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Auto blog
Subaru will reveal the Ascent 3-row crossover at the L.A. Auto Show
Tue, Nov 14 2017After about a year of concepts and spy photos, we finally know when we'll see the Subaru Ascent, the company's upcoming three-row crossover. Subaru announced on Twitter that the Ascent will make its debut on November 28 at this year's L.A. Auto Show. The announcement came with a teaser image, shown above, revealing the badge, rear taillight, and part of the bumper. We can tell that the Ascent will have a pretty upright hatch, and the rear bumper looks suitably "tough" with a brushed aluminum sill and black plastic cladding. View 17 Photos But really, we know quite a bit about what the crossover will look like, since we've seen two concepts, the Viziv-7 and Ascent Concept. Each was a progressively more conservative imagining of what the production model would be like. The basics involved a generally boxy shape with chiseled, exaggerated fenders, much like every other production Subaru. The Ascent Concept also previewed a possible powertrain for the vehicle, a turbocharged 2.4-liter flat-4. View 9 Photos We've also had a good look at the production version in some recent spy shots showing a nearly production-ready Ascent wrapped in just vinyl camouflage. Some of the more extreme lines have been further toned down compared with the concepts. But the theme of it being a bigger, boxier Subaru stuck around. In fact, it looks very much like a puffed up Outback, with which the Ascent will share a factory in Lafayette, Ind. Related Video:
2019 Subaru Forester Buyer's Guide | What you need to know about this crossover
Mon, Oct 29 2018The 2019 Subaru Forester is its fifth generation. The popular crossover is Subaru's second-best-selling model in 2017 after the Outback, and it received subtle updates, a more rugged appearance and some new technology for the new model year. It's built on Subaru's new Global Platform, with a 1.2-inch longer wheelbase for a smoother ride and 1.4 more inches of rear legroom. There are new, more comfortable seats in front, a wider tailgate opening, more cargo room and standard EyeSight driver-assist technology and Starlink infotainment package, including Apple CarPlay and Android Auto compatibility. Five trim levels are offered: Base, Premium, Limited, Touring and a new Sport model. All models share a CVT as the only transmission option, and the latter two are offered with a manual mode and steering wheel-mounted paddle shifters. With this buyer's guide, Autoblog aims to help you make an educated decision about whether to buy the 2019 Subaru Forester. We'll include safety and reliability ratings, engine specs and horsepower, fuel economy ratings and pricing. We'll also summarize what Autoblog's professional reviewers think of the Forester. Is the 2019 Subaru Forester safe? The National Highway Traffic Safety Administration had yet to rate the 2019 Forester as of this publication, but it gave the 2018 version an overall five-star rating, its highest possible. It gave it four stars for frontal crash protection, five stars for side crashes and four stars in its rollover crash tests. Likewise, the Insurance Institute for Highway Safety hasn't evaluated the 2019 model, but it has named the Forester a Top Safety Pick for 12 consecutive years going back to 2007. That's despite the 2018 Forester earning a "marginal" rating for passenger-side small front overlap crash protection, which replicates a crash impacting a vehicle's front corner at 40 miles per hour. It earned "good" ratings in every other crash-test metric, and a "superior" rating for front crash prevention, when equipped with the EyeSight driver assist technology. The latter comes standard on the 2019 model. We'll update this once ratings are updated, but we encourage you to visit the NHTSA and IIHS websites to review ratings on the specific vehicle you're researching. Is the 2019 Subaru Forester reliable? Subarus are generally known for their reliability and longevity, and indeed, the company cites IHS Markit data that shows 97 percent of all Foresters sold in the past 10 years are still on the road.
How Subaru saved itself by marketing to the gay community
Mon, Oct 17 2016Almost everyone who's in the car community, and even people that aren't, have probably heard the stereotype that lesbians drive Subarus. What you may not realize is that stereotype was fostered by Subaru, and it helped make the company relevant again in the '90s. This is the story told by NPR's Planet Money podcast. Apparently, as the company was trying to figure out who was buying its cars, the marketing folks discovered that gay and lesbian people were a large segment – along with all those outdoorsy types. The discovery led to subtle advertising directed specifically at what we now refer to as the LGBT community, which in turn led to more sales to gay and lesbian consumers. There were other components to Subaru's sales strategy in the '90s, but this particular campaign was an important part and quite successful. Thanks to that success, today we still have Subaru around building reliable, all-wheel-drive transportation, as well as rally-inspired sport compacts. There are of course many more details, but we don't want to spoil them for you. For the whole story, you need to head over to the Planet Money site and listen in. Related Video: News Source: NPR / Planet MoneyImage Credit: Copyright 2016 Drew Phillips / AOL Marketing/Advertising Read This Subaru lgbt


















































