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Junkyard Gem: 1994 Subaru SVX

Before Subaru became best-known in North America for outdoorsy all-wheel-drive machinery (but after it was best-known for extreme cheapness), we got some wild-looking Subarus with strong overtones of science fiction over here. First, the wedge-shaped XT, XT Turbo, and XT6 arrived during the mid-1980s through early 1990s, with their video-game-style digital instrument panels and fighter-jet-joystick gearshifts. Starting in the 1992 model year, we saw the XT's replacement: the joyously weird SVX. The SVX cost plenty, especially when viewed against the backdrop of the super-cheap Subarus of the past, and not many were sold. Still, Coloradans love old Subarus, and I manage to find discarded SVXs here every now and then. Here's a screaming red '96, found in a self-service yard about 50 miles from Cheyenne. This was the first six-cylinder engine design put into production by Subaru and was essentially the Legacy's boxer four-banger with two extra cylinders. With 230 horsepower, the SVX was reasonably quick for its day. Unfortunately, Subaru didn't have a manual transmission that could handle the six's power, so all SVXs came with four-speed automatics. And, as it turned out, even that transmission didn't fare so well; transmission failures doom more of these cars than any other cause. You can swap in the manual out of a WRX if you have patience and money, and that's what some SVX owners have done in recent years. This one nearly reached 200,000 miles and the interior looks nice, so it was cared for during its life. Now this looks futuristic.  List price for this car started at $29,995, or about $49,800 today. The cheapest Mitsubishi 3000GT cost $30,690 in 1996, and it had just 218 horsepower and front-wheel-drive, so the cooler-looking and quicker SVX seemed like the better deal. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In its homeland, it was known as the Alcyone SVX. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. If you jump to 5:10 in this dealer-promotional video for the SVX, you'll see the street corner in Los Angeles where the irradiated corpse of J. Frank Parnell got incinerated in the film Repo Man. Featured Gallery Junked 1994 Subaru SVX View 15 Photos Auto News Subaru Automotive History Coupe subaru svx

Why a production Mazda Koeru won't be a Subaru Outback clone

No automaker has had a hit quite like the Outback Many have entered, few have won. The Subaru Outback is one of those automotive bogeys that competitors seek to imitate but never quite capture. Mazda is poised to change that, its CEO tells Automotive News, with a production version of the Koeru concept. We're torn on whether this attempt will be the one to do it, whether the proposed model is truly aimed at the Outback, or whether it's just another pale imitation destined for failure. While the ingredients are pretty basic – wagon-like shape, extra cladding, a smidge more ground clearance than a regular car – no automaker has had a hit quite like the Outback. Reasons include packaging issues, poor brand fit, and Subaru's seemingly unstoppable momentum in building all-wheel-drive archetypes. That hasn't stopped a bunch of companies from trying. And now for a list: Ford attempted with the Freestyle/Taurus X; note that that model no longer exists, having been replaced de facto by the Flex and the newly crossover-ified Explorer. Audi discontinued the A4 Avant and slapped the Allroad badge and some fender flares on to capture the affluent outdoorsy crowd, initially selling well but now down 40 percent since last year. The humpback Honda (Accord) Crosstour and Toyota Venza could also be considered Outback-apers, as both short-lived models took sedan bodies and added a hatch and optional all-wheel drive. Dodge got into this space a few years back with the Journey Crossroad trim level, but fake brush guards and black wheels do not an Outback make. Volvo has perhaps come closest with the XC70, a not-quite-crossover that it nevertheless brands like its other crossovers. It helps that the Volvo die-hard and the repeat Subaru buyer aren't too different. Most of these models no longer exist, and the ones that do haven't sold as well as Subaru's Outback so far this year. Even if you're generous and add all 96,718 Journey sales (and not just those for the Crossroad, which FCA doesn't break out separately) to V70/XC70, Venza, and Crosstour, it still doesn't equal the 136,227 Outbacks Subaru pushed through November of 2015. And, as Automotive News points out, Mazda hasn't sold that many crossovers so far this year (the number is 129,932 thanks to huge CX-5 numbers). So why is Mazda considering going after the hallowed Outback? First off, we're not sure that it is because there's the question of what tiny niche this vehicle would occupy. "It's a totally new car.

Should Subaru have a premium brand?

A lot of people love Subarus, and that audience is only getting bigger. Subaru sold 647,956 vehicles in the U.S. in 2017, up from 615,132 units in 2016; 513,693 in 2012; and 187,699 in 2008. You get the idea. It's a relatively small brand, but a growing one. It's also one of the top brands in terms of customer loyalty, and in terms of conquest sales. From Q2 2015 to Q2 2016, Subaru gained 3.5 customers from other brands for every customer it lost. Recently, Riley, a listener to the Autoblog Podcast, wrote in and asked why Subaru doesn't have a luxury brand. Reading the email, neurons began firing immediately, and a whole bunch of new thoughts rushed in at once, mingling with old data in my brain. Indeed, why doesn't Subaru have its own luxury brand? My initial conclusion was that it just didn't make sense for the brand. It's too small of a company to warrant another brand. The higher-end offerings — namely top-trim Ascents — are probably the ceiling at the moment. If those can sell consistently, then maybe it would be time to toy with luxury-leaning models the way Hyundai did before spinning off Genesis (and perhaps adopt a wait-and-see attitude with regard to that potential competitor.) A luxury brand might dilute the value of Subaru's mainstream offerings, giving it the look of a budget brand, but luxury models within the brand could do the opposite. ... Unless ... What if Subaru's luxury brand was all electrified? Subaru is a company that is genuinely concerned with sustainability and environmental issues. Famously, its factories are zero-landfill facilities, and the company takes part in a multitude of environmental initiatives both on its own and with various partners. This mirrors the values of a large part of Subaru's customer base, who have earned a reputation as outdoor adventurers who love nature — and dogs. It's no surprise to see Subaru overrepresented on the roads of Denver, Portland, Ore., and Burlington, Vt. Subaru doesn't offer any plug-in models yet, but they're in the works. As of now, we can expect them to be based on current nameplates. What if Subaru gave its upcoming Crosstrek PHEV the luxury treatment and a new brand name ("Pleiades" would be the easy grab). Sure, Subaru retains customers really well already, but what happens when people outgrow Subaru? At least they have the option of the Ascent, but I'm interested to see how many Subaru owners move on to luxury brands (I'm in the process of finding those answers).