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Subaru parent company celebrates 60th birthday

Fuji Heavy Industries, parent company of Subaru, celebrated its 60th anniversary on June 15. And while the company is largely known in the automotive world for its innovative all-wheel-drive cars, its history stretches far back before the days of symmetrical all-wheel drive, World Rally Blue and gold wheels.
FHI was founded, much like Germany's BMW, as an aircraft company. It went through a series of names before settling on its current title in 1953. And while its aerial successes were never quite as famous as Mitsubishi and its Zero, FHI did fly Japan's first jet-powered trainer. The same year, 1958 to be exact, it unveiled the iconic Subaru 360 minicar. While the 360 never quite caught on in the US (at least not with the fervor of the similarly laid-out Volkswagen Beetle), the small, affordable and simple Subie had a wide-ranging appeal across the island of Japan.
The rear-drive, rear-engined 360 was eventually joined by the 1000, Subaru's first front-engine, front-wheel-drive car. More importantly, the 1000 ushered in Subaru's use of a horizontally opposed engine. The Subaru Leone, which arrived in 1971, expanded on the 1000, by offering a combination we're all familiar with nowadays - all-wheel drive with a flat-four engine.

2020 Subaru Outback Touring Quick Spin | Balance of power

Driving an Outback in Subaru-crazy Seattle is just about as incognito as one can get. You can further disappear into the Evergreen State background if your Outback is Autumn Green Metallic. And that’s how we blended in for a week in a town where the Outback has been the top-selling vehicle several years, and where Subarus constitute 12% of all vehicles sold (2.5 times the brandÂ’s market share nationwide). A few cars are outselling the Outback so far this year — but that's OK, because one of them is the Subaru Forester. Our disguise for a week was a 2020 Outback Touring, the top trim level, which starts at $38,355 including destination fee. For that sum, which is nearly $12,000 more than a base Outback, you get a quite-nice interior done up in warm Java Brown Nappa Leather, with sunroof, 18-inch black aluminum alloy wheels, satin-chrome side mirrors, body-color door handles, heated steering wheel, and driver-distraction mitigation system. ItÂ’s a handsome package, especially the 11.6-inch Starlink touchscreen built into a monolithic, smooth black glass center stack, though the HVAC controls in particular are a curious mix of analog and digital. And it all rides on a new, stiffer platform — making the Outback inwardly new from the ground up, even though it was outwardly designed to look pretty much like it always has. ItÂ’s a conservative, donÂ’t-mess-with-success design approach that Subaru also used on the new Forester. What you donÂ’t get, at least not on this Outback tester nor the one we drove a few months ago in our first-drive review, is a whole lot of power. Both cars were equipped with SubaruÂ’s base 2.5-liter boxer four-cylinder engine that doesnÂ’t reach its peak 182 horsepower until 5,800 rpm, with peak torque of 176 pound-feet at 4,400 rpm. Curb weight on the Touring is 3,772 pounds. Horsepower is up by a mere seven over last year, torque by two pound-feet. Here in Subaru city, IÂ’ve known Outback owners who praise their car's virtues but almost apologetically slip in a qualifier: A little more power wouldÂ’ve been nice. Subaru has a solution for that — the optional XT engine, a 2.4-liter turbocharged engine putting out a thatÂ’s-more-like-it 260 horsepower and 277 lb-ft of torque. The turbo four takes the place of the 3.6-liter flat-six that was offered through 2019. But the MSRPs for the XT trims are a big step up – $4,300 to go from Limited to Limited XT, $2,350 from Touring to Touring XT – to a total ranging from $35,905 to $40,705.

2014 Subaru Forester XT

Hitting The Mainstream Sweet Spot
The Forester does quite a bit of heavy lifting for Subaru. What was once a plucky little all-wheel-drive utility box has matured into a competitive crossover that accounts for a quarter of the company's total sales in the US. With those numbers continuing to swell even in the third generation's twilight hours, engineers and designers found themselves in the unenviable position of being asked to fix what ain't broke. Rather than reinvent the company's workhorse from the ground up, as we say in our first look at the CUV, Subaru honed the Forester to offer better fuel efficiency, more usable space and a more refined drive.
In doing so, the automaker hopes to toe that delicate line between luring in new devotees to the cult of Pleiades and keeping the brand's longtime fans smiling. While the fourth-generation Forester may have lost some of its trademark pluckiness in the pursuit of a more mainstream existence, there's no denying this is a more sorted vehicle than its predecessors. Make no mistake, the 2014 Forester is keen to carve out a larger chunk of the ever-plumping CUV market for itself, and for the first time in its history, it has the muscle to do so.