a lot of cutting and fabricating. Tuerck also revealed that the vehicle wouldn't be used in competition, which allows the team to go beyond the rulebook in terms of body strengthening and custom components. There's still a lot of work to be done, but Tuerck claims the vehicle will be ready by October. Donut Media, the YouTube channel that is covering the build, promises to cover every aspect of the project including the first start, which should be coming soon. Related Video: News Source: YouTube via Donut MediaImage Credit: Donut Media Aftermarket Weird Car News Ferrari Toyota Performance Videos toyota 86 engine swap scion frs