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Mitsubishi CEO vows to stay in US on heels of Suzuki's departure

By now, you're surely aware that Suzuki is pulling out of the US market. It was a bit of a foregone conclusion to most who've been paying attention to the automotive realm, but it still sent a small shockwave through the industry. And one of the most oft-heard retorts goes something like this: "Next up: Mitsubishi."
It's easy to understand why many question Mitsubishi's existence in the States. After all, now that Suzuki is gone, Mitsubishi is the Japanese automaker with the fewest sales in America. Furthermore, the automaker's market share has dropped from .7 percent to just .4 percent after seeing sales fall 29 percent to 50,103 units through October.
In any case, Mitsubishi fans needn't worry. Speaking to Automotive News, Mitsubishi President Osamu Masuko said, "We have no intention whatsoever of withdrawing from the US market." That's about as clear as clear can get. It's also worth mentioning that Gayu Uesugi was just named chairman of Mitsubishi Motors North America, and his main responsibility will be to revitalize the brand in the US.

Junkyard Gem: 1997 Geo Metro LSi

General Motors created the Geo brand in order to sell cars built in partnership with Suzuki, Isuzu and Toyota in the United States, and Geo-badged machinery was sold from the 1989 through 1997 model years. Today's Junkyard Gem, found in a New Orleans self-service boneyard recently, is one of the very last Geos ever built. There was always a close relationship between Geo and Chevrolet, which GM demonstrated by sneaking the Chevrolet bowtie into the Geo logo. The first three Geo-branded models began their careers with Chevrolet badging before getting Geo-ized for 1989. The Spectrum, twin to the Isuzu I-Mark, was a Chevrolet from 1985 through 1988. The 1985-1988 Chevrolet Sprint was a badge-engineered first-generation Suzuki Cultus, with its second-generation successor becoming the Geo Metro. The Prizm was a NUMMI-built Toyota Corolla Sprinter, which replaced the Sprinter-based 1985-1987 Chevrolet Nova. The Daewoo-built Pontiac LeMans never became a Geo, presumably because its ancestry was South Korean rather than Japanese. In 1989, Geo added the Storm (Isuzu Impulse), followed by the Tracker (Suzuki Sidekick) as a 1990 model. In December 1996, GM announced that the Geo brand would get the axe in the fall of 1997, with the Prizm, Tracker and Metro becoming Chevrolets. This car was built at CAMI Automotive in Canada in May 1997, making it one of the final handful of Geos assembled. The Chevrolet Metro stuck around through 2001. For its final model year, the Geo Metro was available with one of two trim levels: base and LSi. This car is an LSi three-door hatchback, which had an MSRP of $9,180 ($17,906 in 2024 dollars). The base three-door hatchback for 1997 listed at $8,580, or $16,735 after inflation. The most important difference between the base and LSi versions was found under the hood. The base Metro got a 1.0-liter three-cylinder engine rated at 55 horsepower and 58 pound-feet, while the LSi got the 1.3-liter "big-block" four-cylinder with 70 horses and 74 pound-feet. I owned a '96 Metro with the four-banger for a brief period, and it wasn't quite intolerably slow. This car has the optional three-speed automatic, which added $595 ($1,161 today) to the price. It also has air conditioning and a Delco AM/FM radio, which were included as part of the $1,346 1SE option package ($2,625 in today's money). It was thus a boring but serviceable commuter car that sipped gas and got its job done for 27 years and 113,610 miles.

Suzuki Jimny LCV is a bare-bones two-seater

The Suzuki Jimny is a truly versatile vehicle, and we don't just mean in its prodigious off-road capabilities. Turns out, the compact 4x4 can be configured in a variety of ways to skirt the road tax rules and enthusiast demands of various markets, making it an even more desirable proposition for a budget four-wheeler. The latest variant arrives in the form of the Jimny LCV for the U.K. market. That stands for Light Commercial Vehicle, and as such it's not subject to the same strict emissions rules as passenger cars. It also means that it doesn't come with any rear seats, expanding the cargo area to just a hair over 30 cubic feet. In fact, the U.K.'s emissions laws were so strict, Suzuki was forced to take the Jimny off the market in early 2020. After a year's hiatus, this workaround was the only way to bring the popular SUV back to old Blighty. There's only one trim level to the Jimny LCV. It comes with solid colors, but you can order metallic or two-tone paint for an extra charge, its only option. As with most LCVs, there's a safety partition separating the cargo from the front seats. Compared to the passenger version with all seats folded flat, there's an extra 1.2 cubic feet of hauling space. The Jimny LCV might just be the latest version, but it's not the only one. There's already a narrow-body and small displacement version to qualify it as a kei car in its native Japan. Also, there's the recently announced Jimny Lite to serve as a blank canvas for enthusiasts who want to build their own rig. Like the Jimny Lite, the Jimny LCV comes with analog climate controls as opposed to digital, a traditional stereo in place of a touchscreen, halogen headlights instead of LED, 15-inch steel wheels instead of aluminum and a five-speed manual as the only transmission option. It differs from the cost-saving Lite, however, in that the LCV retains its fog lamps. Of course, it the LCV still retains the things that make it a great off-roader, including the ladder-frame construction, solid front and rear axles, and low-range gearing. In essence, it's a wink to true enthusiasts who missed their chance to get a Jimny prior to 2020. Suzuki U.K. says that it will be "available in very limited numbers" for 2021. So, if you live there and want a new Jimny, the four-wheeling gods have given you a rare second chance. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.