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Subaru Impreza Sport Hybrid launches in Japan

Subaru is adding the Impreza Sport Hybrid to its lineup, but it's exclusive to the Japanese market for the moment. The latest Impreza variant is rated at 48 miles per gallon on the Japanese testing cycle, and it joins the XV Crosstrek as the only hybrids in Subaru's lineup. The brand doesn't currently list overall horsepower or torque specs for the new model. However, given that they share a 2.0-liter boxer four-cylinder engine, CVT, all-wheel drive, and battery packs mounted under the rear cargo floor, figures similar to the Crosstrek hybrid's 160 hp and 163 lb-ft of torque seem likely. Subaru's EyeSight system is standard on all models of the hybrid Impreza, and the tech is programmed to work with the adaptive cruise control to eke out the best fuel economy possible while driving. There are also some styling tweaks, including updates to the lower air dam, revised side sills, a roof spoiler, and LED taillights. Don't get too excited about parking an Impreza Sport Hybrid in your garage any time soon, though. Subaru of America's Jessica Tullman told Autoblog, "At this point, there are no plans to bring it here." The model goes on sale in Japan on July 10 with a starting price of the equivalent of about $18,900, before the country's consumption tax. A higher trim S model with an upgraded interior goes for around $19,900. Subaru Launches "Impreza Sport Hybrid" in Japan Tokyo, June 19, 2015 – Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru automobiles, will launch an "Impreza Sport Hybrid" on July 10, 2015, through Subaru dealerships in Japan. The new Impreza Sport Hybrid is the second fun-to-drive hybrid from Subaru, following on from the Subaru XV Hybrid launched in 2013. The motor assist function offers smooth, linear acceleration, which is teamed with sharp, sporty handling to bring out the distinctive enjoyment of driving a hybrid model while achieving fuel economy of just 20.4 km/liter (JC08 mode).*1 Designed to make optimum use of the low center of gravity and superior weight balance that characterize Subaru's unique Symmetrical All-Wheel Drive (AWD) layout, the electric motor and high-voltage batteries of the hybrid version are positioned for superb driveability. The hybrid model further enhances the appeal of the Impreza Sport lineup by embracing Subaru design values to achieve its own sporty, top-quality exterior look and a refined, up-to-the-minute interior style.

Subaru XV concept: Just more wishful thinking?

Subaru has long been criticized as being rather weak-kneed when it comes to styling. That's not entirely true. In recent years they have displayed some really attractive-to-stunning concepts. The last-generation Impreza concept was very attractive, as was the most recent Legacy concept. The WRX concept shown a couple of years ago was a visual knockout, and the same can be said for the most recent Impreza concepts—as well as this new XV (Crosstrek) concept. The problem has been much of the visual excitement of those concepts got lost in the translation from concept to production. So we know that Subaru has great design talent; the concepts have proven that. The problem, as I see it, is those in a position to approve design for production don't seem to understand design. Now I'm sure it's a lot more complicated than just that. It involves marketing folks, engineers, as well as those suits that call the shots at FHI. Many of those in decision-making positions just don't seem to get it. However I do have to say that each succeeding generation of Subaru has got better looking. So slowly (very slowly) they are making progress. The problem is, the competition has gotten better too — much better. Hyundai, Kia, Honda and Mazda have been hitting it out of the park when it comes to styling; all the while Subaru has been hitting solid singles along with a few walks. That said I do have a good feeling about this new XV concept. It really does look close to being production-ready. The proportions are right, there is nothing outrageous or impractical here. There are even small non-roll-down (visually distracting, but absolutely necessary) side windows, which I rarely if ever see on concepts. The proof will be in the pudding when the new Impreza debuts at the New York Auto Show later this month. Fingers crossed.

Subaru launches production of Ascent crossover in Indiana

Subaru began production Monday of the new Ascent, its much-anticipated three-row crossover, at its plant in Lafayette, Ind. It's set to arrive at dealers in June as a 2019 model and will start at $32,970, including shipping. The Ascent joins the Impreza, Legacy and Outback as vehicles built at the plant. It'll compete with three-row utility vehicles like the Honda Pilot, Toyota Highlander, Chevrolet Traverse and Volkswagen Atlas. (Read our comparison of the Ascent to the former two here.) Subaru built around 364,000 vehicles at the Indiana plant last year and expects the Ascent to nudge that up to around 400,000 vehicles a year. The automaker spent $140 million and added 1,200 jobs at Lafayette to support the Ascent. The company in late 2016 shifted production of the Impreza sedan and hatchback to the factory, its lone manufacturing site outside of Japan, to free up room at its plant in Gunma Prefecture for the hot-selling Crosstrek, which has been singlehandedly lifting Subaru's U.S. sales lately. A Subaru spokesman told Autoblog recently that the company hopes to sell 60,000 Ascents in the first year and had already booked more than 4,000 sold orders on the vehicle from customers who hadn't seen or driven it. The Ascent will come in either seven- or eight-seat configurations, is offered in all-wheel-drive and is based on a modified version of the same Subaru Global Platform that underpins the Impreza. It's powered by an all-new 2.4-liter turbocharged boxer four-cylinder that makes 260 horsepower and 277 pound-feet of torque. It fills a slot formerly occupied by the Tribeca, Subaru's last three-row vehicle, which was discontinued in 2014. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.