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Fascinating if true: Toyota GR 86 could spawn Lexus variant

Neither the Toyota GR 86 or its Subaru BRZ platform twin are out yet, but there are already whispers of a third variant for the lightweight sports coupe. Japanese media are reporting that the GR 86 will spawn a Lexus variant, and that there's already a name for it, the Lexus UC. According to Japanese site Spyder7, the UC will stand for Urban Coupe, fitting in nicely with the Lexus UX nomenclature. It might measure slightly larger than the GR 86. The upcoming GR 86 has a length of 168 inches, but the report says the the Lexus UC could be almost a foot longer, with a total length of about 177 inches. That doesn't mean there will be any more interior room. The extra length will likely come from a heavily redesigned front and rear fascia, much more different than the GR 86 and BRZ are from each other. Lexus Enthusiast has a spy shot of the vehicle allegedly undergoing testing. The car in the photo wears a version of Lexus's trademark spindle grille. Meanwhile, Creative Trend reports that the UC's 2.4-liter boxer engine could be mated to a plug-in hybrid powertrain. Subaru does not currently have a PHEV system attached to that engine. The Crosstrek PHEV uses a 2.0-liter engine for its gasoline half, so if these rumors prove correct it would be a first for the 2.4-liter. The report also states that the interior might take on the new Lexus interface that debuted recently with the NX. That would differentiate the Lexus even more from the Toyobaru twins, which have almost identical cabins. While all of this still resides in the realm of rumor, Toyota did make one official announcement regarding the GR 86. It will make its driving debut at the Goodwood Festival of Speed, where the GR Supra made a similar appearance in 2018. We'll be looking for it when the event opens July 8. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

General Motors became second-largest US advertiser in 2013

General Motors might be mired in several recalls, as well as the ongoing investigations from the National Highway Traffic Safety Administration and Congress into the automaker's response to those recalls. However, the company can celebrate taking the title of the US' second-largest advertiser in 2013. According to Ad Week examining a recently released study, total advertising spending in the US posted its fourth consecutive year of rising expenditures with 0.9-percent growth to $140.2 billion. Of that, the auto industry spent $15.2 billion to promote its goods in 2013, up 3.8 percent.
The country's biggest advertiser was Procter and Gamble, which dropped $3.17 billion in 2013, an increase of 11.8 percent. GM became the nation's second largest promoter with $1.794 billion in spending, up 10 percent. The biggest proportion of that money went to sell Cadillac and GMC. AT&T barely lost out with $1.793 billion in advertising, 15.2 percent growth. The 10 businesses with the highest ad investments spent a cumulative $15.9 billion during the year, 6.6 percent higher than 2012. Toyota came in eighth place making it the only other automaker to rank in the top 10.
The study also indicates that there is a shift in advertising spending from television and print to the Internet. There was 15.7 percent more money outlaid to promote products online in 2013 than the previous year. In comparison, television dropped 0.1 percent, newspapers were down 3.7 percent and radio fell 5.6 percent.

Andrew Gilleland is new VP of Scion, Murtha moves to Toyota

Scion is getting some fresh blood at the top as Andrew Gilleland (pictured above) becomes the new vice president to take over for Doug Murtha. Gilleland is no stranger to the division, and served as the national field operations manager early in the brand's launch. Murtha moves to take leadership of corporate strategy and planning for Toyota in North America. "Now it's Andrew's charge to spread the message of the style and value of the iM and iA, as well as a third new vehicle that will be added to the lineup," Toyota division group vice president Bill Fay said in the announcement. Gilleland moves up from being general manager of Toyota's central Atlantic regional office. He takes the reins at Scion at a potential turning point for the division. Sales volume for the year through August is down 22.1 percent to 32,691 vehicles, but some big changes are afoot. The long-lived xB is likely about to bow out, and the brand is launching two new products with the iM and iA. They're getting some celebrity advertising, too. Spy shots also suggest the FR-S might get a refresh soon. Plus, the third model Fay teases is expected to be a compact crossover, possibly with styling inspiration from the Toyota C-HR concept. Scion could get a big boost by having an entry in that booming segment. New Products, Previous Player - Scion Introduces New Vice President Andrew Gilleland Returns to Youth Brand September 24, 2015 TORRANCE, Calif. (Sept. 24, 2015) – In the early days of Scion, when xAs and xBs were flying out of dealers' showrooms, Andrew Gilleland was the National Field Operations Manager for the youth brand. He was responsible for working with dealers to ensure they embraced the new products and processes Scion offered. Now, Scion is entering its teen years, and Gilleland is back as Vice President of Scion, once again encouraging dealers to sell its new models and investigate new methods to attract young buyers. "Scion has sold nearly a million vehicles since I left in 2005 and I'm excited to be back leading this team," said Gilleland. "The iM 5-door hatchback and iA sports sedan arrived at dealerships earlier this month and the response has been great.