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Subaru prices 2015 XV Crosstrek from $21,595*

Less than a month ago, Subaru announced a series of minor revisions for its ruggedized Impreza, the XV Crosstrek. And now it's revealed US pricing for that updated model. For 2015, Subaru has introduced a new entry-level model, the XV Crosstrek 2.0i, that starts at $21,595 (*plus an $850 destination charge). That's $400 less than it used to charge for what was the base 2.0i Premium, which has grown $300 more expensive but includes a new multimedia system. (The destination charge has also increased by $25.) Go for the CVT instead of the five-speed manual that comes standard and you'll be looking at $23,295 for the Premium model, and step up to the top-of-the-line Limited trim (which comes with the CVT) and you'll shell out $24,795 – again, those prices not including delivery. The hybrid version holds the same pricing as the previous model year at $25,995 or $29,295, depending on trim (plus the new $850 destination charge). The EyeSight system that earned its place on our Technology of the Year shortlist, bundled with the multimedia system, adds another $1,295, the moonroof another $1,000, but if you tick all the options (moonroof, nav, keyless entry, push-button start and EyeSight) it all comes bundled at $2,795. Certain trim levels encompass some of those options though, so prospective buyers will want to thumb through the full press release below. SUBARU ANNOUNCES PRICING ON 2015 XV CROSSTREK® MODELS - Well- equipped XV Crosstrek begins at $21,595 - Subaru-developed driver assist technology, EyeSight® now available - XV Crosstrek Hybrid pricing holds the line at $25,995 - New multimedia systems with rear vision camera standard Cherry Hill, N.J. - Subaru of America, Inc., which has posted record-breaking sales every year for the past six years, today announced pricing on the enhanced 2015 XV Crosstrek models. The 2015 XV Crosstrek models will arrive into retailers in December. Pricing on the newly added XV Crosstrek 2.0i begins at $21,595. With just a $300 increase over previous year, the new Premium and Limited trim levels feature the updated Subaru STARLINK Multimedia system. The XV Crosstrek Hybrid pricing remains at $25,995. The versatile, fun-to-drive XV Crosstrek combines bold five-door design, a highly capable chassis, best-in-class fuel economy and updated multimedia features. Standard Symmetrical All-Wheel Drive, 8.7-inches of ground clearance, 17-inch alloy wheels and ample room make Subaru XV Crosstrek a high-capability crossover.

Motor Trend reveals 2016 Chevy Camaro as Car of the Year

The 2016 Chevrolet Camaro beat some very steep competition to earn the Golden Calipers as Motor Trend's Car of the Year. The magazine praised the sixth generation's fantastic engines, great handling, and lighter platform. "Our 2016 Car of the Year, the Chevrolet Camaro, is one of the finest driving vehicles in the world at any price," editor-in-chief Edward Loh said, "though its price is well within reach of the average consumer." The Camaro conquered some high-performance challengers to take the victory, including the Audi TT, Mazda MX-5 Miata, and Mercedes AMG GT S. It also bested technologically cutting-edge vehicles like the BMW 7 Series and Toyota Mirai. The latest Honda Civic rounded out the competition. To earn the prestigious award, nine judges evaluated the finalists in six categories: advancement in design, engineering excellence, safety, efficiency, value, and performance of intended function. The Volkswagen Golf won last year. In an engaging story on Motor Trend's website, it explains what a revelation the new coupe is and that they consider the model the best production pony car ever. The piece is well worth a read. Motor Trend also handed out the Person of the Year honor to Subaru of America President and Chief Operating Officer Thomas Doll. It praised him for the Japanese brand's massive success in the US like tripling deliveries since 2007. "By any measure, the business Tom Doll leads is an outstanding success," editor-at-large Angus MacKenzie said. "And he is the person whose unique vision and quiet leadership made it happen." Related Video: MOTOR TREND Announces 2016 "Of The Year" Winners Car of the Year, Truck of the Year, SUV of the Year, and Person of the Year announced during live ceremony and webcast in Los Angeles LOS ANGELES, Nov. 16, 2015 /PRNewswire/ -- Today, for the first time in the brand's 66-year history, MOTOR TREND announced winners of the Golden Calipers for Car of the Year, Truck of the Year, SUV of the Year, and Person of the Year at a red-carpet gala in front of an audience of industry insiders and celebrity guests. The awards show was also streamed live on the MOTOR TREND Channel on YouTube, with 3.5 million subscribers the world's largest automotive video channel, and on MOTOR TREND OnDemand, the brand's new subscription video on demand (SVOD) channel. A replay of the event broadcast is available for free at motortrendondemand.com. "What an amazing evening!

Subaru lifts leg at Super Bowl, goes with Puppy Bowl ads instead

There will be many automakers spending millions upon millions of dollars advertising in the Super Bowl next weekend, but Subaru will not be one of them. Instead, the automaker will be catering toward animal - specifically dog - lovers with a set of commercials for the 2014 Subaru Forester that will appear during Puppy Bowl IX on Animal Planet.
The ads all build on Subaru's reputation of being a dog-friendly brand, and its latest "Dog Tested. Dog Approved" campaign will feature four 20-second spots. Of the four, "Tailgate" and "On The Lot" are definitely the most entertaining, while "Let's Talk Financing" and, especially, "Lint Roller" are snoozers.
Scroll down to watch all four spots, and there's also a press release listing other initiatives Subaru is planning to attract dog lovers. If you like dog commercials, you should check out the newest spot from Volkswagen, too.