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Subaru profits fall by half last year among recall maladies

Subaru took a financial beating last year, according to its freshly released earnings report. During the full fiscal year, which ended March 31, the carmaker's operating profits effectively halved. Net income dropped 33% to 147.81 billion yen, or $1.33 billion, and revenue fell 2.2% to 3.16 trillion yen ($28.5 billion). Subaru states that its operating income declined by 48.5% to 195.5 billion yen, or to about $1.78 billion. According to Subaru, this was not only due to a decrease in sales, but also due to recall campaigns. Total production decreased nearly 6% to 989,000 units, and production stoppages at the Gunma plant were partially to blame for that — but Impreza, XV and Levorg sales also sank. The redesigned Forester did start out well in the summer, but sales in the first half of 2018 were more modest with the outgoing generation still in the showrooms. The Gunma manufacturing plant, Subaru's sole factory in Japan, ground to a halt in January 2019 to remedy issues with Forester, Crosstrek and Impreza electric power steering units, and that cost Subaru nearly 10 days of production, corresponding to around 30,000 vehicles. Earlier, there was a 500,000-vehicle recall in Japan due to fraudulent final inspections. Automotive News also lists other recent Subaru maladies, such as a low-fuel warning recall and stop-sale for all U.S-market Outbacks and Legacys, and the earlier, global recall to repair valve springs on the boxer engines of 411,000 vehicles. This particular recall hasn't been problem-free, as there have been cases where subsequent engine failures on BRZ models have been suspected of having been caused by slapdash recall work. There is also a new, large-scale recall in the horizon for Subaru, as a brake light issue on 2008-2017 vehicles necessitates the recall of some 2.3 million vehicles. However, it's not all bleak for Subaru, as U.S. sales are going strong. The carmaker predicts 2019 will be the 11th straight record year, and U.S. retail sales climbed 7.7 percent in April, which was the 89th consecutive month with increased sales. But still, not all Subaru markets are equal: On the North American market, Subaru sold 717,000 vehicles during the past fiscal year, an enormous percentage of its total sales. News Source: Subaru via Automotive News Plants/Manufacturing Recalls Subaru

Strange iPhone discovered in guy's Subaru sparks internet mystery

Things can get pretty crazy on the internet, and even the smallest thing can catch people's attention and blow up in an instant. A lot of it is totally bogus or blatant attention seeking, but that's what makes the internet great. Well, that and cat videos. Recently, a story popped up on the internet that is both cool and real. It's the story of a mysterious iPhone, some pro-tier internet detective-ing, and the Takata airbag recall. The story started innocently enough. A guy named Alex Tom took his trusty '09 Subaru Forester into the shop to replace a faulty passenger side airbag under the Takata recall. When he picked the car up, there was a white iPhone 4s sitting on his dashboard. Thing is, the phone wasn't his. The phone was stone dead, but took a charge and booted right up. To complicate matters, it was locked and stuck in airplane mode. When he asked the shop about it, they said they found it behind the dash under the airbag. So now he had a mysterious phone that he couldn't get into to identify. So, like any modern tech-savvy individual, he turned to the internet for help. He posted a picture of the phone on Facebook along with a message asking for help tracking down its owner. What followed was a long, rambling, often hilarious collection of facetious advice, earnest help, photoshops, dumb memes, weird off-topic screeds, and everything else you might expect in a comments thread. Eventually, after getting a name from the phone and enlisting the help of an online dating site, the owner was found and the mystery solved! I'm not going to spoil the ending for you here, because you really need to read the whole saga for yourself. Lets just say that our man Alex had the answer with him all along, and the real treasure was the friends they made along the way. Related Video News Source: The Huffington Post Auto News Humor Subaru iphone Takata airbag recall mystery

Subaru gives Aussies BRZ Sports Pack

Well, it might not be exactly the Subaru BRZ STI that we've all been waiting for, but Australian market shoppers are now going to have the option of adding some STI flavor to their coupe, with this new BRZ S.
Critically, the Sports Pack upgrades included in the S specification do not involve forced induction of any kind for the BRZ's 2.0-liter flat-four mill. Instead, the BRZ S will offer a novel flexible strut tower brace and a coilover suspension to aid its already impressive handling prowess. Visually, the car gets a new aero kit with lowered skirts and a new front and rear splitter, as well as some mean-looking, 17-inch black wheels. Inside, a new gearlever and a STI-branded starter button will call out the S model.
The S package can be ordered on a new BRZ and fitted at the dealer, or added to an existing customer car. When ordered new, the BRZ S adds $7,995 Australian - about $7,275 US including installation - to the price of the six-speed manual car, or $7,195 Australian ($6,547 US) for the six-speed automatic transmission model. That's a pretty fat wedge of cash, but it's worth bearing in mind that Australians generally pay significantly more for new cars than we do here in the States. For instance, the BRZ starts at $37,150 Australian, nearly $34k US. Even accounting for regional equipment differences, that's a lot more than the BRZ's $26,265 as-delivered base MSRP here in America.