2001 Subaru Forester L Wagon 4-door 2.5l on 2040-cars

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Subaru hits 500,000 sales in the US in 2014, a record for the brand

Having sold 336,441 cars in the US in 2012, Subaru said in early 2013 that it wanted to hit 500,000 annual sales here by 2015. After boosting sales to 424,683 in 2013, it's hit its half-mil target a year early: on December 29, 2014 Subaru sold its 500,000th car, and the sales year didn't end until January 2. The brand has never done that before in a calendar year, and on top of being an eighteen-percent improvement year-on-year, 2014 is Subaru's seventh year of growth. Every model is up for the year except for the BRZ and the Tribeca. The Outback and Legacy are on fire, practically doubling their sales numbers through the end of November compared to 2013. In addition to making better and better cars, Subaru credits nicer dealerships with better workflows, and improved marketing and advertising. If history is any indication, the final number could be appreciably above 500,000 even with just four days of selling left. Subaru only needed 36,230 sales in December to hit 500,000; it sold 45,273 cars in November, and for the past four years it sold more cars in December than November. Admittedly, November was its third best-selling month of the past five years. Leaders at the automaker are confident about this year as well, saying, "[we] expect 2015 to also be another record year." But our favorite line in the press release announcing the feat: "The current generation of Subaru vehicles grew in size compared to the previous generation in order to better suit the needs of the American buyer." Hey Subaru, you calling us fat? SUBARU OF AMERICA REACHES 500,000 SALES MILESTONE IN 2014 - Subaru sales in U.S. top 500,000 for the first time in a calendar year - 500,000th vehicle sold on December 29 - All models contributing to sales increase Cherry Hill, N.J. - Subaru of America, Inc. has reached a significant milestone in its history, by retailing 500,000 vehicles in a single calendar year. The milestone caps a remarkable seven year growth period for the brand in the U.S. in which the company has grown from 187,699 vehicle sales in 2008 to what will total over 500,000 sales in 2014, once the sales year closes on January 2. The growth in Subaru sales can be attributed to a combination of improved vehicle offerings, targeted and award-winning marketing and an improved retailer body.

A stylish Subaru? Viziv Adrenaline previews next-gen Crosstrek

We're big fans of the Subaru Crosstrek — the lifted version of the Impreza hatchback — especially the new plug-in hybrid variant. So much so that one of us spent our hard-earned money on one. The rugged styling and extra ground clearance give it a little more character than the average hatchback. The second-gen model made its debut two years ago at the 2017 Geneva Motor Show. At this year's show, Subaru revealed the new Viziv Adrenaline concept, a good preview of what the next Crosstrek might look like. Subaru says the Viziv Adrenaline uses the company's new "BOLDER" design philosophy. It's still obviously a Subaru, but the lines are sharper than what you see on the current production model. The Viziv Adrenaline packs LED lighting both front and rear, including six-dot fog lights that are mirrored on the rear bumper. White accents on the wheels and roof give it a handsome two-tone look, something that's becoming popular on compact crossovers like the Volvo XC40 and Toyota C-HR. The idea is to make the models even more distinct than they currently are. Some have criticized the new Forester and Ascent for being a little too conservative. We don't know for sure that this is what the next-gen Crosstrek might look like, but based on the size and styling, it's hard to imagine that this is anything else. Design/Style Geneva Motor Show Subaru Crossover Hatchback Concept Cars subaru crosstrek

Subaru investing $400 million for Impreza production in Indiana

As a part of a goal to increase its US sales tally up to 500,000 annual units by the end of the decade, Subaru is investing $400 million in its Lafayette, IN assembly plant in order to start building the Impreza in 2016. According to Automotive News, about half of that investment will be for a new paint plant while another big chunk will be used to extend the assembly line to allow for the increased capacity.
Currently, Subaru's Lafayette plant is responsible for building about 200,000 Legacy, Outback and Tribeca models each year (not including around 100,000 Toyota Camry sedans), but Subaru-specific output will be increased to 300,000 units, requiring an additional 900 new hires as well. Although a previous report suggested the Forester and Impreza would be moving Stateside, this AN article only mentions the hatchback and sedan versions of the Impreza being added to Lafayette - and no mention of the closely related XV Crosstrek.