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Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

New Toyota Mirai videos continue questionable hydrogen claims

"Toyota engineers were simultaneously working on a brand new technology that met all the driver's needs with an even smaller carbon footprint." Toyota has released a number of new promotional videos for the hydrogen-powered 2016 Mirai. Most are exactly what you'd expect: pretty, full of promise and vaguely informational. But there was one line in the Product Introduction video that caught out ear. In the Product Information video about the Mirai, the narrator goes into a short history of Toyota's green car advances. After talking about the Prius and the Prius Plug In, making EVs for urban commuting and the rest of Toyota's advanced fuel programs, we hear this: "Never satisfied though, Toyota engineers were simultaneously working on a brand new technology that met all the driver's needs with an even smaller carbon footprint, one that took its lead from nature itself." You can watch the video (and four others) below. Plug In America co-founder Paul Scott told AutoblogGreen, "Show us the math! Toyota claims the FCV has a smaller carbon footprint than their EV, but every paper I've read indicates the FCV uses 3-4 times as much energy to travel a given distance as an EV. If they are making this claim, let's call them out to prove it. Show us the math!" There's some math that comes out in favor of EVs here and here. "BEVs and FCs have a very similar carbon footprint, dependent on fuel source." – Toyota's Jana Hartline Plug-in vehicle advocate Chelsea Sexton went further. "Assuming appropriate comparisons in energy feedstock, basic science doesn't support the notion that the footprint of an FCV is smaller than that of an EV," she told AutoblogGreen, explaining that "appropriate comparison" would mean using similar energy generation methods for both hydrogen and plug-in vehicles. Not the tendency, she noted, "of H2 fans to compare FCVs based on solar-based electrolysis to EVs running on coal-bases electricity and similar shenanigans." Besides, Sexton said, "focusing purely on efficiencies entirely misses the biggest struggles that FCVs face in the market, namely fuel price, inconvenience, and market fear, even if the vehicles themselves are initially subsidized.

Lexus LX 600 first impressions, a $485k Rolls and old Dodge Vipers | Autoblog Podcast #718

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Associate Editor Byron Hurd for a packed hour of Rolls-Royce, Infiniti, Lexus and early Dodge Viper content. The two start by talking about what they've been driving, kicking off with the 2022 Toyota Land Cruiser Lexus LX 600, followed by stores from Greg's road trip in an Infiniti QX55. From there, it's on to the $485,000 Rolls-Royce Ghost Black Badge that Byron was loaned for a weekend lake cottage getaway. After that, they celebrate Autoblog Podcast #718 with some Porsche Cayman and Boxster anecdotes, followed by Byron's used vehicle spotlight on the early Dodge Viper.  Autoblog Podcast #718 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Cars we're driving 2022 Lexus LX 600 2022 Infiniti QX55 2022 Rolls-Royce Ghost Black Badge Used Vehicle Spotlight1992-2002 Dodge Viper Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2022 Porsche 718 Cayman GT4 RS at the 2021 LA Auto Show