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Subaru and Honda set all-time single-month U.S. sales records in August

While the U.S. and Japan continue to hash out the details for a new trade deal, American customers showed just how much they love Japanese automobiles. Both Honda America and Subaru of America exceeded expectations in August and set all-time sales records for units moved in a single month. The booming business was led, in part, by the Honda CR-V and Subaru Crosstrek, both of which posted their best sales months ever.  For Subaru, August 2019 marked the best sales month in company history and a claimed 93 straight months of yearly, month-over-month growth. Subaru sold 70,039 vehicles, which beats the December 2018 record of 64,541 vehicles. Top sellers were the Outback (17,110), the Forester (17,076), and the Crosstrek (15,860). The Ascent notably saw a 72.8 percent increase in sales compared to August 2018 with 7,319 sold.  Honda America, which includes Honda and Acura, sold 173,993 total vehicles, 158,804 of which were Hondas. That's up from 147,903 total sales in August 2018. Honda achieved these numbers with strong sales across its lineup, despite the less consumer interest in sedans in general. In August 2019, Honda sold 44,235 CR-Vs (the most ever in a single month) 14,381 Pilots, 10,190 Odysseys, 34,808 Civics, and 30,558 Accords. Acura's SUVs continue to be the company's best-sellers with 5,976 MDXs sold and 5,459 RDXs moved.  By the Numbers Earnings/Financials Honda Subaru Car Buying Crossover Sedan sales subaru crosstrek

Subaru BRZ has higher manual take-rate than 86, and other Subaru manual facts

Automakers are continuing to give us a peek at the popularity, or lack thereof, of the manual transmission. Our latest information comes from Subaru, which kindly shared its manual transmission take-rate numbers for 2018. One of the most interesting tidbits was that 78% of Subaru BRZs sold had a manual. What makes that so curious is its stark contrast to its twin, the Toyota 86, where only 33% of those sold in 2018 had a manual. On top of that, the BRZ has a stronger manual take-rate than the enthusiast darling Mazda Miata; the soft top had 76% of buyers going for a stick, and the RF had 52%. If we had to speculate, it seems the Subaru BRZ is attracting the hardcore sports car fans. Although the BRZ manual sales are strong, it isn't the model that sells the most. The Subaru WRX tops it with 90% of buyers picking the manual over the CVT option. We of course suspect that plenty of regular WRX buyers are opting for the manual, though the number is likely partly boosted by the fact the STI version is only available with a manual. Things aren't quite as rosy with Subaru's more mainstream offerings, but that's to be expected. The Impreza follows the BRZ with 8% of Imprezas selling with a manual. The Crosstrek comes in second-to-last at 6%, and the Forester comes in last at 3%. And the Forester has now dropped the manual transmission. One final interesting note to Subaru's manual take rate. Subaru told us it sold over 47,000 manual-equipped cars. That's roughly 2,000 more than Honda sold in the same year. And with Subaru's total sales numbers being less than Honda, that means the percentage of total sales that were manual is larger at 7% versus 2.6% for Honda.

Subaru brought back its best rally racing look

Every car has a color combination that suits it best, one that just fits and flatters. For the Subaru WRX STI, it's blue and gold. At the 2019 North American International Auto Show in Detroit, Subaru revealed it is bringing back its iconic motorsports livery for the 2019 season with a modern interpretation of the blue and yellow star cluster graphic, complemented by gold wheels. It also announced it is reorganizing its motorsport division's structuring. The WRX STI has been seen in numerous colorways throughout the years. One of the main patterns last year was a graphic-heavy assortment of gray and white, accented by either yellow, red or blue. But for 2019, Subaru is following its heart and returning to one of the brand's most classic looks. According to Subaru, the colorway is inspired by the World Rally teams of the '90s and '00s. It features WR Blue Pearl and 13-spoke gold wheels. A massive yellow star cluster logo stretches across the front and rear doors and bleeds onto the rear arches. The sweeping comet design starts at the front quarter and across the B-pillar and roof. Furthermore, the red STI logo is seen all over the car, in places such as the front air intake, the roof scoop, and on the rear wing panel. Small dark blue star clusters on the front and rear sides of the car add more texture to the design, as well as bright yellow Subaru and Subaru Motorsports banners. After Subaru's performance division Subaru Technica International celebrated its 30th anniversary last year, Subaru is renaming its motorsports arm. Now aptly called Subaru Motorsports, Subaru plans to expand into more racing divisions, beyond its typical participation. Fans will have to wait a couple of months to see the gorgeous blue, yellow, and gold scheme. Subaru will debut the new car March 15 at Missouri's Rally at the 100 Acre Wood as part of the American Rally Association's 2019 National Championship Series. Related Video: