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Toyota finds profit in Europe thanks to hybrid sales
Thu, Jun 5 2014In the land of diesel, Toyota appears to be making money its own way and thereby making more of it. The Japanese automaker is taking on Europe's diesel-centric ways by substantially boosting sales of hybrids on the continent. That, along with cost cutting measures, has increased the company's European profitability, Automotive News says, citing recent remarks by Toyota's European operations chief Didier Leroy. Toyota, which lost money in Europe between 2008 and 2011, started turning things around two years ago by cutting labor at places like UK factories while consolidating production of models such as the Auris and Yaris hybrid vehicles. During the most recently completed financial year, Toyota Europe reported earnings that were up 75 percent from the year before, despite revenue being up just five percent. The company also aims to sell at least 1 million vehicles in Europe by next year and is boosting sales in countries like Russia. Late last year, Didier told Bloomberg News that Toyota's European market share was rising about one percentage point a year, while production at Toyota's factories in countries like France, Turkey and the UK were running at full capacity. Toyota estimated at the time that hybrids accounted for about a fifth of Toyota's European sales.
Construction of Lexus' first US assembly line underway
Thu, 09 Jan 2014The ES is Lexus' top-selling sedan, but the Japanese luxury marque has never manufactured it outside of Japan. In fact, Lexus has never made any cars in the United States, one of its largest markets worldwide. But that's about to change.
Yesterday, construction began in Georgetown, Kentucky, on the first Lexus assembly line in America, the first concrete (or steel) step in a $360-million expansion of Toyota's plant in the Bluegrass state that will create 750 new jobs. The expansion was announced last April by chief executive Akio Toyoda at the New York Auto Show.
Once the new assembly line gets online in the fall of next year, Toyota plans on building some 50,000 units of the ES each year. Lexus sold a record 72,581 examples of the ES in the United States last year - 30 percent more than the previous year - so Lexus will either have to import some more from overseas or leave some buyers disappointed.
2016 Toyota Tacoma teased again
Wed, Dec 17 2014Toyota is following up its muddy teaser of the back of the 2016 Tacoma with a dusty new one that shows the truck's face for the first time. Without seeing more of the pickup, it's impossible to make any educated judgments, but the company appears to be taking the Taco's styling in a new direction. The 2016 Tacoma features a hexagonal grille outlined in chrome and a narrow intake underneath visually connecting the foglights. The headlights take on a squinting look, and this shot suggests LED running lights at the outer edge (perhaps just for top-level trims). You can also just make out a bit boxier of a flare for the front fender. The truckmaker hasn't announced anything about the Tacoma's powertrain, but we spied a prototype testing several months ago with a six-speed manual transmission. That one reportedly rode on a modified version of the current model's frame, as well. Toyota apparently has high hopes, though, because it's ramping up production at the Taco's factory in Mexico by 41 percent. The truck debuts at the 2015 Detroit Auto Show on January 12, and you can read Toyota's to-the-point press release about it below. See. The. Light. December 17, 2014 The lights come on and Tacoma rolls at the 2015 North American International Auto Show. The all-new 2016 beast hits the stage at 12:50 p.m. EST, Monday Jan. 12. And for those who can't wait for the dust to settle, we'll share a little more dirt later today. www.toyota.com/upcoming-vehicles/tacoma