2011 Toyota Camry on 2040-cars

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Toyota's Psy-style Waku-Doki ad inherits Japan's bizarre ad crown

A new Japanese Toyota ad featuring crisply suited businessmen driving into the jungle only to segue into a Psy-style music-video dance-off with a gorilla and natives is the latest car commercial to go viral. Jungle Wakudoki is the newest installment in a grand tradition of bizarre ads from the island nation that are by turns hilarious, head-scratching and occasionally even frightening.
Let's face it: My people are weird.
I'm half-Japanese and take suitable pride in my Asian roots, but even I can't figure out what's been slipped into the water coolers of the country's ad agencies much of the time - or the nation at large, for that matter. From Japan's ubiquitous obsession with all things adorable (kawaii) to its offbeat sense of humor and its bizarrely perverse and violent tentacle porn, it's clear there's a lot going on in the culture, and only some of it bubbles up to the surface in its marketing efforts. Much of the strangest and most amazing ads are for non-transportation products (e.g. laundry soap, snacks, energy drinks), but the automotive space has its fair share. This latest Toyota ad had me trawling YouTube for a common theme, trying to make sense of why these spots are the way they are. Scroll down to watch the Toyota ad in question as well as a bunch of other examples of Japan's most bizarre car-related ads and see if you can't find the thread that runs between them. Is it just that something's being lost in translation? Have your say in Comments.

Are you the facelifted Toyota Yaris?

As basic transportation goes, there's not a lot to complain about with the Toyota Yaris. The five-door hatch (not to mention its JDM cousin, the Vitz) are due for upgrades, though, having toddled along in its current form since the 2011 model year. Now, we have what looks to be leaked images of the new Yaris, straight from a Japanese brochure.
The next-gen Yaris was previewed in Frankfurt by the Yaris Hybrid-R Concept. Surprisingly, both the standard version and the RS (shown above) share a strong resemblance with the Frankfurt concept. That gaping lower intake remains, while a pointy, sharp front end shares a resemblance with the new Aygo city car (though the Yaris won't have a giant X on its face like its smaller cousin). The lower intake is flanked by a pair of what we're guessing are non-functional grilles, which house the fog lights. There are only a few small images of the rear of the car, which looks more like an evolution of the current five-door hatch.
The interior looks rather racy, with a small, thick-rimmed, leather-wrapped steering wheel and black cloth seats with red contrast stitching. There's a bright red button to the right of the steering wheel on this right-hand-drive JDM model, which could indicate the arrival of pushbutton start. Under hood of this Mazda-built Toyota should be a Mazda Skyactiv engine. That gives us hope that this latest Toyota compact will be imbued with some sense of driving fun.

255-hp Toyota GR86 and other big news leaks in dealer presentation

Last month, Motor1 said it received information on Toyota and Lexus product plans for the next few years from an inside source who attended a dealer presentation. To protect the source, Motor1 didn't publish any slides or proof from that presentation. A snippet of what happened behind closed doors has found its way online, Allcarnews posting one of the slides yesterday, as well as its own recap of the Japanese automaker's plans that mirrors the Motor1 report. If all of this is true, not only is there a ton of product in the works, but Toyota and Lexus lineups will get more interesting while answering the requests of several enthusiast groups. We'll start with the 86, then go by model year after that. The next-gen coupe developed with Subaru should sit on Toyota's TNGA platform and get a rebrand to wear the GR86 name, for Toyota's Gazoo Racing division. The real hallelulah happens under the hood, where a turbocharged four-cylinder is expected to produce 255 hp, a 50-hp jump over the present model. Look for an upgraded interior, too. The debut is slated for summer 2021, possibly July.    This year: The fall season should introduce a new crossover and a new Sienna with hybrid powertrains only. The current minivan has been on sale since 2010, getting a minor refresh in front in 2018. The crossover will be a five-seat midsizer that brings back the Venza name, this model already rumored here and abroad. It, too, will only get hybrid powertrains. Both planned as 2021-model-year products, it's possible their motivations will be based on the 2.5-liter four-cylinder in both the RAV4 and Highlander hybrids. And a refreshed Camry might come later this year as a 2021MY sedan.  2021: Next year will be a busy one. ... On the Toyota side, and as TFL has reported, the all-new Tundra that's first to sit on the TNGA-F truck platform will show in December 2021 as a 2022MY pickup. Rumor has the top model powered by a 3.5-liter twin-turbo V6 hybrid with around 455 hp and 500 pound-feet of torque, perhaps distinguished by the i-Force Max name that Toyota recently applied to trademark. A few months before that, Toyota will roll out a Corolla-based crossover maybe called the Corolla Cross, and potentially built in the U.S. at the Alabama facility being constructed with Mazda. And remember, a Toyota exec teased a small hot hatch for this market as well, "an answer" to the GR Yaris sold in Europe, which Car and Driver figures will be based on the Corolla.