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Here We Go Again: Lexus attacks EVs in new ad [UPDATE]

UPDATE: We got a comment from founding member of Plug In America Paul Scott on this ad. It's available below. The last time Lexus attacked plug-in battery vehicles in an ad, it had to apologize. The company is remaining on message, though, and has revisited a hybrid-vehicle advertising campaign that implies that driving a battery-electric vehicle is a big waste of time, because of all the charging you need to do. With the new spot, Lexus once again raised hackles of plug-in vehicle advocates because, once again, the accuracy is questioned. "The ad's message was that a consumer could [drive] a vehicle with advanced technology today, without sacrifice or change in habit." – Lexus spokesman Brian Bolain Lexus is running print ads (click to enlarge) in publications like Wired poking fun at EVs, the International Business Times says. Lexus highlights range anxiety in the spot, comparing the amount of time it takes to fully recharge an EV – and the idea that air conditioning and using the radio can shorten an EV's range – to the fun of just driving a Lexus. "The [print] ad was merely intended to paint a picture of life with a hybrid, which is basically no different from life with a traditional gas-powered vehicle, versus life with an EV, which can have challenges or at least uncertainties," Lexus spokesman Brian Bolain told AutoblogGreen. "In other words, at its core, the ad's message was that a consumer could participate in driving a vehicle with advanced technology today, without sacrifice or change in habit." The campaign picks up where Lexus's previous anti-EV campaign left off this spring. A website promoting Lexus's hybrids (and parent company Toyota's H2 vehicles) claimed that there was a hydrogen refueling infrastructure set up in 20 US states (not anywhere close to true). Plug-in advocates were also quick to note that higher-powered EV recharging systems can allow a plug-in to be recharged in far less than the four hours the Lexus site claimed. Of course, Toyota has a lot more skin in the game when it comes to hybrids and, starting next year, hydrogen fuel-cell vehicles than it does for plug-ins. Through August, the company sold just 842 RAV4 EVs and about 11,500 Toyota Prius Plug-in Hybrids in the US. That compares to almost 19,000 Nissan Leaf EVs and a Tesla Model S count that's likely close to that figure as well (Tesla breaks out neither monthly sales numbers nor US-only sales for the Model S).

Toyota wants 30 percent of China sales to be hybrids

Two years ago, China set tough fuel economy standards for passenger cars, taking another step toward addressing its smog and pollution problems; average fuel consumption was mandated as 6.9 liters per 100 kilometers (about 34 miles per gallon) by this year and five liters per 100 km (47 mpg) by 2020. Toyota wants more of its fleet to help its numbers there, and is working to make 30 percent of its sales by 2020, according to a report in Japan's Nikkei. The Japanese carmaker sells 21 passenger cars and vans in China but only two of them are hybrids, the Prius and the Camry Hybrid (in the US Toyota sells 20 passenger vehicles in but seven of them are hybrids). It unveiled two more hybrids at the Shanghai Motor Show that will be built in China, the Corolla Hybrid (pictured) as part of its joint venture with FAW Group, and the Levin HEV as part of its joint venture with Guangzhou Automobile Group (GAC). There is also an electric vehicle on the way as part of the GAC partnership, to be sold under the China-only Lingzhi brand. It will still be a gigantic hurdle to make that 30-percent target even after doubling the hybrid line-up. Toyota sold 1.03 million vehicles in China in 2014, but has sold only 90,000 hybrids in total during the ten years the Prius has been on the market and five years of the Camry Hybrid. News Source: Nikkei, Nikkei Green Auto Shanghai Toyota Electric Hybrid

Toyota Corolla Cross, Audi Q4 Sportback E-Tron and which beers are like which cars | Autoblog Podcast #635

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Consumer Editor Jeremy Korzeniewski and Senior Editor, Green, John Beltz Snyder. They're thirsty this week, but first, they talk about the Subaru Forester and Lexus NX they've been driving. They dig into the news about the Toyota Corolla Cross, Audi Q4 Sportback E-Tron and J.D. Power's surprising Initial Quality Study results. A longtime Autoblog Podcast listener suggested our editors try to relate some of their favorite beers to their favorite cars, and they happily oblige. Finally, they help a listener choose a new car in the "Spend My Money" segment. Autoblog Podcast #635 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Cars we're driving Long-term 2019 Subaru Forester 2020 Lexus NX 300h News Toyota Corolla Cross is headed our way Audi Q4 Sportback E-Tron concept revealed Dodge and Kia lead J.D. Power 2020 Initial Quality Study Cars and their beer counterparts Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Show full video transcript text - Hey, everybody. This is Autoblog Podcast producer Eric here. I'm just hopping in quickly at the beginning of the episode to let you know that this episode of the Autoblog Podcast is brought to you by these SoFi Daily Podcast. Reaching financial independence starts with having the right information. So every weekday morning, SoFi keeps you up to date with important business news and stock market happenings and how they affect your financial life. So get your money right and search for SoFi-- that's S-O-F-I-- wherever you get your podcasts. On with the show. [THEME MUSIC] [ENGINE REVVING] [CAR DRIVES AWAY] GREG MIGLIORE: Hello, and welcome to another episode of the Autoblog Podcast. I am Greg Migliore. We have a great show for you today on this hot, sizzling Thursday afternoon in July. Joining me today is senior editor for all things green, John Snyder. What's up, man? JOHN BELTZ SNYDER: Hey. Just trying to beat the heat with some iced coffee today. GREG MIGLIORE: Sounds good, sounds good. My coffee is just cold because I haven't microwaved it in a while. And chuckling at that remark-- charitably, I guess-- is consumer editor Jeremy Korzeniewski. How you doing? JEREMY KORZENIEWSKI: I'm doing good. I-- I mean, unlike you guys, I stopped drinking coffee about an hour ago.