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Toyota bringing refreshed Auris to Geneva

Americans got a chance to see the Toyota Auris dressed up as the Scion iM concept at the LA Auto Show a few months ago, but the Japanese automaker isn't about to leave its European customers who call the Auris their own out of the action. Toyota will be showcasing a revised version for the local market at the 2015 Geneva Motor Show. For those unfamiliar, the Auris is essentially a Corolla with a liftgate at the back – or put another way, the European counterpart to what we once knew as the Matrix. It's available in hatchback and Touring Sports wagon body styles, and with gasoline, diesel or hybrid powertrain options. Though the hybrid (which accounted for half of the model line's sales last year) carries over unchanged, the updated Auris will get new gasoline and diesel engines. Along with them, the refreshed Auris also benefits from revised sheetmetal, a remodeled cabin and some upgraded equipment. Full details will be announced closer to its debut alongside the larger new Avensis at the Swiss auto expo. NEW TOYOTA AURIS TO JOIN NEW AVENSIS ON STAGE AT GENEVA Motor show debut for British-built Auris hatchback and wagon Toyota will reveal its new Auris at the Geneva motor show (3 – 15 March), the British-built hatchback and Touring Sports wagon versions making their debut alongside new Avensis. New Auris enjoys a refreshed design that adds presence and prestige, together with an upgraded cabin and new comfort and safety equipment features. The hybrid remains at the heart of the range, having established itself as the leading powertrain in the line-up, accounting for around half of all Auris sales in Europe in 2014. Nonetheless, the new model heralds the arrival of new and improved petrol and diesel engines, developed with a focus on efficiency and performance. The simultaneous reveal of new Auris and Avensis follows on from last year's introduction of Aygo and Yaris to complete a full rejuvenation of Toyota's core European model range. Both Auris and Avensis will continue to be built side by side at Toyota Manufacturing UK's car plant at Burnaston, near Derby. Toyota will host its Geneva motor show press conference on its stand in Hall 4 at Palexpo, at 12.15pm on 3 March. Featured Gallery 2016 Toyota Auris News Source: Toyota Geneva Motor Show Toyota Hatchback Wagon Economy Cars 2015 Geneva Motor Show

Toyota Aygo X-Wave pops its top

Chop the top off a car and you'll let the sunshine and warm air in, but you'll also get a car that's heavier, less rigid and costlier. That's why European hatchbacks in particular have been increasingly favoring retractable fabric roof panels that keep the structural integrity in tact while letting the sunshine in. The Fiat 500C, Citroen DS3 Cabrio and Renault Twingo all offer this type of setup – as do the Peugeot 108 and Citroen C1, and now their Toyota platform-mate is following them down the same path. Recently announced in the UK is this Toyota Aygo with X-Wave roof option. It's a black canvas panel that opens up the space above both rows of seats at the push of a button. Unlike the roofs on some of the other aforementioned European city cars, it doesn't extend all the way down to the base of the back window, but that just means it doesn't stack up and impede cargo space and rearward visibility. Toyota is bundling the X-Wave roof option with additional equipment like upgraded lighting, infotainment system and alloys for GBP895, taxes included (equivalent to $1,355 at today's exchange rates). That's a lot less than Fiat, for example, gets for upgrading from a 500 to a 500C on either side of the Atlantic. It's also even less than Peugeot and Citroen charge for similar options on their versions of the same vehicle in the UK, and that strikes us as a pretty cost-effective way to go motoring with the top down. LESS METAL, MORE FUN WITH AYGO'S X-WAVE OPEN TOP OPTION How do you make driving a Toyota Aygo even more fun? One sure-fire way is to provide some classic open-top enjoyment with a new retractable x-wave canvas roof. Looking ahead to longer, warmer days, Toyota has launched the x-wave as an option on the five-door Aygo x-pression model. Finished in black, the roof is factory fitted and is full length, ensuring that anyone travelling in the rear seats also gets to enjoy some of the wind-in-the-hair experience. The roof is electrically operated, using a simple switch next to the map light control in the headlining. Specifying the x-wave adds even more appeal to the Aygo x-pression, which also features 15-inch alloy wheels, front fog lamps, projector headlights with LED daytime running lights, the x-touch multimedia system with DAB and Bluetooth, reversing camera and air conditioning.

Toyota inks deal as global Olympic sponsor

Toyota has just scored a sponsorship with one of the biggest events on the planet – the Olympic Games. The company announced its position as a member of the TOP (The Olympic Partner) program, which takes effect in Japan next year and globally in 2017. The deal is slated to run through 2024. That means, if we're understanding the deal correctly, that we won't see as much official Toyota sponsorship at next year's Summer Olympics in Rio de Janeiro, while the company will enjoy a much more visible presence among American consumers at the 2018 Winter Olympics in Pyeongchang, South Korea. Unsurprisingly, the automotive giant's sponsorship will be in the mobility category, covering "vehicles, mobility services and mobile solutions," the company's press release said. Fuel cells are expected to play a big role. "We will do everything possible to fulfill our new role in The Olympic Partner program, and justify the trust the IOC has placed in us. The addition of a mobility category to the TOP Partner field is an important recognition for our entire industry," Toyota president Akio Toyoda said in a statement. "Under this Olympic flag, let us today reaffirm the power of sports to bring people together. And let us dedicate ourselves to creating a better world by promoting sports in the Olympic spirit of friendship, solidarity and fair play." "The IOC welcomes Toyota as a key partner for the provision of sustainable mobility solutions for the Olympic Games as outlined in Olympic Agenda 2020, our strategic roadmap for the future of the Olympic Movement," International Olympic Committee president Thomas Bach said. "Toyota is the world leader in its field, and this partnership signifies a strong commitment to the future of the IOC and the Olympic Movement. This is a milestone agreement in the implementation of Olympic Agenda 2020 because the focus of our cooperation is sustainable mobility, and Toyota will provide sustainable solutions for the entire Olympic Movement." Check out the official press release. Toyota Becomes IOC TOP Partner Tokyo, Japan, March 13, 2015-Toyota Motor Corporation (Toyota) today announced it has entered into a sponsorship agreement with the International Olympic Committee (IOC) to become part of The Olympic Partner (TOP) program. The agreement runs through to the end of 2024 in the mobility category, which includes vehicles, mobility services and mobility solutions.