1987 Suzuki Samurai Jx Sport Utility 2-door 1.3l on 2040-cars

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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Suzuki Jimny Black Bison is real, looks ready to stomp on other off-roaders

The internet darling Suzuki Jimny strikes again, except this time it's considerably less cute in the Wald Black Bison getup. We drove the little SUV late last year and found it to be good, rollicking fun, but this modified version looks like the little ute's foil. Mechanically, the Jimny Black Bison is similar to the normal Jimny. This means it has a 1.5-liter four-cylinder that makes all of 99 horsepower and 95 pound-feet of torque. Yep, that probably wouldn't fly in the U.S. The G-Wagen appearance absolutely would, though. A lift and side-exit exhaust appear to be the most obvious modifications we can see from the photos. The exhaust looks like a page straight out of AMG's playbook for the G-Wagen. Wald has added more than a few extra body parts to make this off-roader look unique. It starts with the aggressive tire and wheel setup, which in turn requires the huge fenders. This gives the Jimny its super aggressive stance you see here. A new front and rear bumper, plus grille, ensure it doesn't look disjointed as a whole. If you like lights, you have plenty of them to choose from here. Additional LEDs are mounted in the lower bumper area, and a couple banks of roof lights are equipped to light the trail ahead. The hood has two massive nostrils that surely aren't necessary for the little engine underneath, but we recognize the commitment to the theme. Finally, there's a roof spoiler that extends higher than any roof spoiler needs to from a car with a top speed of 90 mph. We imagine all the extra bits lower the top speed even further on the Black Bison. No word yet on availability of the Suzuki Jimny Black Bison edition. This vehicle was revealed at the Osaka Auto Messe by Wald, so it's not an official Suzuki vehicle by any means. It would be neat to see the full conversion kit offered to Suzuki owners, but individual sale of the parts is the most likely scenario. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Junkyard Gem: 1986 Chevrolet Sprint Plus

General Motors sold second- and third-generation Suzuki Cultuses with Geo or Chevrolet Metro badging in the United States from 1989 through 2001 model years, and we've all seen plenty of those cars on the street over the years. The first-generation Cultus was sold here as well, with Chevrolet Sprint badges, and I've found a rare example of the Sprint five-door hatchback in a Northern California car graveyard. The Chevy Sprint first appeared on the West Coast as a 1985 model, then became available everywhere in the United States for the 1986 through 1988 model years (in Canada, it was sold as the Pontiac Firefly). It was available here as a hatchback with three or five doors; for 1986 only, the five-door was badged as the Sprint Plus. Soon enough, The General would be selling many more Asian-built cars with Detroit badges here. Isuzu I-Marks were sold as Chevrolet/Geo Spectrums starting in the 1986 model year, while Daewoo provided the Pontiac LeMans two years later. Under the hood, a 1.0-liter three-cylinder rated at 48 horsepower. The five-door Sprint cost $5,580 in 1986, which was $200 more than the three-door (those prices would be $15,445 and $14,891 in 2023 dollars). I've documented seven discarded Sprints prior to this one (including an extremely rare Turbo Sprint), and all of them were three-doors; we can assume that price was the most important factor for Sprint buyers. Gasoline prices were crashing hard during the middle 1980s, but memories of gas lines and odd-even-day fuel rationing from 1979 remained strong. What cars competed with the '86 Sprint on sticker price? Well, there was no way to undercut the hilariously affordable (and terrible) Yugo GV, which cost $3,990. The much bigger (but still pretty bad) Hyundai Excel listed at $4,995, while Toyota would sell you a sturdy (but zero-fun) Tercel starting at $5,448. Even the wretched Chevy Chevette — yes, it was still available in 1986 — cost $5,645. The original buyer of this car was willing to shell out an extra $395 to get an automatic instead of the base five-speed manual. That's about $1,093 in today's money. This car must have been slow. By the end, the doors were held shut with duct tape, but it still stayed alive until age 37. 53 miles per gallon on the highway! It does everything. The camels of the highway.