2011 Subaru Outback 3.6 R Limited on 2040-cars

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Fuji Heavy Industries changes name to Subaru Corp. in 2017

Fuji Heavy Industries Ltd. plans to celebrate its centennial by changing its name to Subaru Corporation on April 1, 2017, in a move that emphasizes the company's automotive business. The change is pending approval at the company's shareholder meeting on June 28. "The purpose of this shift is to further accelerate our efforts to enhance the Subaru brand and achieve even greater growth for Subaru as a distinctive global brand in the automotive and aerospace industries," the company said in a statement. The company forecasts its global vehicle sales will top 1 million for the first time in 2017. Fuji traces its roots to the founding of the Aircraft Research Laboratory, which later became Nakajima Aircraft Co., in 1917. The Fuji Heavy Industries name was launched in 1953, and the core auto business began under the Subaru name in 1958. Though Subaru is a well-known car brand, it is the Japanese name for the Pleiades star cluster, and it serves as a symbol of the six sibling companies that formed Fuji in 1953. It currently plays in a wide range of sectors, including aerospace and industrial products. Related Video: Featured Gallery Subaru Prodrive Isle of Man Government/Legal Subaru fuji heavy industries fuji

LA Design Challenge invokes biology for 2025 concepts [w/poll]

Participants in the annual LA Design Challenge always manage to come up with edgy, wacky designs for future vehicles, but with a theme of "Biomimicry and Mobility: 2025" this year's crop of cars might be the quirkiest we've ever seen. As usual, automotive designers from around the world participated in this year's competition, and all the designs will all be unveiled next week during the LA Auto Show with a winner being announced on November 21.
Chinese automakers made a strong showing with Qoros, SAIC Motor, JAC Motors (the company responsible for the Ford F-150 clone) and Changfeng all bringing interesting takes on the biology, human intelligence and sustainability theme. One of the more innovative ideas among these automakers is the Qoros Silk Road System allows autonomous vehicles to drive in packs similar to how ants travel. Speaking of ants, the SAIC Motor Mobiliant (shown above) gets its design from the shape of an ant's body, and, like the insect, it can climb building acting as a personal elevator as well. The JAC Motors design also merges vehicle and building design, while the Changfeng LaBrea inspired by the design of muscle fibers.
Other entrants include Subaru and US-based design teams for BMW, Toyota and Mazda. BMW's duo of concepts mimic plant and animal life. The LA Subways concept acts as a submersible, single-person vehicle to take advantage of the LA river, with a shape similar to an Ocean Sunfish. The Sustainable Efficient Exploratory Device (SEED) imitates the shape of a seed pod, and uses propulsion methods inspired by a shark, dragonfly and a water bug. Mazda's Auto Adapt might be the most car-like concept of the bunch, while the Subaru Suba-Roo and the Calty-designed, Toyota e-grus are the most mind-blowingly awesome.

Subaru WRX STI Type RA NBR Special is nearly as fast as a Porsche 918 Spyder at the Nurburgring

Subaru now claims to have the fastest sedan to circle the Nurburgring. Its (deep breath) WRX STI Type RA NBR Special finished a lap of the famed German racetrack in an incredibly fast 6:57.5. That's just half a second behind the Porsche 918 Spyder hypercar. Of course, this WRX STI is a specially-built racecar, a rather distant cousin of the WRX STI Type RA production car that takes its name from this race car. The Type RA NBR Special is an upgraded version of the car Subaru took to the Isle of Man time trial last year, where it broke Subaru's old record. The car was built by Prodrive, and it features a 2.0-liter turbocharged flat-four made for rally use. It now makes over 600 horsepower at 8,500 rpm, which is 50 more than it made last year. The aerodynamic aids have been updated, and they provide 650 pounds of downforce at the car's top speed. The car still has the power-adjustable rear wing from last year. At the press of a button, the driver can change the angle of the rear wing to reduce drag and increase speed on straights. Supporting the power and aerodynamic upgrades are 9-inch wide slick tires at each corner, and a rally-spec sequential transmission that can shift gears in 20 to 25 milliseconds. Related Video: