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Fernando Alonso reportedly will race for Toyota at Le Mans

When it was recently announced that Fernando Alonso would race in the 24 Hours of Daytona in January, it was described as a warm-up for an eventual attempt to win Le Mans. "Eventual" may come pretty fast: It now looks like the Formula One champion will race in the Le Mans 24 Hours next season as well. Or so reports BBC Sport, which says he'll race for Toyota. But wait, there's more: The BBC also says he's in talks with Toyota to drive most of the entire World Endurance Championship — while keeping his day job driving for McLaren in F1. "Le Mans is agreed," a source close to Toyota told the BBC. "The rest of the season is still being negotiated, but it looks like he will do most of the races." BBC's sources say Alonso will drive a Toyota WEC car in the season's last race, in Bahrain on Nov. 19, to get his feet wet. The season's final Formula One race is the Abu Dhabi Grand Prix on Nov. 26. Neither Alonso nor Toyota would confirm an impending deal. Alonso said at practice for this weekend's Brazilian Grand Prix: "So far, nothing to comment. We will see. Just rumors." What's motivating him is this: He's 36 years old and is intent on becoming only the second driver, after Briton Graham Hill, to win motorsport's Triple Crown. That entails winning the Formula One title (or just the Monaco Grand Prix according to one interpretation) as well as Indianapolis and Le Mans. He has won Monaco as well as the 2004 and 2005 world titles. He recently signed a contract extension keeping him at McLaren in 2018. As for the Indy piece of the Triple Crown, Alonso famously raced there this year and was running competitively when his Honda engine failed in the closing stages of the race. So expect to see him there again as well. Racing with Toyota at Le Mans and other endurance races should give him better luck than he had this season with McLaren-Honda in F1 and at Indy. Though Toyota has never won Le Mans, it is known to be developing a new WEC car. Traveling the globe to race in both the WEC and F1 in the same season sounds grueling, but it might be possible. The circuits have provisional schedules, and there's just one conflict — the U.S. Grand Prix and a WEC race in Japan are both penciled in for Oct. 21. But McLaren sounds none too keen on him doing the whole WEC schedule. McLaren racing director Eric Boullier told the BBC: "He has said he is keen to do some races outside. There is a case-by-case discussion. His main and first focus is F1, so that has to be the priority.

Toyota may return to F1 under Lexus banner

A new report in from the website Club Lexus claims to have insider knowledge about a return to Formula One racing by Toyota, this time under the auspices of the Lexus brand. Toyota competed in F1 from 2002 through the 2009 season. That final year saw the team return competitive, if inconsistent results, but the larger economic woes in the automotive market made a decision to pull the plug relatively easy at the time.
Now, citing recent interviews with Toyota executives and insider sources, Club Lexus says that the move to re-enter F1 for the 2014 season is "all but finalized." The choice to go with the Lexus nameplate over Toyota makes some sense, too, considering the success that rival Infiniti has had in recent years through its partnership with Red Bull Racing. Further, the emerging Lexus identity as a performance car builder, with a strong background in hybrid vehicles, could help the F1 move resonate with buyers.
A few technological factors and formula changes within F1 offer some credence to the Lexus rumor, too. F1 will increase the available capacity of KERS from 60kW to 120kW, a change that theoretically benefits the hybrid-savvy Toyota. What's more, 2014 will see a switch from the current 2.4-liter V8 engines to 1.6-liter turbocharged V6s. A Lexus team that goes racing in 2014 will be on a level playing field with the rest of the grid then, with all teams adjusting to and continuing to develop the new engines.

Does the Toyota Prius still matter?

Toyota remains incredibly proud of its green halo car, the Prius. On the company website, it calls the gas-electric car, "The hybrid that started it all." Chances are, if someone tells you to think of a hybrid car today, your first thought is going to be the Prius. Now a cultural icon, the Prius changed a lot of attitudes about what an efficient car is able to achieve. But the car is aging, despite numerous refreshes and model tweaks over the years, and sales dropped 11.5 percent last year. It's taken Toyota 25 years of ups and downs to get the Prius to where it is today, and we started wondering if that's too long for the car to remain viable in an era of 40+ mile-per-gallon non-hybrid cars and a plethora of plug-in competitors for the green car crown (we're not the only ones). Plus, Toyota is rapidly shifting its green focus away from the Prius and towards the hydrogen-powered Mirai fuel cell car. But if you ask Toyota representatives if the Prius is still a vital car in 2015 – and we did – you'll find that there's still a lot of love for the car that went before. For example, Geri Yoza is a Toyota national manager who spent years traveling all across the US teaching people about the Prius. The veteran of countless customer education sessions told AutoblogGreen that it took a long time for the Prius to "cross the technology chasm," and that it wasn't until about a decade after launch that the car became a common sight outside of the initial popularity hotspots. "It takes a while for people to become confident in the technology, to understand that it's been proven," she said. Now that the hybrid is ensconced in the public mind, it's time for the next step. "I think the Prius, the whole idea 'to go before,' was to go before the Mirai." Part of that precursor status is due to the fact that a lot of the Prius' powertrain technology has made the jump to the Mirai. When we asked Bob Carter, Toyota's senior vice president of automotive operations, if the Prius still matters, he had a clear answer: "My goodness, yes." "We've been selling hybrids for 25 years," he said, "but when you go back, we had said that the Prius and hybrid technology were a bridge to the future and we were very clear that it's going to be a very long bridge. Essentially, and I'm not an engineer, the Mirai takes the technology from the Prius and takes the ICE engine out and puts a fuel cell stack in.