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Rick Hendrick Toyota Scion, 1969 Skibo Road, Fayetteville, NC 28314

Rick Hendrick Toyota Scion, 1969 Skibo Road, Fayetteville, NC 28314
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Car and Driver shows off awesome 1960s ads

Fri, Sep 11 2015

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt

Toyota launches updated Verso-S in Europe

Wed, 14 May 2014

Globally, the Toyota Yaris has bred more variants than we can shake a stick at. It's been known in different markets as the Vitz, the Platz, the Bella, the Vios and, to us, as the Echo. The first-generation model bred a small cargo van called the Yaris Verso - a mini minivan riding on the shortest wheelbase in its class - which was renamed the Verso-S for Europe and alternatively known as the Space Verso, the Ractis, the Ractis Verso and even the Subaru Trezia in certain markets. And now Toyota has launched a revised version of its Verso-S in Europe.
Arriving as a mid-life facelift after three years on the market, the new Toyota Verso-S has been reinterpreted through the "Keen Look" design language that's been distinguishing the latest generation of Toyotas, particularly in the European market. That means new projector-beam headlights and LED daytime running lights, a reshaped grille with chrome surround, more LEDs around back, a fresh set of 16-inch alloys and new color options.
The interior has likewise been spruced up with new trim and color choices, as well as a tire pressure monitor fitted as standard. There's a new touchscreen display with more connectivity options, upgraded nav and a rearview camera as well. Since Toyota's made no mention of engine upgrades, until we hear back, we have to assume the 1.3-liter inline-four and 1.4-liter diesel engines carry over unchanged with the buyer's choice of either a six-speed manual or continuously variable transmission.

Ryan Tuerck's Ferrari-powered Gumout GT4586 debuts at SEMA

Wed, Nov 2 2016

Las Vegas is famous for its shotgun marriages, but the only Sin City nuptials we're interested in is the one officiated by Ryan Tuerck between a Toyota GT86 and the V8 engine from a Ferrari 458 Italia. The insane Gumout GT4586, as it's called, is probably one of the most well-known of the 2016 SEMA Show's stars, after video popped up showing the rear-drive Frankenstein firing up and spitting flames through its weird, front-mounted exhausts. The day after we published that video, which showed the GT86 in mostly bare frame, Gumout and Tuerck posted a second clip showing the Japanese-Italian coupe literally running rings around a 458 while wearing its sheetmetal and yellow-tinted headlights. The car's look in that second video carried over to the Las Vegas Convention Center floor, where the GT4586 showed up sans hood, ludicrously wide tires, and a huge wing and rear diffuser. It's clearly a good-looking car. You can check out our full SEMA gallery above, or, click the video below for a second look at Tuerck's Ferra-yota in action below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.