2015 Suzuki Other on 2040-cars

Auto blog

Incentives aid smooth Suzuki wind down

American Suzuki is continuing to offer buyers substantial incentives even as the company winds down operations. Those looking to nab a new Suzuki vehicle will find rebates of between $500 and $2,000 and zero-percent financing for up to 72 months as dealers look to liquidate inventory following the automaker's filing for Chapter 11 bankruptcy protection last month. The strategy is working so far. Last month saw Suzuki sell a total of 2,224 vehicles, up 22 percent compared to the same time period in 2011. The Japanese manufacturer says it will continue the incentives through December.
Suzuki had around 5,000 units in dealer inventory in the US when it went into bankruptcy protection, with an additional 1,500-1,700 vehicles headed to dealers at that time. The company says it will continue to honor warranties moving forward using its current dealer network. Most of the dealerships will become Suzuki service and parts stores after American Suzuki shutters car sales in the US.

Osamu Suzuki names son Toshihiro president and COO

The old guard is slowly changing at Suzuki. The Japanese automaker controlled by its namesake family has appointed its scion, Toshihiro Suzuki, as its new president and chief operating officer. However, his aging father, Osamu Suzuki, now 85 years old, will continue to serve as chairman and CEO. The promotion was announced as part of a new board of directors revealed by Suzuki on Tuesday, confirming several executive and board appointments. They include the nomination of Yasuhito Harayama as vice chairman and Osamu Honda as chief technology officer. The eldest son of longtime chairman Osamu Suzuki, 56-year-old Toshihiro was named an executive vice president of the company in 2011. He's been widely regarded as the heir apparent, especially since his brother-in-law Hirotaka Ono died in 2007. Another president & COO, Hiroshi Tsuda, resigned in 2008, leaving Osamu Suzuki firmly in charge. Toshihiro is anticipated to eventually take over from his father, but it remains unclear when that transition might finally take place. 30 June 2015 Change of Representative Directors and Appointment of Executives At the Board of Directors held on 30 June 2015, Suzuki Motor Corporation has made the change of Representative Directors as follows. The new Board of Directors is as below:- 1.Change of Representative Directors New Name Previous Representative Director and Chairman (CEO) Osamu Suzuki Representative Director and Chairman & CEO Representative Director and Vice Chairman Supporting CEO Yasuhito Harayama Representative Director and Executive Vice President Supporting CEO / Business Development / Executive General Manager, Business Development Representative Director and President (COO) Toshihiro Suzuki Representative Director and Executive Vice President Supporting CEO / Global Marketing 2. Change of Commission of Representative Director New Name Previous Representative Director and Executive Vice President & Chief Technology Officer Osamu Honda Representative Director and Executive Vice President / Supporting CEO Automobile Engineering, R&D, and Quality / Executive General Manager, Automobile Engineering 3.

Mitsubishi CEO vows to stay in US on heels of Suzuki's departure

By now, you're surely aware that Suzuki is pulling out of the US market. It was a bit of a foregone conclusion to most who've been paying attention to the automotive realm, but it still sent a small shockwave through the industry. And one of the most oft-heard retorts goes something like this: "Next up: Mitsubishi."
It's easy to understand why many question Mitsubishi's existence in the States. After all, now that Suzuki is gone, Mitsubishi is the Japanese automaker with the fewest sales in America. Furthermore, the automaker's market share has dropped from .7 percent to just .4 percent after seeing sales fall 29 percent to 50,103 units through October.
In any case, Mitsubishi fans needn't worry. Speaking to Automotive News, Mitsubishi President Osamu Masuko said, "We have no intention whatsoever of withdrawing from the US market." That's about as clear as clear can get. It's also worth mentioning that Gayu Uesugi was just named chairman of Mitsubishi Motors North America, and his main responsibility will be to revitalize the brand in the US.