2007 Subaru Impreza Sti on 2040-cars

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Subaru getting creative in these two very different WRX STI viral videos

Subaru is getting into viral videos with two new, radically different shorts to promote the 2015 WRX STI; both are pretty entertaining. They are certainly more interesting, from an enthusiast perspective, than the company's dog-oriented advertising campaign and sponsorship of the Puppy Bowl.
The first promotes a new grindhouse-style short film that Subaru is launching, which is cheekily called The Ride of Her Life, and it previews the full deal due on March 13. While It's just a glimpse at the moment, if Subaru really leans into the cheesy, 1970s-style, then the full video could be really enjoyable.
The second video is a new take on an idea we've seen before but is still very cool. There might be some digital trickery going on in some of the "Stick bomb" shots, but the result is still exciting. Plus, the STI's Nürburgring livery is quite attractive. Scroll down to check them both out and tell us which you prefer in Comments.

2015 Subaru XV Crosstrek gets more infotainment, safety tech

A couple of months ago, Subaru rolled out a series of minor enhancements for the Impreza, and now it's performed a similar upgrade to its more rugged counterpart, the XV Crosstrek. For 2015, the XV benefits from available EyeSight driver assistance suite, steering-responsive fog lights and a new 6.2-inch touchscreen infotainment system (with a seven-inch version on higher-spec models).
Otherwise the 2015 Subaru XV Crosstrek and XV Crosstrek Hybrid are essentially the same as the 2014 models they replace. The requisite 2.0-liter boxer four drives to all four wheels as always, with or without hybrid assist, through either a five-speed manual or continuously variable transmission. Look for the updated model to reach dealers this December, and in the meantime, feel free to peruse the press release below.

2020 Subaru Forester adds a rear seat reminder, new pricing announced

The 2020 Subaru Forester has officially arrived with a few changes. To start, every Forester will be equipped with Subaru’s rear seat reminder as standard, following the larger 2020 Ascent which got that update earlier this year. Subaru is on the path to get the tech in all its cars, just like many other manufacturers have been doing for awhile now. ThereÂ’s a small revision to the standard EyeSight driver assistance tech for 2020. Now, every trim of Forester will be equipped with a Lane Centering function and a new Lane Departure Prevention function as standard. Previously, the standard equipment just included lane departure warning and lane-keeping assist.  Beyond those few tech add-ons, most things remain the same. A small increase of $200 bumps the price of entry up to $25,505. The destination charge was also increased by $35 to $1,010. All five trims from before are still available, including Premium ($28,405), Sport ($30,005), Limited ($32,105) and Touring ($35,605). The biggest trim-specific price increase comes at the Limited trim level, which went up $700 compared to the 2019 Forester Limited. You can read what we thought of the 2019 Forester in our first drive review of the redesigned model here. The 2020 Forester will be hitting dealers this fall.