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Ford only automaker to make 2012 Buzz Rankings, Toyota most improved

Ford landed itself a spot among the top 10 brands in the 2012 Buzz Rankings. The annual index scores 1,100 brands in 41 categories to determine which nameplates had the most positive buzz throughout the year.
For the third year in a row, Subway took the top honors overall with a score of 40.3, and Ford was the only automaker to break into the top 25 by earning a sixth-place finish overall. The manufacturer earned a score of 32.1 points, which was enough to push it up one spot from the 2011 Buzz Rankings. Honda managed 21.2 points overall, which is still well behind 25th-place Kohl's at 26.5 points. Toyota, Volkswagen and BMW all round out the top five automakers.
The 2012 Buzz Rankings also keep track of which brands improved the most over the past year, and this year, Toyota was the manufacturer with the largest leap forward. The Japanese automaker jumped from just 14 points in 2011 to 20.5 in 2012. Chrysler, Kia, Dodge and Volkswagen all saw sizable steps forward as well. Be sure to head over to the Brand Index site for more information.

Toyota launches new Passo hatchback in Japan [w/video]

With considerable manufacturing capacity here in the United States and even a NASCAR program, it'd be all too easy to categorize Toyota as an American automaker. Only it's not. It's Japanese, of course. And back in the Japanese Domestic Market, it offers a whole range of models we'll never see in North America. Models like the Crown sedan, Noah minivan and this, the new Passo hatchback.
Sold in various markets as the Daihatsu Boon, Daihatsu Sirion, Perodua Myvi and (for a time) the Subaru Justy, the Toyota Passo is a compact hatchback that slots in size-wise between the Yaris sold in America and the Aygo offered in Europe (except the Passo is taller than either).
Power comes from a 1.0-liter engine with 69 horsepower that can be had in front- or all-wheel drive, or a 1.3 driving 95 horses to the front wheels alone. A continuously variable transmission is on duty regardless of engine choice. Front-drive models get a stop/start system, but even all-wheel-drive versions are eligible for government tax credits. That's because, though the new Passo only appears to be mildly updated, the engines have been thoroughly reworked to deliver 30-percent better fuel economy than the previous model, coming in 20-percent better than the standards being enacted by the Japanese government for next year.

Toyota lowering Prius sticker prices in California

For the citizens of the state that has the biggest impact on Prius sales, it's understandable that Toyota might be offering its biggest perks there. With the next-generation version of the world's most popular hybrid not likely to see the light of day until the 2016 model year, the Japanese automaker is looking to spur sales as a stopgap measure. And that's especially true for the Prius C compact and the Prius Plug-in Hybrid. Toyota has bumped incentives for potential Southern California buyers of the Prius C to about $2,000 off the MSRP, which is up from $750 and about the same size of the perk given to prospective Prius Plug-in buyers, according to numbers from CarsDirect. For the standard Prius Liftback and the Prius V wagon, Toyota increased its discounts by about $500. The perks went into effect April 1 and will last until May 4. Toyota spokeswoman Amanda Rice confirmed to AutoblogGreen that the $2,000 incentive for the Prius C is specifically for the 2014 model year, and that the 2015 model year spurs a $750 incentive. She also confirmed that Toyota this month increased standard Prius lift back cash-back offer to $1,750 from $1,250, though amount offered can change by region. "While we will do what is necessary to remain competitive, Toyota's practice is to always lead with the product, not the deal," Rice wrote in an e-mail to AutoblogGreen. "The use of our incentives is tactical, reinforcing our value and focus on keeping our products competitive in the market." The Prius family was California's most popular passenger vehicle in 2012 and 2013, but sales since then have fallen off. Through the first quarter, US Prius sales were down 14 percent from a year earlier after falling 11 percent last year to about 207,000 units. A Toyota representative didn't immediately respond to a request for comment from AutoblogGreen on the increased incentives in the face of reduced sales. Related Videos: