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Should Subaru stay niche or go mainstream? [w/poll]

Out of all the automakers doing business in the US, Subaru is the one that has carved out the most interesting niche for itself in the minds and lifestyles of buyers. Outdoorsy types, dog lovers and active families alike flock to Subaru's rugged nature and all-wheel-drive utility - and they're fiercely loyal, which is probably why Subaru has become a success story.
But Subaru is still a relatively small player in the US market, and with recent profits surging, parent company Fuji Heavy Industries is facing a dilemma: continue on with the successful niche market Subaru has carved out for itself, or attempt to go mainstream and give big players like Nissan and Toyota a run for their money. According to Carscoop, Japan Times and Bloomberg News are reporting that Fuji Heavy is beginning discussions this month to determine which direction Subaru will take.

Subaru Levorg STI Sport prototype revealed with barely more aggressive looks

The Subaru Levorg STI Sport prototype has been revealed at the Tokyo Auto Salon. We were expecting something that added some extra ferocity to the regular Levorg concept shown a few months ago at the Tokyo Motor Show. Instead, we have a wagon that's just barely different at all. The body itself appears unchanged with the sole exception of new fog lights in the lower front fascia. There are STI details sprinkled about, such as the trademark pink badges in the grille and on the hatch. The exhaust also features the logo stamped in the tips. And of course it gets unique wheels from the original prototype. The good news is that the Levorg was already handsome and sporty, but we would have liked to see a little more. Subaru remains mum on mechanical details. We know it will come standard with a new turbocharged 1.8-liter flat-four engine and of course all-wheel drive. We expect it will also have a version of the FA20 2.0-liter turbo engine from the WRX as an option. And speaking of the WRX, the current Levorg shares most of its bodywork with the sports sedan, so when the new generation launches it should look like this wagon. Related Video:    

2019 Subaru Forester vs compact SUV rivals: How they compare on paper

We've seen what the 2019 Subaru Forester looks like (pretty much the same). We've found out how much it's going to cost (just a bit more). And also how much bigger and more powerful it'll be (appreciably on both counts). Now it's time to see how all of that compares to its top compact SUV rivals. While you can see the same engine and dimension specs for every compact SUV here, for this comparison featuring the latest 2019 Forester info, we've decided to define "top rivals" as those that the 2018 model was most frequently cross-shopped with. That means the 2018 Honda CR-V, 2018 Toyota RAV4, 2018 Mazda CX-5 and 2018 Nissan Rogue. At the time of this writing, none of their respective manufacturers had released data for 2019 models. We also included info for the 2018 Forester as well. So, without further blather, cue the Spreadsheet-o-Matic 3000. How big are they? The 2019 Forester may look nearly identical to the compact crossover it replaces, but it's nevertheless bigger and heavier. In particular, its wheelbase has increased from being the smallest in the segment to one that's pretty much average. It's a good bet that this gain is the reason rear seat legroom has also increased. Width is also up, but the Forester actually remains the narrowest compact SUV. As for other noteworthy dimensions, the new Forester now has the most maximum cargo capacity of any compact SUV with 76.1 cubic feet. Now, it should be noted, that's without the panoramic sunroof that comes on all but the base model. With it, max capacity shrinks to 70.9 cu-ft. Two points about that. First, Subaru is the only company that calls out this difference, and all the others almost certainly are not measuring with a sunroof. Second, this gives you an idea about how much of "maximum cargo capacity" includes space up high where you're probably not storing much cargo. As such, we included the Forester's biggest number and think it fairly indicates Subaru should carry the "biggest in segment" crown. How do their engines and fuel economy compare? Here's the most important takeaway here: The new Forester is tied for the best fuel economy in the segment, but that's with standard all-wheel drive. Everything else listed above is with front-wheel drive. The 2019 model also gets a welcome injection of power, resulting in the fourth-most base horsepower in the segment (or fifth, if you consider the CR-V technically holds spots 1 and 3).