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Ford barely edges surging Chrysler for Canadian sales crown in best year ever

The auto industry in the US showed strong results through much of 2014 with sales regularly growing year-over-year for many brands. That same trend carried over in the Great White North, as well. Canada posted its best numbers ever with 1.85 million units sold, up about 100,000 vehicles over 2013. The country nearly had a new market leader, too. The big winner among our neighbors to the north in 2014 was Ford with 291,951 vehicles sold, up 3 percent from 2013, according to Reuters. That success also handed the company the sales crown for the fifth consecutive year. In large part, the strong result came from the company's popular trucks, which represented about 80 percent of overall sales. "Ford moved into the number one position in September and didn't look back," said a note to clients by DesRosiers Automotive Consultants quoted by Reuters. However, the Blue Oval didn't exactly take an overwhelming lead for the year. The company nearly had to hand over the sales trophy to FCA after the company rallied in the latter part of the year. The Italian-American conglomerate had its best results ever to nip at the Ford's heels and move 290,004 units for 2014, a 12-percent improvement from last year. Jeep especially helped the bottom line with over 50-percent growth, according to Reuters. Only two other brands were able to break the 200,000-vehicle barrier in Canada for 2014. General Motors came in third place overall with 249,800 sales, up 6.3 percent. The combined Toyota and Lexus also barely jumped the hurdle with 200,851 units moved, a 2.8 percent improvement.

Toyota builds world's first 'outdoor website' for RAV4 promo

This whole thing started with the premise that Toyota's target RAV4 buyers are people who spend their time cycling, hiking, and generally not in front of computer screens. These people are therefore not able to benefit from the full website experience that Toyota has built for the RAV4. We should clarify that the video below is for Toyota South Africa, and maybe RAV4 buyers there really are the disgustingly outdoorsy ideal that us bacon-eaters are not living up to.
Toyota's agency partner, Hello Computer, set up a 1.8-kilometer track at a cycle park that replicated sections of the automaker's website with real physical displays and interactive feedback. Riders were asked to leave their mouses and hit the trail on a mountain bike to experience the RAV4 Outdoor Website and learn about the vehicle.
That seems like a lot of effort for something that's available on the smartphones of these hyper-active people who aren't in front of computers, but hooray for creatively conquering a problem that didn't exist. Hey, let's not be complete wet blankets - maybe some of the cyclists that ran the Toyota gauntlet got a RAV4 for their to- and fro-ing after the experience. Check out the video of the outdoor website below.

Toyota raises Japanese base wages for first time since 2008

Toyota is on track for record profits, and in return, its Japanese workers are receiving their first increase in base wages since 2008, plus higher pay based on seniority and a larger bonus for 2014. The Japanese automaker predicts the average laborer will net a 2.9 percent income gain.
The average Toyota employee will earn 2,700 yen ($26.28) more each month, a 0.8 percent increase from last year. Workers will also receive about 7,300 yen ($71.09) more monthly based on seniority and promotions. Finally, the company's union pushed through a median bonus of 2.44 million yen ($23,768) for 2014, the highest in 6 years.
The pay boost comes as Toyota forecasts a record 1.9-trillion yen ($18.5 billion) profit for the fiscal year ending on March 31, according to Bloomberg. It has been helped by the Japanese government's efforts to weaken the yen on international markets and expand inflation. Prime Minister Shinzo Abe has been asking businesses to increase compensation to end years of deflation and offset upcoming higher sales taxes. Honda and Nissan have also raised their wages there in recent months.