2012 Subaru Impreza Wrx Limited Wagon 4-door 2.5l on 2040-cars

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Prototype Subaru Impreza 22B emerges from obscurity

Ask a gearhead what they think is the greatest Subaru built and the answer is probably something related to rally Imprezas – unless you're talking to a more quirky sort who'd throw out the SVX, XT or the bed-mounted jump seats of a Brat. But in any case, the 1990s rally Subarus are great, their road-going versions are brilliant and the rarest of all is the bulging 22B, which commands strong money due to its very limited availability. The Impreza 22B, reportedly named so for its 2.2-liter turbo boxer, but which also refers to the hexadecimal value of 555, Subaru's rally sponsor, was a widebody special with a bigger engine and more STI magic than other WRX variants. Officially it had 280 horsepower, but almost every Japanese performance car was advertised with that amount at the time – true figures take a dyno run or a dedicated mind to uncover. In addition to the modified body, the suspension was 22B-specific, as was the aero. The 2,800-pound 22B took just 5 seconds to hit 60 mph, a strong feat for 1998, and on the right road with the right kind of driver it is likely to be unparalleled for its era. As rare as any 22B is, there are also Subaru-built prototype cars that weren't part of the initial 400-car Japanese production run or the official 16-unit UK-bound batch, or the five Australian market cars. Some sources say there were 424 22Bs made, some mention a different number, and the prototypes are understandably the most coveted, least obtainable ones. Which brings us to this car currently for sale, which just so happens to be one of three known "000/400" series prototypes with just 55 kilometers (34 miles) on the digital odometer. Is this an actual wheeled unicorn? Contempo Concept, the Hong Kong-based dealer that also stocked the Miata Roadster Coupe we featured, has provided precious little information about this particular car, other than some very good sales photos that show the 22B in mint condition, complete with the 000/400 prototype plaque. There's no mention of the price – this Subaru is likely to have entered the "If you must ask, you cannot afford it" class of cars. It's not immediately obvious whether its prototype status would make it difficult, if impossible to register on the road, and/or if the low odometer reading is due to the car being more of a display item in the legal sense. 22B values have risen sharply during the past decades, and the prototypes will be the most expensive.

Subaru teases Viziv concept ahead of Geneva

Subaru will be stocking its display at the Geneva Motor Show next month: The European debut of the Subaru Forester joins the world premiere of a diesel Outback with Lineartronic CVT and a display called Subaru 360 that showcases the "brand's history and future vision."
The genuine future-speak, however, is intended to be conveyed by the Viziv concept (click the image above to enlarge). This name "Viziv" is culled from the phrase "Vision for Innovation," and the "future-generation crossover" that bears the 25th-century name has been designed to be an embodiment of "enjoyment and peace of mind."
That's quite a holistic burden for just one crossover. In the more mundane world, the Viziv will suggest Subaru's new design and technology directions. Subaru has created a mini-site for the concept that will be updated during the show, but for now, it just lets us know that March 5 will be "the start of something exciting."

Subaru cuts annual profit outlook on strength of yen, typhoon impact

TOKYO — Subaru lowered its annual profit forecast on expectations of a stronger yen and the impact on production from a typhoon last month, driving its shares down as much as 4.5%. Japan's smallest major automaker, one fifth of which is owned by top-ranked Toyota, cut its forecast for operating profit to 220 billion yen ($2 billion) for the year ending March 2020, from a previous forecast of 260 billion yen. Subaru revised its forecast for the yen to average 107 versus the dollar over the period, from 110 previously. A stronger currency eats into profits because cars exported from Japan become more expensive and the value of earnings made overseas decreases. The United States is Subaru's biggest market, accounting for about 60% of overall sales. Typhoon Hagibis forced Subaru to halt production at its factories in Gumna, north of Tokyo, for more than a week in October due to supply chain disruptions. The stoppage, which lasted until Oct. 25, resulted in lost production of 11,000 vehicles, Chief Executive Officer Tomomi Nakamura told a briefing in Tokyo on Wednesday. Hagibis was the worst typhoon to hit Japan in decades, leaving at least 80 people dead, according to national broadcaster NHK. "We have restarted production, but we couldn't return to full capacity immediately," Nakamura said. "Some of our suppliers' factories were completely submerged." Subaru also said vehicle sales rose nearly 20% in the first half of the fiscal year compared with a year earlier, driven almost entirely by an improvement in the United States amid strong demand for the Forester SUV crossover. Subaru shares were down 1% at 3,102 yen by 0440 GMT, after touching a low of 2,995.5 yen earlier.