2005 Subaru Impreza Wrx Sti on 2040-cars

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You can own this legendary Subaru rally car

Why would you want to buy a 19-year old Subaru? Because racecar. The '90s was the heyday of Subaru and Mitsubishi rally cars, a heritage the WRX and Evo still carry. A matching '97 WRC car cost $123,000 back in 2009, but this new listing does not name a price. If ex-Colin McRae cars are any yardstick, expect to write a check for more than $200,000 to get this in your garage. A competition-built car lives a hard life from the moment it's unleashed on its first rally stage. The fate of this Subaru is no exception, as the 1997 Monte Carlo Rally, its first outing, was cut short due to an accident. McRae, known for his vigorous driving style, slid the Impreza into the woods in a right-hand corner of the wintery stage and mangled the right rear corner: the rear wheel wouldn't even turn as he limped the car back to the pits. Subaru did claim a win from Monte Carlo thanks to Pedro Liatti's efforts, beating Carlos Sainz's Ford Escort WRC by nearly a minute. The next year, the repaired Impreza saw use by the Polish rally driver Krzysztof Holowczyc in a handful of WRC events. During the following decade the car went from one private team to another and ended up being completely restored between 2008 and 2009 – probably a well-deserved overhaul at that point. It hasn't seen a rally stage since, as it's been in collector hands and remains in perfect technical condition. For anyone who grew up either watching Subarus like this conquering rally stage after another, or having wrestled them on virtual gravel with video game controller in hand, this car is one of the essential 1990s motorsport machines. It would serve it right to be bought by someone who used to have a Subaru WRC poster on their bedroom wall 20 years ago. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Subaru skips the Super Bowl, brings back the driving dogs

Subaru's research shows that 80 percent of owners have a pet. So the company plans to skip expensive advertising during the Super Bowl again this year in favor of being the official auto sponsor of the Puppy Bowl on Animal Planet. The canine-friendly company also has five new ads starring the Barkleys, a family of Labradors and Golden Retrievers. The commercial above titled Phone Navigation is our favorite of the group because it puts a funny spin on bad smartphone voice recognition. You can check out the other four adorable ads below. Doggie Bag has the pups dealing with an inept valet; Windshield Wiper forces them to cope with a bulldog in a car ahead; Bad Hair Day tactfully handles a rough trip to the doggy salon; and Puppy tries to help a little one get to sleep. With new spots like this practically every year, Subaru clearly has a paw on the pulse of what its customers like. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. THE RETURN OF THE BARKLEYS: SUBARU LAUNCHES NEW "DOG TESTED. DOG APPROVED." TV AD CAMPAIGN, STARRING AMERICA'S FAVORITE CANINE FAMILY Subaru's new advertising campaign brings back the Barkley family for new wave of television spots Cherry Hill, N.J. - Subaru of America, Inc. has launched its new "Dog Tested. Dog Approved." advertising campaign in celebration of the love of pets shared by the brand and its owners. The five spots showcase the Barkleys, the adorable family of dogs featured in the 2013 "Meet the Barkleys" campaign. In Subaru's newest spots, the Barkleys will take on everything from driving their Subaru around town, trying to get their kids to sleep and even dealing with other doggie drivers. The national television spots, created by Carmichael Lynch on behalf of Subaru of America, will air in the coming weeks, and all five ads will be featured on February 7 during PUPPY BOWL XII on Animal Planet, where Subaru of America will mark its sixth year as the event's Official Auto Sponsor. During the event, fans at home will be encouraged to share photos of their own pets using #PuppyBowlSubaru. The "Dog Tested.

Subaru's first hybrid drawing close

In 2011 Subaru parent company Fuji Heavy Industries confirmed that a hybrid Subaru would debut this year. Ever since, there's been speculation about what kind of technology the gasoline-electric hybrid would use - Subaru's own or some version of the Toyota Hybrid Synergy Drive, which car would debut the new system - Forester, Legacy, or Outback - and whether it would come to America or be a Japan-only model.
A report in The Detroit Bureau says that whatever that first model is, it could be shown as soon as the New York Auto Show, and while the company feels it's a must-have offering for the Japanese market it will also come to the US. It will have a Subaru-developed mild hybrid system that could have been previewed by the Hybrid Tourer concept shown at the 2009 Tokyo Motor Show, and is not expected to be able to drive on electric power alone. The Hybrid Tourer used a direct-injected, 2.0-liter boxer engine connected to a CVT and assisted by an electric motor rated at 13 horsepower. Subaru has yet to give anything away about the details of its hybrid plans, so we'll look to New York for the long-awaited unveil.