2014 Toyota Camry Le on 2040-cars

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2014 Toyota Camry to get 'significant' attention?

With competition from Ford, Chevrolet, Honda, Hyundai, Kia, Mazda and Nissan mounting, Toyota is getting set to unveil a refreshed version of its Camry sedan a mere two years after it was fully redesigned.
According to a report from Bloomberg, Toyota's move to freshen the still young Camry comes as it seeks to retain its US sales crown in the midsize segment. That desperation has lead to increased incentives and fleet sales in a bid to keep its title, all while trying to keep pace with a slew of very competent competitors.
"It's safe to say we'll be doing something with it," Bill Fay, group vice president of the Toyota brand in the US, told Bloomberg during last week's LA Auto Show. "We'll be paying significant attention to Camry next year."

Toyota Mirai might be the name of new fuel cell car; it means 'future'

Anybody remember the Ford Futura? It wasn't exactly a world-beater of a car, so we don't think the name Toyota's has apparently chosen for its first production fuel-cell vehicle is a tribute of sorts. Though one never knows. Maybe Toyota just likes 18-inch-tall EVs. The Japanese automaker has apparently settled on a nameplate for its fuel-cell model, and the name will be "Mirai," which means "future" in Japanese, Bloomberg News says, citing a person familiar with the process that it didn't identify. Bloomberg couldn't get anyone with Toyota to comment on record about the name – and neither could AutoblogGreen – but we do remember that Toyota has bandied this name about before, so we're not setting anything down in stone quite yet. Last month, Toyota said the new fuel cell car would debut in Japan next April and would be priced at about $69,000 before any sort of government incentives kicked in. The company hasn't revealed details about a US release date or pricing here, but indicated that US sales would start where there's already some semblance of a hydrogen-refueling infrastructure. That pretty much means California and nowhere else in the states. The fuel-cell model is said to have a full-tank range of about 435 miles and that the tank can be filled up in about three minutes, similar to a gas-powered vehicle. In other words, the future.

2016 Toyota RAV4 Hybrid electrifies with updated styling, more tech

Since the launch of the Prius, Toyota has been closely identified with hybrids and electrification. However outside of the rather niche RAV4 EV, the company hasn't brought the efficient tech to the smallest crossover in its US range. That all changes with the debut of the 2016 RAV4 Hybrid at the 2015 New York Auto Show, and the crossover launches alongside a thoroughly refreshed RAV4 lineup. Similar to the Lexus NX 300h, the RAV4 Hybrid combines a 2.5-liter, four-cylinder engine running on the Atkinson cycle and an electric motor, and both axles get power thanks to the standard Electronic On-Demand All-Wheel-Drive System. Toyota is keeping the exact technical specs about the CUV a secret until closer to the fall launch but admits the hybrid setup offers more than the 176 horsepower in the internal combustion model. The electric assistance means quicker acceleration and better fuel economy, as well. Beyond just the availability of the hybrid powertrain, the 2016 RAV4 gets sharper, more aggressive styling. The changes start at the nose where the foglights are recessed in the front bumper, and the design draws the eye across the lower grille. There are also reshaped lights at the rear and a redesigned lower bumper with silver skid plate trim. Inside, the improvements include niceties like better material quality, an added USB port up front and cupholders for tall mugs. While the styling looks great, Toyota is also seriously upgrading the available tech for its strong-selling CUV. Buyers can spec a full array of LED lighting, including the headlights, running lights and taillights. There's also the new Toyota Safety Sense suite that adds pre-collision braking, lane departure warning radar cruise control and more. For help with parking, the company has the four-camera Bird's Eye View Monitor, as well. The RAV4's trims carry over and get a new addition called the SE. Its biggest features are a retuned sport suspension, 18-inch wheels, contrasting exterior trim and a black headliner. It also comes fairly loaded with features with the aforementioned LED lights. With all of these changes, Toyota is continuing to take the crossover market seriously. Look forward to live images of the upgraded RAV4 from the Big Apple in the near future.