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Subaru planning to use Evoltis name on battery-electric crossover

Two years ago, Subaru Japan applied to trademark the name "Evoltis" in the U.S. At the time, it was thought the name would accompany the brand's new plug-in hybrid or some component of the hybrid system. Instead, the PHEV we got returned the Crosstrek Hybrid name to active use, after Subaru retired the first non-plug-in Crosstrek Hybrid in 2016. Whither the Evoltis, then? According to CarBuzz, citing "reports from Japan," Subaru will apply the moniker to a coming battery-electric crossover it is developing with Toyota. The automaker previewed the concept version of the crossover in January of this year during a technical meeting in Japan, built atop a flexible platform to accommodate multiple production vehicles from both brands. Subaru's known for exciting concepts that get stripped to comparative blandness for production. Perhaps tired of the ensuing vitriol, reports say Subaru's inverting the process this time, the production model promising to be more radical than the concept. That won't be difficult, seeing the concept looked like an appliance from a low-budget sci-fi movie, and if not for the Pleiades badge on the front fascia most enthusiasts probably would have thought the concept was a Toyota. Underneath the eventual sheetmetal, rumors figure electric motors turning both axles will combine to produce about 280 horsepower, supplied by a battery stout enough for a range of more than 300 miles — note, that could be a Japanese-cycle figure for range. The concept sat next to a cutaway of a boxer engine, so it's possible there'll be a number of powertrains on offer. Additional tech could include the next generation of Subaru's EyeSight driver assistants, and cameras providing a 360-degree view around the crossover. The debut's been mentioned for October 2021, which would be the same month as the next Tokyo Motor Show. Market launch won't happen until nearly 2025. From left field comes news of another Evoltis, however. TopGear magazine and other outlets from the Philippines write that our Ascent is headed to the island nation in the third quarter of this year. Instead of taking that name to Southeast Asia, it will get the name Evoltis — that's what Glenn Tan, the deputy chairman and managing director of Subaru's Philippines distributor Tan Chong International, told journalists at this year's Singapore Motor Show.

2019 Subaru Ascent Deep Dive | 15 fast facts, 3 rows of seats and 8 golden retrievers

The 2019 Subaru Ascent three-row crossover is a big deal — both in literal size and metaphorical importance. The large Subaru plugs a gap in the company's crossover lineup that hasn't been filled since the company's previous attempt, the B9 Tribeca, fell flat on its weird-looking face. And by "plugs a gap," we don't mean in terms of market segments. Rather, it fills a gap among Subaru's band of fiercely loyal customers. Currently, Subaru's Crosstrek, Forester and Outback serve young singles, couples and parents with recently arrived children. They also have older empty nester types who effectively "come back to us." But for those customers in their "child-raising years," they've had no choice but to leave the brand in favor of one that sells a larger, three-row model. They don't need the biggest thing around, but something larger than an Outback would be nice. It is for these people that the 2019 Ascent was created, a "right sized" crossover, according to Subaru, designed to deliver the high functionality and ease-of-use expected of the brand. It was "sized to overwhelm the Outback," which it most definitely does when viewed side-by-side, while still looking very much like the Outback. Really, the Ascent is intended to keep Subaru buyers in the family, so to speak. Any conquest buyers would seem to be gravy. Here are some other takeaways from our first look at the 2019 Subaru Ascent during its unveil last night prior to the L.A. Auto Show. — The Premium and Limited trim levels will provide customers with a free-of-charge choice of second-row bench (eight-passenger) and second-row captain's chairs (seven-passenger) configurations. This is unique in the industry, giving customers the option to outfit their Ascent in a way that best suits their family. Subaru expects the captain's chairs to be a bit more popular. — We have our doubts about Subaru's official cargo capacity figures. The published maximum cargo volume, which represents both the second and third rows folded, is a meager 72.8 cubic feet. That's actually less than the Outback (73.3) and the Forester (74.7)! That's also considerably less than other three-row crossovers like the Toyota Highlander, Ford Explorer and Honda Pilot. Having seen the Ascent in person, however, that's extremely hard to fathom. It doesn't look that small in the least. Far from it. It has a big, boxy interior with a third row that fit a pair of 6-footers behind a second pair of 6-footers in the second row.

Will more efficient tech mean higher prices for Subaru?

If the latest ruling by the California Air Resources Board holds, then Subaru at least must build a plug-in hybrid in the coming years to comply with the Golden State's regulations. Fuel economy looks to improve across the board for the brand, though, thanks to $780 million going into the development of cleaner powertrains for this fiscal year alone. However, buyers might have to pay more for a Subie in the future after this boost in green spending. "Related costs are going up more than expected, bringing the profit margin downward," Fuji Heavy Industries President Yasuyuki Yoshinaga said to the Nihon Keizai newspaper in Japan, according to Automotive News. "We are a small company. We do not benefit as much from economy of scale as bigger companies, so we will have to make up for the increased costs by raising our brand value." At the moment, Subaru's electrified lineup in the US comprises just the XV Crosstrek Hybrid, but the company is reportedly planning to add more. Plus, Subie also wants to make its internal combustion engines more efficient. According to Automotive News, all of the brand's mills are getting direct injection by 2016, and cylinder deactivation and lean combustion cycles are on track for 2020. Earlier rumors also suggested that the automaker might bring the turbocharged four-cylinder boxer to more products, as well. While these more efficient models might cost more, Subaru must carefully maintain the balancing act of introducing the technology and keeping sales growing. As of May 2015, the brand had 42 straight months of year-over-year growth in the US and had record sales in the country last year. The company has already decided to significantly boost production capacity at its Indiana factory in hopes of keeping the good times rolling.