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Toyota has 200 orders for 2016 Mirai hydrogen fuel cell car

Toyota built 500 Lexus LFA supercars between 2010 and 2012 in what Automotive News has called a "secretive workshop." The automaker has been wondering what to do with that production line since the last LFA rolled off in December 2012 and, like so much else for Toyota these days, the answer is a hydrogen car – and in about the same small numbers. The 200 Mirai orders are "mostly from government and corporate fleets." – Masamoto Maekawa The 2016 Mirai fuel cell vehicle will go into production later this month at the old LFA workshop, which is located behind Toyota's Motomachi assembly plant in Toyota City. The skilled workers there have been doing other things (like building bicycles) since the last LFA was finished and now Automotive News says they will hand-build the Mirai so that the car can get the attention to detail Toyota wants and because there won't be that many of the hydrogen cars made for a while. Toyota has already said it will sell only 3,000 Mirai FCVs in the US by the end of 2017 (it won't arrive here until late 2015, with deliveries in Japan starting earlier). With 200 orders already in and a plan to build only 700 in 2015, Toyota is already talking about delivery delays. Toyota's executive vice president for domestic sales, Masamoto Maekawa, said that, "the 200 orders are mostly from government and corporate fleets." Production could remain at LFA Works for a while. One Toyota exec said that even if the company makes 2,000 Mirais a year, that would still be only 10 each day. Doesn't sound like there's going to be anyone working weekends for a while.

Toyota reaffirms commitment to body-on-frame SUVs

Toyota sold 121,055 Highlander CUVs in 2012, according to Automotive News. By comparison, it sold 78,457 examples of four different body-on-frame, truck-based SUVs (4Runner, FJ Cruiser, Sequoia and Land Cruiser). One could argue then, that the traditional SUVs aren't pulling their weight from a sales perspective. Yet that isn't stopping Toyota from reaffirming its commitment to a segment that has seen its former champions - Ford, General Motors and Chrysler - abandon it with alarming speed. Ford and GM still offer body-on frame utilities, but only in the very largest offerings, catering to seven or even eight passengers. Everything outside of the Expedition or Tahoe rides now on a unibody.
Toyota's decision to stick with the technology is good news if you're in the market for smaller SUVs that are still capable of heading well off the beaten path. Outside of the Jeep Wrangler, Grand Cherokee (a unibody) and perhaps Nissan Xterra, there's not much in terms of capable SUVs between $20,000 and $50,000. As the Toyota brand's US head, Bill Fay, says, "Clearly, the trend has shifted, but there is still an owner base that is interested in these vehicles."
We don't doubt Fay on that, but it may also be somewhat telling that Toyota's SUV lineup is aging, and we haven't seen or heard much about replacement models in the pipeline. Admittedly, the 4Runner (pictured) has been facelifted for 2014, but it's mostly cosmetic in nature. Despite Toyota's posturing, we still expect its body-on-frame lineup to thin in the coming years as sales dwindle and escalating fuel-economy standards make business cases even tougher. Here's hoping that Toyota manages to keep at least one rough-and-tumble SUV in its lineup in the coming years.

Toyota, Kaley Cuoco grant wishes in Super Bowl XLVII ad

For viewers who plan on watching the Super Bowl only for the commercials, here's one for you to enjoy ahead of time. As we saw in the teaser video that Toyota released last week, will be making the transition from Big Bang to The Big Game as a wish-granting genie in a commercial for the 2013 Toyota RAV4.
Though not as entertaining as the actual teaser for this commercial, it still garnered a couple chuckles from the Autoblog crew. We won't spoil it for you, but a word of advice: if Cuoco ever shows up in your driveway granting you wishes, we'd suggest you be very clear what you want... and enunciate.
If you want to see the commercial before this Sunday's game, we have the video (and an accompanying press release) posted after the jump.