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Remembering Suzuki of America... in commercials

American Suzuki Motors is leaving us, but as long as the lights are on at YouTube, its commercials will stay behind to remind of the times we shared. We dug up nine commercials - sort of like a Time Life infomercial for an entire brand - and among the starring actors are the X-90 improving the 90s with the help of a Pez dispenser, the Peter Pan-ish Sidekick, Optimus Prime getting his pipes all smoked up over the 1987 Samurai and an XL7 that would have sold in the millions if its commercial were even half true.
We've also included a remarkably oddball eight-minute featurette/commercial about a giant Suzuki Swift. You'll find the retrospective in the videos below. Enjoy.

Suzuki Jimny pickup concept heading to Tokyo Auto Salon

Some of the best news this year is coming at the tail end of 2018. Suzuki's Jimny is already pretty awesome, but for the upcoming 2019 Tokyo Auto Salon, Suzuki is preparing something quite special for its little off-roader: a Jimny pickup! Suzuki based the concept on the Sierra trim level. The truck is designed to be an active sidekick for customers who need the convenience of a pickup for either DIY stuff or adventuring. The retro style is immensely cool: gold bodywork, wood sides, different grille, light bar, white roof and matching white wheels with chromed hubcaps — the entire thing is like a 1970s Suzuki aftermarket parts catalogue applied to a new Jimny. The cab has been shortened to ditch the rear seats, and a short bed has been tacked on without lengthening the wheelbase. If you ask us, the wheelbase even looks shorter than stock. Accompanying the pickup is a "Survive" concept that looks ready for adventuring. The stock bumpers have been replaced with sturdy metal ones that improve the approach and departure angle. There's also an external rollover cage, a winch, custom wheels and some Defender-style aluminum diamond plate. Suzuki says the Jimny Survive has been outfitted for traversing "severe nature" under extreme conditions. We'd happily take both of these mountaineering or even for a weekend trip to the cottage. While both of these trucks are obviously concepts, they show the direction where a Jimny owner could feasibly take their truck. And since some earlier generation Jimnys have been available as pickups, it's not totally improbable to imagine a production Jimny pickup somewhere in the next decade. Here's hoping. Related Video: Image Credit: Suzuki Tokyo Motor Show Suzuki SUV Concept Cars suzuki jimny

Suzuki Jimny is the classic Defender homage Land Rover should be building

Lake District, U.K. – The Land Rover Defender is to Brits what the F-150 is to Americans. Or rather it was, before it got too expensive and the farmers all switched to Japanese pick-ups. The Defender was effectively put out to pasture, relegated to being a lifestyle trinket. And Land Rover's endless prevarication over replacing the Defender can be partly attributed to this dilemma: Should it be in the original's mold, a fix-it-with-hammers rugged utility vehicle? Or should it concede that market and instead become a premium premium-priced Mercedes G-Class rival? Meanwhile, while Land Rover had dithered, others have capitalized – not least Suzuki's Jimny, which nails the seemingly conflicting demands of the new Defender's brief in one cute, pint-sized package So too is the Jimny priced at a level buyers in markets where it is offered can chalk up as a discretionary purchase. Dating back to the early 1970s, the Jimny has a heritage of its own to draw upon. But this lo-fi remix of traditional 4x4 tech and functionally slick styling has scored a bullseye for both utility users and the hipster brigade, both of whom place great value in authenticity. True, U.S. buyers won't have the option of the Jimny as they will the Defender, no matter how many emails Suzuki receives. But it's interesting to explore how it pulls the rug from underneath Land Rover, right here on the British stalwart's home soil. To demonstrate this we've travelled to the Lake District, a picturesque region on England's northwest coast with classic countryside vistas. Outside of the U.K., mountains topping out a little over 3,000 feet sound little to write home about – but, like the Jimny, modest size and ruggedness aren't mutually exclusive and there are trails here to test any street-spec off-roader. Competing pressures for access and a popular backlash against mechanized vehicles in the countryside mean tight controls for recreational drivers though, with many once-popular trails now closed to traffic. Those that remain accessible carry severe restrictions, our chosen route over Gatescarth Pass rarely opened to traffic and, when it is, limited to 4x4s with wheelbases of 100 inches or less. A Wrangler would just scrape through but these remain a rare sight in the U.K., and the limit is arguably skewed to favor the home team: the 90-inch, short-wheelbase Defenders that remain a staple for the quaintly English pursuit of 'green-laning'.