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Toyota might stop importing certain models if tariffs imposed

In case you hadn't heard, the entire automotive industry, both domestic and foreign, is very much against the automotive tariffs proposed by the Trump administration. And while the industry is lobbying hard against such tariffs, companies are also having to consider what to do in the event they are passed. CEO of Toyota's North American operations, Jim Lentz, told Bloomberg that the company will certainly be reconsidering its strategy in the event of tariffs between 10 and 25 percent the cost of the car. He told the news outlet that, depending on how high the tariffs are, Toyota might just increase the price of some models, or stop importing them altogether. Toyota does build a large number of its cars here in the United States. The Toyota Camry, Avalon, Tundra, Highlander, Sequoia, Sienna models are all built here, as well as some Tacomas, Corolla sedans, and Lexus ES sedans. Many of those vehicles are big sellers for Toyota, too, so that's good for the company. But many other Toyotas are built outside the country. The Toyota RAV4, Prius range, C-HR, Corolla hatchback, Land Cruiser, 86, Yaris, Yaris sedan, Mirai, 4Runner, and the entire Lexus line are built in other countries. Some of these imports we're sure are safe no matter how high the tariffs might be. The RAV4 is the company's biggest seller, and the Prius sells well, too. Even if the Prius wasn't selling so well, the company would probably still sell it simply because it's an image builder. Somewhat related, we imagine Toyota would continue offering a handful of Mirais. The 4Runner, C-HR and Corolla hatchback would probably be safe, too. If these models stick around after potential tariffs are imposed, expect their prices to increase. But in the Toyota line, anything that's not selling well and has tight margins is probably doomed. Chief among them are the French-built Yaris hatchback and the Mexican-built Yaris iA sedan. Both cars have terrible sales, and being low-end cheap cars, they'll only sell worse with higher prices, and Toyota will lose money if it has to eat the tariff. The 86 is a similar situation in which it's a niche vehicle that has had weak sales and is being sold at a relatively low price. The Land Cruiser could go either way. It sells in small numbers, but it's already extremely expensive and continues to sell. Buyers might not be put off by spending some more.

Best trucks for the money in 2024, according to iSeeCars

Full-size trucks are some of the most popular vehicles on the road in the U.S., but they’ve become exceedingly expensive in some cases. That makes it even more important to choose the right full-size truck to maximize value and longevity. iSeeCars recently released its list of the best trucks for the money for 2024, ranking AmericaÂ’s full-size trucks on the cost to own over 10,000 miles. Though the Ford F-150 is the best-selling new full-size truck, it failed to break into the three best trucks for the money, landing at number four on the list. The top six pickups include: Chevrolet Silverado 1500: $2,863 per 10,000 miles Toyota Tundra: $2,868 Ram 1500: $3,352 Ford F-150: $3,469 GMC Sierra 1500: $3,598 Nissan Titan: $4,008 The list is short because there is only a handful of full-size trucks on sale. Though many are expected to last quite a while – some have lifespan estimates of more than 180,000 miles, and the Toyota TundraÂ’s average life is 226,032 miles – all of them are expensive. iSeeCars found that the average new truck purchase price is $61,353, with trucks like the GMC Sierra 1500 topping $66,000. iSeeCars ranked the trucks on their purchase price and 10,000-mile ownership costs, not on driving excitement, styling, tech, or safety. It also did not asses each truckÂ’s capabilities, such as towing and payload, but said that buyers looking to save money should only purchase one if they have “genuine truck needs.” The study looked at several vehicle types to find the best models for the money in each category. The Mitsubishi Mirage was the best car overall, returning a $1,099 10,000-mile ownership cost and a low $18,991 purchase price. The Toyota Tacoma was the best midsize truck, and Toyota landed a strong seven vehicles in the top 25 best cars for the money overall. Chevrolet Ford GMC Nissan RAM Toyota

Toyota releases its Le Mans recap, 'The Ultimate Endurance Race'

Two weeks ago, Audi released its short video about this years 24 Hours of Le Mans, and now Toyota has put the experience into its own words and pictures. Called The Ultimate Endurance Race, the clip and accompanying press release focus on how hybrid power helped Toyota claim second and fourth places with the TS030 Hybrid in just its second year competing at Le Mans.
There are some brief scenes of the battles had this year, like when Lucas di Grassi in the Toyota almost kissed Allan McNish in the Audi above, but the best part might be when Toyota promises it will be back. Next year, it's gonna be good. You'll find the relevant words and the images just below.