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2019 Suzuki Jimny First Drive Review | Internet darling, real-world riot

FRANKFURT — Imagine a Mercedes G-Wagen hit with an incredible shrinking ray, and you'll not be far short of the new fouth-generation Suzuki Jimny, last sold in North America in the mid-1990s as the Samurai. The resemblance is astonishing, but there's enough of the Land Rover Defender, Toyota FJ, Honda Element and Jeep Wrangler in there, too, to keep Merc's copyright lawyers sitting on their hands. Cute as a family of otters in your bath, the new Jimny's proving the social-media hit of the fall, with online fan clubs starting, splintering and re-forming as they argue over which of the six new body colors is their favorite. Yet Jimny's no style pony. That lime green 'Kinetic Yellow' color might be the ultimate urban accessory, but it's formulated to make this tiny utility stand out in bad weather and on building sites. And in a world of fragile multi-clutch-based all-wheel-drive crossovers, Jimny is the real deal: body-on-frame construction, coil-sprung solid axles with three-link location at the rear and a panhard rod at the front, and a transfer-box set of crawler gears. And with entry, exit and breakover angles and ground clearance to rival that of a mountain ibex; this is a proper all-terrain automobile, just at five-eighths scale. It all started of course with Hope: the Japanese Hope Motor Company. Its OM360 was a 1960s Lilliputian take on the World War II Willys MB Jeep. Suzuki bought the design from Hope, and relaunched it with a new engine in 1970 as the first Jimny. Through three generations and 48 years, Jimny's been called variously: SJ; LJ; Farm Worker; Samurai; Gypsy; and Sierra. It's been rebadged as a Mazda and a Maruti, and has sold a total of 2.85 million across 194 countries, including at one time America, though the company pulled out of the U.S. car market in 2012. The outgoing third-generation Jimny had lost its way with a bland, wind-cheating design. The new Jimny is back to basics. Shortened by 1.2 inches, it's now 143.5 inches long, 64.8 inches wide, 67.9 inches high and runs on an 88.6-inch wheelbase. These bonsai dimensions are dictated by the Japanese Kei car, a size and taxation class aimed at tight urban spaces. The new car also gets a stronger, cross-braced ladder frame under the separate body isolated on eight rubber bobbins.

Suzuki shows weird, wonderful trio of concepts in Tokyo

Suzuki brought a whole mess of intriguing little runabouts to the Tokyo Motor Show this year. And though the Japanese automaker no longer participates (at least with its four-wheel automobiles) in the North American market, we didn't want to miss the opportunity to check out its latest oddities, and capture them for your Nipponophilic amusement. The one that caught our attention the most on the Suzuki stand this year is the Mighty Deck. The little yellow minicar features a canvas roof, an open rear cargo bed, and a genuinely delighted look on its face. Though it strikes us as about as useful as an umbrella in a snow storm, we really dig the stylistic combination of new materials and old, the rugged with the approachable, and of course the tiny size that could only come from the densely packed island nation. We're not exactly longing for the return of the Suzuki X90, but we'd love a new version to look like this Mighty Deck. Joining the Mighty Deck is the equally unusual Air Triser, a concept that aims to put the "mini" back in minivan. Though clearly designed for the crowded streets of Tokyo, the Air Triser manages to squeeze three rows of seats into its compact footprint. Maximizing ingress, egress, and interior volume, the engine (surely displacing about as much as a bottle of bubble tea) is pushed all the way into the front, with pillarless side portals consisting of opposing sliding doors. Its shoulders may be high, but the interior appears light and airy, with four individual buckets floating atop the flat wood floor ahead of a rear bench, all uninterrupted by consoles or excessive clutter. Though clearly much smaller than what we'd call a minivan on our side of the Pacific, designs like these make us wonder if we really need our family haulers as big as they are. Though there were plenty of other production JDM curiosities on the Suzuki stand, the last concept that caught out eye is the Ignis Trail. The ruggedized soft-road hatchback combines rounded styling with beefed-up wheel arches packed with (relatively) large rolling stock, rack rails on a black roof, and anodized red accents inside and out to offset the white and black color scheme. Scope out the trio in our gallery of live images from the Tokyo Motor Show.

Suzuki demand in US rises after bankruptcy

Following word that Suzuki is ceasing car sales in America, it appears that demand for the Japanese automaker's wares have increased. According to The Detroit News, American Suzuki Motor Corp. will import an additional 2,500 vehicles to quench demand that has jumped since the company announced that it was filing for bankruptcy and ending sales in America.
Dealers recently informed their sales personnel that no more vehicles would be produced and that this was the final push. With heavy incentives and a seven-year warranty as value-adds, November sales for Suzuki rose in November some 22 percent, up to 2,224 vehicles. December sales also rose, but neither month's gains outweigh the long-term losses for the automaker. While Suzuki will sell roughly 22,000 cars this year in the US, it was selling about 120,000 annually before 2008.
As it stands, Suzuki will sell off the rest of its vehicle inventory, including the 2,500 additional units, and dealers will continue to provide parts an warranty work. With all of this negative news for the automaker, it's impressive to see an interest in Suzuki vehicles even with the imminent shuttering of its North American car sales.