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General Motors became second-largest US advertiser in 2013

General Motors might be mired in several recalls, as well as the ongoing investigations from the National Highway Traffic Safety Administration and Congress into the automaker's response to those recalls. However, the company can celebrate taking the title of the US' second-largest advertiser in 2013. According to Ad Week examining a recently released study, total advertising spending in the US posted its fourth consecutive year of rising expenditures with 0.9-percent growth to $140.2 billion. Of that, the auto industry spent $15.2 billion to promote its goods in 2013, up 3.8 percent.
The country's biggest advertiser was Procter and Gamble, which dropped $3.17 billion in 2013, an increase of 11.8 percent. GM became the nation's second largest promoter with $1.794 billion in spending, up 10 percent. The biggest proportion of that money went to sell Cadillac and GMC. AT&T barely lost out with $1.793 billion in advertising, 15.2 percent growth. The 10 businesses with the highest ad investments spent a cumulative $15.9 billion during the year, 6.6 percent higher than 2012. Toyota came in eighth place making it the only other automaker to rank in the top 10.
The study also indicates that there is a shift in advertising spending from television and print to the Internet. There was 15.7 percent more money outlaid to promote products online in 2013 than the previous year. In comparison, television dropped 0.1 percent, newspapers were down 3.7 percent and radio fell 5.6 percent.

Toyota teases 2014 4Runner, will debut on April 27

The 2014 Toyota 4Runner appears to be getting a styling refresh that is as out of the ordinary for Toyota as the venue at which it will be debuting. Launching on April 27 at the 2013 Stagecoach Music Festival in Indio, CA, the 2014 4Runner looks to be getting more of an in-your-face design. Toyota says this marks the first time it has ever revealed a new product at a music festival.
While we only see two images of the updated 2014 4Runner, the new headlights break from the rectangular shape present on the current model for an edgy, scalloped shape. Below the headlights are vertical air inlets - looking quite similar to the 2014 Subaru Forester XT - but it isn't clear if all models will get these or just special trim levels. The other image Toyota released was of the smoked, LED taillight.
As the presenting sponsor of the music festival, Toyota will have legendary off-road driver Ivan "Ironman" Stewart at the show as well as an off-road driving course for people to drive the automaker's trucks and SUVs. Scroll down for a press release giving some additional information about both the 2014 4Runner and the Stagecoach Music Festival.

Toyota Tundra ditches V6 for 2015

The Toyota Tundra debuted in new-ish form for the 2014 model year, but as we head into 2015, the truck boasts a couple of small updates. Most notably, the base V6 engine has been discontinued. On top of that, there's the new TRD Pro model on offer for 2015, which we've told you about before.
Why kill the V6? Simple - it was very low-volume. "The Tundra V6 take rate was significantly less than five percent," a Toyota spokesperson confirmed via email to Autoblog. So for 2015, the two V8 engine options remain - a 4.6-liter unit with 310 horsepower and 327 pound-feet of torque, or the more powerful 5.7-liter powerplant with 381 hp and 401 lb-ft. Both engines are mated to a six-speed automatic transmission, and rear-wheel drive is standard. Four-wheel drive, of course, is available with either engine.
The only other noteworthy changes for 2015 include an optional integrated trailer brake for the 5.7-liter models, a new rear under-seat tray storage system for Double Cab trucks, and a spray-in bed-liner. Scroll down for the official press blast.