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2015 Toyota Camry targeting 'more emotional' design

There are many ways to describe the Toyota Camry: "comfortable," "economical," "affordable," "reliable" and "dull as a bucket of mayonnaise" would all be accurate. It's this last one that the Japanese brand is seeking to change. While we aren't expecting it to suddenly sprout a high-revving V8, a rear-drive layout or razor-sharp handling, a report from Bloomberg suggests we should at least expect a more evocative design from one of the best-selling cars in the country.
The next Camry update, due for 2015, should have a "more emotional, more impactful design," says Kevin Hunter, head of Toyota's US design studio. That's according to Bloomberg, who caught up with the styling boss at this week's Detroit Auto Show. "Camry's taken some hits on styling, but it's still selling well. But we need to create better design for Camry in the future."
Toyoda wants to see waku-doki in his company's designs - heart-racing qualities

Illinois’ pro-union stance kills bid for Toyota-Mazda plant, report says

Mazda and Toyota are fielding bids from states eager to land its new prize: an all-new $1.6 billion U.S. plant where the Japanese automakers would jointly build electric vehicles and employ around 4,000 workers. Now we can apparently scratch Illinois off the list of contenders. According to Automotive News, the Land of Lincoln has been disqualified due to a lack of shovel-ready sites and the state's lack of a right-to-work law curtailing union membership. Mark Peterson, the president and CEO of economic development agency Intersect Illinois, told the publication he's been informed Illinois is not among the three or four finalists for the facility. It's believed those finalists are all in the South. Peterson said that "many national site consultants charged with making recommendations for corporate relocations and expansions will not even consider a state that is not a right-to-work state. In this case, the three states I am told are still in the running are all right-to-work states." The Midwest may be the ancestral home of U.S. automotive manufacturing, but the South has made major inroads in recent decades, with the likes of Honda, Mercedes-Benz, Nissan and Toyota all opening plants there, among others, thanks to lucrative tax incentives and the absence of labor unions. Recent years have also seen so-called right-to-work laws, which prohibit union dues and membership as a condition of employment in organized workplaces, spread to traditional labor strongholds such as Michigan and Wisconsin. The new joint venture plant, which would start operating in 2021, would be capable of producing 300,000 vehicles a year, with production divided between the two automakers. Mazda and Toyota would also take small stakes in one another as part of the deal. It's expected that at least 15 states have submitted proposals to attract the plant. Expect the Illinois news to trigger a new round of debate over the role of organized labor in the modern economy.Related Video: Image Credit: Reuters Green Plants/Manufacturing Mazda Toyota

Toyota aims to build autonomous car around 2020 [w/videos]

The race is on to get increasingly sophisticated forms of autonomous driving technology on the road, and brands like Tesla are bringing these solutions to some drivers now. But as one of the world's largest automakers, it's no surprise to see Toyota competing in the field, as well. By 2020, the company thinks a person could be largely unnecessary for freeway trips. With a suite of tech called the Highway Teammate, a modified Lexus GS is already showing what's possible. Using a combination of millimeter wave radar, LIDAR, and cameras, the GS gets a full view of the road, and software processes all of the info to make decisions. The result is a ride on the freeway without human interaction. The system can merge, change lanes, make passes, take curves, and maintain a safe distance from other vehicles. Accurate map data is a necessity to make this work, so the system currently only being tested on Tokyo's Shuto Expressway. While Highway Teammate might not be the best name, it accurately communicates the way Toyota thinks of the tech. The company is making big investments in artificial intelligence to assist drivers, not completely replace them. You can see the system in action in the video below, and the second clip's gravely serious narrator explains the company's idea of having a fully connected road someday. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. New Toyota Test Vehicle Paves the Way for Commercialization of Automated Highway Driving Technologies Toyota City, Japan, October 6, 2015-Toyota has been testing a new automated driving test vehicle called Highway Teammate, with the aim of launching related products by around 2020. In addition to demonstrating the capabilities of next-generation safety technologies, the vehicle represents Toyota's view of the evolving driver-car relationship in the age of artificial intelligence. Toyota believes that interactions between drivers and cars should mirror those between close friends who share a common purpose, sometimes watching over each other and sometimes helping each other out. Toyota refers to this approach as the Mobility Teammate Concept, and Highway Teammate represents an important first effort to give form to this concept.