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Toyota to boost its Subaru stake to more than 20%

TOKYO — Toyota Motor Corp plans to raise its stake in Subaru Corp to more than 20% from around 17% now, a deal that would also see the smaller firm invest in Japan's top automaker, two people with direct knowledge of the matter said on Friday. The deal is due to be approved at a Toyota board meeting on Friday, the people said, declining to be identified because the information has not been made public. The investment would come a month after Toyota and another smaller Japanese automaker, Suzuki, said they would take small equity stakes in each other. Such tie-ups highlight how automakers are scrambling to chase scale, manage costs and boost development. Traditional car makers, especially smaller ones like Subaru and Suzuki, are struggling to meet the fast pace of change in an industry being transformed by the rise of electric vehicles, ride hailing and autonomous driving. Toyota's investment is likely to cost more than 70 billion yen ($650 million) based on Subaru's stock market value, said the Nikkei business daily, which first reported the news. Subaru is likely to reciprocate with a stake in Toyota that would roughly equal the value of Toyota's additional investment, one of the people told Reuters. The companies have long worked together on projects such as the Toyota 86 and Subaru BRZ twins. At one time, Subaru built Toyota Camrys in its Indiana plant. Representatives for both Toyota and Subaru said the news was not something that had been announced by their companies. "The plan appears to be to ultimately make Subaru a fully owned subsidiary, to help create a 'mega Toyota.' This is the first step towards that," said Takeshi Miyao, managing director of Carnorama, a consultancy. "It's all about building scale." Subaru is particularly strong in sport-utility vehicles (SUV) and all-wheel-drive technology. The two automakers in June said they planned to jointly develop an electric sport-utility vehicle on a platform produced together, to split costs. Car markers around the world have been joining forces to slash development and manufacturing costs of new technology. Ford Motor Co and Volkswagen AG have said they will spend billions of dollars to jointly develop electric and self-driving vehicles. Toyota seems to be particularly keen to build scale now by investing in smaller, domestic automakers, rather than forging cross-border tie-ups like some of its rivals.

Subaru prices 2015 XV Crosstrek from $21,595*

Less than a month ago, Subaru announced a series of minor revisions for its ruggedized Impreza, the XV Crosstrek. And now it's revealed US pricing for that updated model. For 2015, Subaru has introduced a new entry-level model, the XV Crosstrek 2.0i, that starts at $21,595 (*plus an $850 destination charge). That's $400 less than it used to charge for what was the base 2.0i Premium, which has grown $300 more expensive but includes a new multimedia system. (The destination charge has also increased by $25.) Go for the CVT instead of the five-speed manual that comes standard and you'll be looking at $23,295 for the Premium model, and step up to the top-of-the-line Limited trim (which comes with the CVT) and you'll shell out $24,795 – again, those prices not including delivery. The hybrid version holds the same pricing as the previous model year at $25,995 or $29,295, depending on trim (plus the new $850 destination charge). The EyeSight system that earned its place on our Technology of the Year shortlist, bundled with the multimedia system, adds another $1,295, the moonroof another $1,000, but if you tick all the options (moonroof, nav, keyless entry, push-button start and EyeSight) it all comes bundled at $2,795. Certain trim levels encompass some of those options though, so prospective buyers will want to thumb through the full press release below. SUBARU ANNOUNCES PRICING ON 2015 XV CROSSTREK® MODELS - Well- equipped XV Crosstrek begins at $21,595 - Subaru-developed driver assist technology, EyeSight® now available - XV Crosstrek Hybrid pricing holds the line at $25,995 - New multimedia systems with rear vision camera standard Cherry Hill, N.J. - Subaru of America, Inc., which has posted record-breaking sales every year for the past six years, today announced pricing on the enhanced 2015 XV Crosstrek models. The 2015 XV Crosstrek models will arrive into retailers in December. Pricing on the newly added XV Crosstrek 2.0i begins at $21,595. With just a $300 increase over previous year, the new Premium and Limited trim levels feature the updated Subaru STARLINK Multimedia system. The XV Crosstrek Hybrid pricing remains at $25,995. The versatile, fun-to-drive XV Crosstrek combines bold five-door design, a highly capable chassis, best-in-class fuel economy and updated multimedia features. Standard Symmetrical All-Wheel Drive, 8.7-inches of ground clearance, 17-inch alloy wheels and ample room make Subaru XV Crosstrek a high-capability crossover.

Subarus, straits, a shipwreck, and the end of the world

We've got one more short video glimpse at our Patagonia adventure before the big, final feature video goes live early next month. This time, it's a view of the end of our journey – and the end of the world. Crossing the Straits of Magellan took about two hours on our car ferry, and we saw penguins, orcas, and dolphins, which made the journey way more interesting. From there, we drove through Chile and crossed back into Argentina, stopped by the Desdemona – a 30-year-old shipwreck – and finally spent the night in Ushuaia, the southernmost city in the world (Antarctica only has bases, not cities). The next morning, our caravan ventured to Tierra del Fuego National Park, and we stood, as a group, at the end of the world – the farthest south any of us will probably venture for the rest of our lives. Have a look at our final, short video above. And again, stay tuned for the full experience film, which we'll bring you (along with hundreds of epic photos) early next month. Auto News Subaru Videos Original Video chile autoblog in patagonia