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Toyota, Morgan Spurlock say hydrogen can be bullsh*t

Toyota wants the world to know that it's not full of crap about hydrogen as the future of fuel. Months before the Mirai arrives at dealers on the West Coast, the automaker is trying to get the word out through documentary series called Fueled by Everything. In the first episode, director Morgan Spurlock (best known for Super Size Me) shows how to make the futuristic fuel cell sedan run on a load of dung. After some processing, anyway. The whole point of the series is to show viewers the myriad sources available to generate hydrogen, and Toyota starts at an attention-grabbing extreme. A pickup truck takes a bed full of cow manure and demonstrates the steps needed to make it into hydrogen for the Mirai. Of course, the new model gets lots of screen time, too. For those in the audience curious to learn more, Toyota also digs a little deeper into the generation process on the series' website. Fueled by Bullsh*t Toyota Taps Morgan Spurlock to Direct First Video in "Fueled by Everything" Series TORRANCE, Calif. (April 22, 2015) – Sometimes reality stinks. Toyota has tapped award-winning documentary filmmaker Morgan Spurlock to show how calling hydrogen fuel cell vehicles "bullsh*t" isn't far from the truth. "Fueled by Bullsh*t" is the first online video in a multi-part "Fueled by Everything" series aimed to educate a broad audience about the innovative ways hydrogen fuel can be made from renewable sources. Spurlock directed the 3-minute piece which features a dairy farmer and mechanical engineer as they follow cow manure from a mooing supply source to its ultimate use in powering the hydrogen fuel cell electric Toyota Mirai. "This project gave us the opportunity to dive into a world that most people don't understand but has the potential to change our world," said Spurlock. "Witnessing manure, something most of us view as being pretty disposable, being transformed into hydrogen fuel to power a car was pretty remarkable. I think this short film is pretty compelling evidence of what could be possible in the years ahead." Beyond high quality dung, hydrogen can be manufactured from other renewable energy sources like solar, wind and biogas from landfills. These production methods can result in a domestic and locally sourced fuel that powers the Mirai while emitting only water vapor from the tailpipe. The multi-series video campaign is launching through the Toyota Mirai website (www.toyota.com/mirai) and additional digital properties with paid online media support.

Daily Driver: 2015 Toyota Yaris SE

Daily Driver videos are micro-reviews of vehicles in the Autoblog press fleet, featuring impressions from the staffers that drive them every day. Today's Daily Driver features the 2015 Toyota Yaris SE Hatchback, reviewed by Sebastian Blanco. You can watch the video above or read a transcript below. Watch more Autoblog videos at /videos. VIDEO TRANSCRIPT: [00:00:00] Hello, everyone. Sebastian Blanco here from Autoblog and AutoblogGreen, with the Daily Driver, this time in the 2015 Toyota Yaris SE Hatchback. It's in a fine blue color called Blue Streak Metallic. This car comes in at just under $17,000, but with all the options and we'll talk about that in a minute, it comes to $18,700. It's rated at 30 miles per gallon in the city, [00:00:30] 37 on the highway, and 33 combined. I've driven it a little over 350 miles this week and the dashboard is reading at 36.8 miles per gallon average, so it definitely gets props for hitting the EPA fuel economy numbers. It has warmed up a little, so we're not operating in the cool Michigan winter that some of my previous cars were, so I gave them a little slack for being under the average. This one right on the money her in the spring time. I do like the [00:01:00] roominess of it. I think it feels great for such a small car. Visibility, you can see everywhere you look. All cars should have this but so few of them do. I like that it's a manual transmission. It's been way too long since I've driven a manual. I do like even this little pocket thing up front here. I haven't put anything in it. I just like that it's there. I don't know, maybe you can put your phone in there or something, but it's cool. The worst part about this though is the infotainment screen here. It is unresponsive. It looks like it's something from Windows 95. [00:01:30] It just acts so weird when it connects to my phone. It connects either via Bluetooth or USB. It's for me, maybe I just haven't had enough time with it, but it's very hit and miss as far as getting my music or my podcast to stream over the vehicle's audio system. The nav system is a $900 upgrade, and given how bad it looks and how bright it is at nighttime, I think an after-market system or even just a mount for your phone is a much, much better deal. Like [00:02:00] I said, this is the base model. There's absolutely nothing wrong with that. I'm a big fan of utility, practical, don't get anything extra.

BMW-Toyota sports car heading towards Tokyo debut

Earlier this year, BMW and Toyota confirmed a four-part joint venture mostly focusing on increasing improving vehicle efficiency using fuel cells, lightweight materials and better battery technology. Also tucked into the announcement was a "feasibility study" for a shared platform to underpin a future midsize "sports vehicle."
In terms of the latter, it seems that things have stepped up from the feasibility stage to the conceptual stage, as Motor Trend reports we could see a pair of new sports car concepts debut later this year in at the Tokyo Motor Show. There isn't much information about the new program, but the article suggests the sports cars could be all-wheel drive hybrids, with electric motors powering the front wheels and a gas engine powering the rear wheels. While a partnership between Toyota and BMW might not lend itself to a catchy portmanteau like "Toyobaru," here's hoping it will bear fruit that is as exciting as the ones produced by the Toyota/Subaru tie up.