2014 Subaru Outback 2.5i Premium on 2040-cars

Auto blog

How Subaru saved itself by marketing to the gay community

Almost everyone who's in the car community, and even people that aren't, have probably heard the stereotype that lesbians drive Subarus. What you may not realize is that stereotype was fostered by Subaru, and it helped make the company relevant again in the '90s. This is the story told by NPR's Planet Money podcast. Apparently, as the company was trying to figure out who was buying its cars, the marketing folks discovered that gay and lesbian people were a large segment – along with all those outdoorsy types. The discovery led to subtle advertising directed specifically at what we now refer to as the LGBT community, which in turn led to more sales to gay and lesbian consumers. There were other components to Subaru's sales strategy in the '90s, but this particular campaign was an important part and quite successful. Thanks to that success, today we still have Subaru around building reliable, all-wheel-drive transportation, as well as rally-inspired sport compacts. There are of course many more details, but we don't want to spoil them for you. For the whole story, you need to head over to the Planet Money site and listen in. Related Video: News Source: NPR / Planet MoneyImage Credit: Copyright 2016 Drew Phillips / AOL Marketing/Advertising Read This Subaru lgbt

Which Subaru for you? Comparing the 2020 Subaru Outback and Forester

The Subaru Forester and Outback have served similar purposes for years now — hauling families and their gear somewhat off the beaten path to indulge in their favorite outdoor activities — but each goes about it a little differently. Broadly speaking, one is more of a wagon (Outback) and the other an SUV (Forester), but it's certainly more than that. They're also pretty similar in plenty of ways, too. So, while comparisons between cars of different brands are more commonplace, we know there are plenty of shoppers who are in fact comparing this pair of Subaru crossovers. This one's for them.  Subaru updated its Forester crossover for the 2019 model year, and the Outback was renewed a year later for 2020. They donÂ’t look a lot different than their previous generations, but both are far superior to their predecessors in a number of ways. Both the Forester and Outback benefit from the same new Subaru global platform, which has meant a big step up in ride refinement, noise and handling, and there have been improvements in technology and materials as well. WeÂ’ve put many miles on both vehicles, and have opined about them in digital ink and podcast formats multiple times. WeÂ’ve gotten to know our 2019 Forester long-term loaner quite well (there were only minor feature availability changes for 2020), and we had the opportunity to compare it to the 2020 Outback when we had them both in our fleet at the same time. Powertrain The Forester has only one powertrain option: a naturally aspirated 2.5-liter flat-four engine connected to a continuously variable transmission (CVT). It produces 182 horsepower and 176 pound-feet of torque, which feels adequate for the Forester, but there are still some times when we wish the Forester offered a turbocharged engine as it did in the past for better passing power. It returns 26 mpg in the city, 33 mpg on the highway and 29 combined. The Outback comes standard with the same 2.5-liter engine, even down to its output and fuel economy. However, in the slightly larger and heavier Outback, this powertrain feels more sluggish — especially after you try the other available Outback powertrain. The XT versions of the Outback use a turbocharged flat-four displacing 2.4 liters, good for a much meatier 260 hp and 277 lb-ft of torque. The tradeoff is a fuel economy sacrifice of 3 mpg, which is not a lot, considering what you get in return. In the course of a year, the EPA estimates you'd only spend an extra $100 in gas.

Mazda Turnpike in Japan shut down for racing

The people behind Motorhead Magazine in Japan clearly have some friends in high places. Not only did they manage to shutdown eight kilometers of the Mazda Turnpike up the Hakone mountain, but they invited some of the country's premiere racers to take a drive up the hill. This wasn't just a Sunday cruise either. Featuring a BMW Z4 from the Super GT series, a classic Ford GT40, two flavors of Nissan GT-R and two takes on the Subaru Impreza WRX STI, these guys came ready to run. When an opportunity to let racecars challenge a curvy mountain road presents itself, you don't squander it. Thankfully, the folks at Motorhead knew that and outfitted the course with a plethora of cameras and high-quality sound equipment to capture the action. The result is nothing short of sublime. Take the video's urging to turn up your speakers for this one, and watch as these racers hit ludicrous speeds in a beautiful place never meant for them. News Source: japanmotorhead via YouTube, Jalopnik Aftermarket Motorsports BMW Ford Nissan Subaru Racing Vehicles Performance Videos ford gt40 super gt