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Subaru ups US sales projections to 500k units

Subaru is going absolutely gangbusters so far in 2014, with growing year-over-year sales every month this year adding to the streak of 33 consecutive months. The prognosis is so positive that the Japanese brand is revising its 2014 forecast to 500,000 vehicles or more, from a previous estimated 460,000. If it reaches the goal, it would be the first time that the automaker hit the half-million mark here.
Subaru has been growing steadily in the US for a while now. Annual sales have increased for the past five consecutive years with 2014 not indicating for that to change. For August alone, the company moved 50,246 vehicles, up 22.37 percent year-over-year, and the business proclaimed it as the best month in its history.
According to Subaru, it believes that the growth for the last two years has been fueled by the latest Forester and XV Crosstrek last year and the new Legacy and Outback this year. "The market is telling us that we are delivering products that consumers want at the right prices," said Thomas J. Doll, president and chief operating officer at Subaru of America. Scroll down to read the company's full announcement.

2019 Subaru Ascent crossover revealed | Big and not so bold

Just over a year after Subaru first indicated its intention to build a three-row crossover with the Viziv-7, we now get to see the end product, the 2019 Ascent. Compared with the Viziv-7 and the Ascent concept, the basic shape remains, but all of the rugged, square-shouldered detailing has been toned way down. The body is now full of soft, inoffensive lines that result in it looking more like a blown-up Outback than its own thing. It's not a bad-looking vehicle, but it isn't quite as bold as we hoped. Under the skin is a brand-new engine in the Subaru lineup. It uses a turbocharged and intercooled 2.4-liter flat-four, and the turbo is a twin-scroll unit. It produces 260 horsepower and 277 pound-feet of torque, and will help the Ascent tug on up to 5,000 pounds of whatever you want to tow. The engine is mated to a CVT that can be shifted manually through eight preset ratios via steering-wheel paddles. Power goes to all four wheels, as is the Subaru way. All Ascents also come with the X-Mode off-road setting and hill descent control, as well as 8.7 inches of ground clearance. In the cabin, Ascents can be had with seating for up to eight people. All models come standard with a second-row bench seat, while Premium trim and higher can be had with second-row captain's chairs at no extra cost. Passengers can take advantage of three-zone automatic climate control, with redundant controls for the second row. Apple CarPlay and Android Auto are standard equipment along with a 6.5-inch touchscreen infotainment system that can be optioned up to an 8-inch. As for cargo space, there's 19.6 cubic feet behind the third row, over 40 cubic feet behind the second row, and about 72 cubic feet with both rows folded. Drivers will also be able to take advantage of standard EyeSight with automatic emergency braking, lane-keep assist and adaptive cruise control. The 2019 Ascent goes on sale next summer. Subaru has not yet announced pricing. View 16 Photos Related Video:

Zipcar adds roof racks for nature loving urbanites

Hauling a bicycle, surfboard, snowboard, or a pair of skis can be a pain. Their size makes them awkward to carry, and a good roof rack can be expensive and cumbersome to install. If a thief decides that they need the rack (or what's on it) more than you, you're looking at a loss of several hundred dollars, or at the very least damage to your car a comprehensive insurance claim. Ask me how I know. Zipcar has the solution. The car sharing company has teamed up with rack and cargo manufacturer Yakima to supply roof rack equipped rentals in 17 North American markets. In the US, Zipcar customers will have the option between a Subaru Impreza or a Subaru XV Crosstrek equipped with a Yakima roof rack. Canadian customers can rent a Hyundai Elantra. Fine choices, but it seems like a missed opportunity to revive the old Volkswagen Jetta Trek edition. The Yakima mounts on the cars are adjustable and can hold two bikes, six skis or four snowboards, or two surfboards or paddleboards. Rates, as always, vary based on use. This isn't the first time Zipcar has offered Yakima bike racks for their vehicles for those outdoor enthusiasts that choose to live car free. Back in 2011, the company outfitted a number of vehicles in its New York City fleet with complimentary racks and New York State park passes. Related Video: News Source: Zipcar Green Hyundai Subaru Transportation Alternatives ridesharing zipcar