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Could high demand, low supply doom Toyota Mirai?

Toyota recently gave the world a behind-the-scenes look at the small-scale production of the Mirai hydrogen fuel cell sedan. A team of just 13 people assembles three of them per day, and the Japanese automaker is using this rigorous build process to prioritize quality for each one. Although, there's some concern about whether the Mirai could become a victim of its own, growing success. The company reportedly already has 2,000 orders for the Mirai just in Japan, and an anonymous Toyota executive tells Automotive News that the waiting list is now "two years or something" to receive one. Keep in mind, this figure is before customers elsewhere in the world have any requests in, and the US launch is planned for California this fall with sales in Europe starting this summer. The automaker is keeping North American demand somewhat in check by only planning to move 200 vehicles or fewer on the West Coast in 2015. So, unless Toyota can pick up the production pace, the waiting list seems likely only to grow longer. Automotive News speculates that the company might be in danger of Mirai customers losing interest if they are forced to build anticipation for too long. That especially could be the case with a new Prius likely to be unveiled by the end of the year that could lure folks away It seems that Toyota is trying to react to the higher-than-expected demand for its hydrogen-powered model, though. In December, the automaker invested $168 million to add two more assembly lines for the Mirai's fuel cell stack and hydrogen tank. Related Video:

Toyota to show Camry and Corolla Special Editions, updated Avalon in Chicago

Toyota has quite the party ready for the upcoming Chicago Auto Show with the unveiling of some colorful Special Edition versions the Camry and Corolla to go along with the biggest piece of news, a refresh for the Avalon. The company didn't announce any specific info about the updated sedan but did release this dark teaser image, which we lightened (pictured right) to show off more detail. The stylists seemingly tweaked the higher portion of the grille, while giving the lower section a wide-open mouth. After the Camry's 2015 refresh, the popular sedan now has sharper, somewhat more aggressive styling, and this Special Edition based on the SE trim leans into that demeanor even more. Limited to 12,000 units starting in August, power still comes from a 2.5-liter four-cylinder rated at 178 horsepower and 170 pound-feet of torque with a six-speed automatic, but Toyota tries make it look a meaner, including 18-inch wheels with black highlights, smoked taillights and a choice of either Blizzard Pearl or Blue Streak Metallic paint. The interior changes are more thorough, with black bolsters and blue centers for the seats, plus matching cerulean highlights for the instruments and trim. Buyers also get a few luxuries inside with an Entune Audio Plus stereo, push-button start and moonroof. Navigation is optional. Where the Camry has a blue theme, the Corolla Special Edition goes crimson for its limit of 8,000 units beginning in August. Based on the S Plus trim, exterior upgrades are limited to a set of gloss black 17-inch wheels and a choice of Absolutely Red, Black Sand Pearl or Super White paint. There are a few more updates inside, with red stitching and accents for the seats, dashboard and door trim. These models also get push-button start, but an improved audio system with navigation and power moonroof are optional. View 8 Photos TOYOTA TO CREATE TURBULANCE IN WINDY CITY WITH SPORTY CAMRY AND COROLLA SPECIAL EDITIONS Camry and Corolla to Create Excitement With Special Edition Debuts Limited Production Models Equipped With Unique Sport-Themed Features Refreshed Avalon to be Unveiled at Chicago Auto Show CHICAGO, Feb. 5, 2015 - - Winds of change will be blowing into the Chicago Auto Show. Toyota's Camry mid-size sedan, the best-selling car in America for the past 13 years, and Corolla compact sedan, the world's best-selling car of all time, will debut special edition models at next week's Chicago Auto Show.

Mixed sales results, but automaker stocks rise on need for cars in Houston

DETROIT — The Big Three Detroit automakers on Friday reported better-than-expected August sales and issued optimistic outlooks for demand as residents of the Houston area replace flood-damaged cars and trucks after Hurricane Harvey, sending their stocks higher. General Motors, Ford and Fiat Chrysler posted mixed August U.S. sales, with GM up 7.5 percent and Ford and Fiat Chrysler down. Japanese automaker Toyota improved sales by nearly 7 percent, while Honda fell 2.4 percent. Still, analysts focused on the potential for Detroit automakers to cut inventories and stabilize used vehicle prices as residents of Houston, the fourth largest city in the United States, are forced to replace tens of thousands, perhaps hundreds of thousands, of vehicles after the devastation from Hurricane Harvey. Mark LaNeve, Ford's U.S. sales chief, told analysts on Friday that following Hurricane Katrina in 2005 "we saw a very dramatic snapback" in demand. That said, Ford sales fell 2.1 percent in August. It sold 209,897 vehicles in the United States, compared with 214,482 a year earlier. Sales were down 1.9 percent in the Ford division and off 5.8 percent at Lincoln. Demand was down for cars, crossovers and SUVs. It was not clear how many vehicles in the Houston area will be scrapped, LaNeve said, saying he had seen estimates ranging from 200,000 to 400,000 to 1 million. Ford's Houston dealers may have lost fewer than 5,000 vehicles in inventory, he said. Ford is the No. 1 automaker in the Houston market, with 18 percent share, according to IHS Markit. The company plans to ship used vehicles to Houston dealers and has "every indication we would have to add some production" of new vehicles to meet demand, LaNeve said. Investor concerns about inventories of unsold vehicles and falling used car prices have weighed on Detroit automakers' shares most of this year. Now, automakers can anticipate a jolt of demand from a big market that is a stronghold for Detroit brand trucks and SUVs. "It's got to be a positive for the industry," LaNeve said. Investors appeared to agree. GM shares rose as much as 3.3 percent to their highest since early March. Ford increased 2.8 percent at $11.34, and Fiat Chrysler's U.S.-traded shares were up 5.2 percent $15.91, hitting their highest in more than five years. GM reported a 7.5 percent increase in U.S. auto sales in August, helped by robust sales of crossovers across its four brands.