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Weekly Recap: Hyundai scores NFL sponsorship after GM exits

Hyundai replaced General Motors as the official automotive sponsor of the NFL with a four-season deal that was announced this week. Hyundai gets exclusive sponsorship rights for mainstream and luxury cars, though not for pickups – as it doesn't have one in its current portfolio. "There may be another automotive truck sponsor, but not one that competes with our vehicle lineup," a Hyundai spokesman said in an email. That leaves the door open for another truckmaker to enter the fray. GM used the NFL to promote its GMC division, which makes pickups and sport-utility vehicles. The Detroit automaker decided to quit the sponsorship, which it had held since 2001, a GM spokesman said. Financials were not released, but ESPN said the sponsorship will cost Hyundai $50 million a year, double what GM paid. It gives Hyundai access to NFL trademarks for use in its marketing and advertising, and Hyundai will provide promotional vehicles to the league for the Super Bowl and other events. Hyundai celebrated the agreement by lighting up its Fountain Valley, CA, headquarters this week with a football field and the NFL logo. Hyundai's sister company, Kia, is the official automotive sponsor of the NBA. "We are huge football fans at Hyundai and feel there is no better venue to reach consumers, increase consideration, and tell the Hyundai brand story," Hyundai Motor America CEO Dave Zuchowski said in a statement. Hyundai will officially kick off its sponsorship when the NFL season begins on Sept. 10 with a primetime game featuring the Pittsburgh Steelers and the Super Bowl champion New England Patriots. OTHER NEWS & NOTES Toyota Mirai rated at 67 mpge, 312-mile range The Environmental Protection Agency gave the Toyota Mirai hydrogen fuel cell electric car a 67-miles-per-gallon-equivalent rating. The figure is for city, highway, and combined driving. The EPA also said the Mirai will have a 312-mile range. The sedan will arrive in dealerships in California this fall and will cost $57,500, though incentives can drop the price significantly. The Mirai will also be offered as a $499-per-month lease. Both come with three years or $15,000 worth of free fuel. Toyota plans to expand sales to the Northeast United States later. Toyota's top female exec resigns in wake of arrest Meanwhile, in other Toyota news, the automaker's communications chief and top female executive, Julie Hamp, resigned.

2019 Subaru Forester vs compact SUV rivals: How they compare on paper

We've seen what the 2019 Subaru Forester looks like (pretty much the same). We've found out how much it's going to cost (just a bit more). And also how much bigger and more powerful it'll be (appreciably on both counts). Now it's time to see how all of that compares to its top compact SUV rivals. While you can see the same engine and dimension specs for every compact SUV here, for this comparison featuring the latest 2019 Forester info, we've decided to define "top rivals" as those that the 2018 model was most frequently cross-shopped with. That means the 2018 Honda CR-V, 2018 Toyota RAV4, 2018 Mazda CX-5 and 2018 Nissan Rogue. At the time of this writing, none of their respective manufacturers had released data for 2019 models. We also included info for the 2018 Forester as well. So, without further blather, cue the Spreadsheet-o-Matic 3000. How big are they? The 2019 Forester may look nearly identical to the compact crossover it replaces, but it's nevertheless bigger and heavier. In particular, its wheelbase has increased from being the smallest in the segment to one that's pretty much average. It's a good bet that this gain is the reason rear seat legroom has also increased. Width is also up, but the Forester actually remains the narrowest compact SUV. As for other noteworthy dimensions, the new Forester now has the most maximum cargo capacity of any compact SUV with 76.1 cubic feet. Now, it should be noted, that's without the panoramic sunroof that comes on all but the base model. With it, max capacity shrinks to 70.9 cu-ft. Two points about that. First, Subaru is the only company that calls out this difference, and all the others almost certainly are not measuring with a sunroof. Second, this gives you an idea about how much of "maximum cargo capacity" includes space up high where you're probably not storing much cargo. As such, we included the Forester's biggest number and think it fairly indicates Subaru should carry the "biggest in segment" crown. How do their engines and fuel economy compare? Here's the most important takeaway here: The new Forester is tied for the best fuel economy in the segment, but that's with standard all-wheel drive. Everything else listed above is with front-wheel drive. The 2019 model also gets a welcome injection of power, resulting in the fourth-most base horsepower in the segment (or fifth, if you consider the CR-V technically holds spots 1 and 3).

Subaru, Toyota refute reports of BRZ, 86 demise

After news broke of an anticipated Japanese report telling that the Toyota 86 and Subaru BRZ twins were not long for this world, both carmakers have denied the cars' successors have been canceled. Carscoops reports that both Toyota and Subaru have stated they are developing next-generation cars. As a Subaru USA spokesman told Carscoops: "We do not endorse this report coming from Japan's Best Car. ... We are moving ahead with a next-generation Subaru BRZ, but have no further details at this time." The website also reported a similar statement from Toyota. With the models getting long in the tooth and no test mules having been spied, doubts are not unwarranted — remember just how long Toyota teased the fifth generation Supra before its 2019 debut. More information is not yet available, or whether the two brands will still collaborate to bring the new-generation coupes to the market, but for Toyobaru fans this might be grounds to breathe a sigh of relief. That would also mean, that if the hinted MR-2 revival is based on solid ground, there will be a full "Three Brothers" Toyota sports car portfolio for sale in the next decade. With the Supra offered also as a four-cylinder in Japan, it will be interesting to see if Toyota will retain the 86's current, slight power advantage over the Supra's 197-horsepower variant or respect the status of the bigger brother. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.