2003 Subaru Impreza Wrx Sedan 4-door 2.0l on 2040-cars

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Recharge Wrap-up: Mazda, Subaru and Toyota PHEV, Nomadic Power grant

The next generation of the Toyota Prius Plug-in Hybrid looks to be important for Mazda and Subaru as well. Toyota will likely need to sell more of the new plug-in hybrid to meet stricter ZEV standards in California. That means it will get more extra electric range, as customers have been asking for. Subaru and Mazda will also have to adhere to the California standards beginning in 2018. Those two smaller automakers will likely license a plug-in hybrid powertrain from Toyota in order to fulfill compliance. Read more at Green Car Reports. Tesla is partnering with Dalhousie University to improve battery technology. Tesla signed a five-year research agreement with Dalhousie's Jeff Dahn, a lithium-ion battery researcher. Dahn and the 25 researchers in his lab will work with Tesla's Director of Battery Technology, Kurt Kelty, to increase capacity through improved materials. The collaboration could be important both for Tesla's automotive and stationary batteries. "Our research group's goal is to increase the energy density and lifetime of Li-ion batteries, so we can drive down costs in automotive and grid energy storage applications," says Dahn. Read more from Dalhousie University. Nomadic Power is receiving a European Commission grant worth ˆ2 million (about $2.26 million) for trailer-mounted mobile batteries. Nomadic Power's mobile batteries, called Nomads, have incorporated photovoltaic systems and can be used to extend the electric driving range of a plug-in vehicle, or to provide backup power to a home. The Nomads use an intelligent energy management system to learn and predict user behavior and manage the solar system based on weather forecasts. "We see a strong future in electric-powered mobility and an increasing use of renewable energy, photovoltaic power in particular," says Nomadic Power CEO Dr. Manfred Baumgaertner. "Our mobile batteries have great potential in these markets that recently got a significant shot in the arm by Tesla's announcements." Read more from Nomadic Power, and at Green Car Congress. Related Gallery 2012 Toyota Prius Plug-In: First Drive View 24 Photos News Source: Green Car Reports, Dalhousie University, Green Car Congress, Nomadic PowerImage Credit: Nomadic Power Government/Legal Green Mazda Subaru Tesla Toyota Technology Electric recharge wrapup

Autoblog sell-it-yourself highlight: 2006 Subaru B9 Tribeca

Introduced for 2006 and built in Lafayette, Indiana, atop a Legacy platform, the B9 Tribeca was Subaru's first attempt at a three-row crossover. Like the smaller Mazda5, the B9 provided seating for your kids but cramped quarters for adults. Add to that the controversial styling and upmarket pricing (before Subaru was regarded as upmarket), and you had a tepid response from the buying public. While the styling – specifically the B9's nose – was controversial, I liked its Euro-inspired profile on the outside and really enjoyed the design execution on the inside. The third row was optional, and for the occasional extra kid or small adult, useful. It's the utility of the footprint, however, I really like, and with a 3.0 liter Subaru six, it's perfect for your urban or suburban adventures. Autoblog's 'For Sale' example, located in Woodland Hills, Calif., has average miles for an 11-year-old vehicle and looks to be in good cosmetic condition. Despite Subaru's reputation for rugged reliability, a vehicle of this age will inevitably need some attention. A pre-purchase inspection should be mandatory, and you would hope for a clean CarFax. At $6,500, the asking price is at the low end of typical for a clean example with this mileage and may reflect its Sunbelt location, since Subaru resale is historically higher in the Northeast and Northwest. Related Video:

Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.