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Fuji Heavy Industries changes name to Subaru Corp. in 2017

Fuji Heavy Industries Ltd. plans to celebrate its centennial by changing its name to Subaru Corporation on April 1, 2017, in a move that emphasizes the company's automotive business. The change is pending approval at the company's shareholder meeting on June 28. "The purpose of this shift is to further accelerate our efforts to enhance the Subaru brand and achieve even greater growth for Subaru as a distinctive global brand in the automotive and aerospace industries," the company said in a statement. The company forecasts its global vehicle sales will top 1 million for the first time in 2017. Fuji traces its roots to the founding of the Aircraft Research Laboratory, which later became Nakajima Aircraft Co., in 1917. The Fuji Heavy Industries name was launched in 1953, and the core auto business began under the Subaru name in 1958. Though Subaru is a well-known car brand, it is the Japanese name for the Pleiades star cluster, and it serves as a symbol of the six sibling companies that formed Fuji in 1953. It currently plays in a wide range of sectors, including aerospace and industrial products. Related Video: Featured Gallery Subaru Prodrive Isle of Man Government/Legal Subaru fuji heavy industries fuji

Motor Trend pits Subaru WRX vs. Ford Focus ST

The Ford Focus ST has enjoyed a relatively calm, if brief, reign in the world of hot hatches. With nothing else in the class (in the States, at least) but the aging Mazdaspeed3 and Subaru Impreza WRX and the slow-selling Volkswagen Golf R, the Blue Oval's 252-horsepower five door has been the go-to vehicle for those that don't need the high-octane lunacy (and expense) of the rally bred Subaru Impreza WRX STI and Mitsubishi Lancer Evolution X.
Now, though, as the new Subaru WRX (it's not an Impreza anymore, though, neither is it a hatchback...) starts to arrive at dealers, the Focus ST appears to be under threat for the first time. Naturally, Motor Trend is here to figure out which one is the best, with another one of its Head 2 Head videos. Host Jonny Lieberman puts both cars through their paces, going above and beyond, quite literally, at the very end of the video.
Have a look below and let us know what you think of MT's verdict in Comments.

Subaru reveals the US-bound WRX STI Type RA and BRZ tS

Subaru has finally revealed the US-bound WRX STI Type RA and BRZ tS, a pair of redressed and slightly better performing versions of the standard models. Despite the big wing, lightweight wheels, and upgrades suspension, those hoping for changes under the hood will be severely disappointed. The WRX STI gets a slight bump to 310 horsepower while output on the BRZ remains unchanged. That should come as no surprise, as the car is essentially the same one we drove two years ago in Japan. The WRX STI Type RA stands for "record attempt." The first RA was named for a Subaru Legacy that broke the FIA World Speed Endurance Record by clocking over 62,000 miles in 18 days, setting a top speed of 138 mph. This new model is named for the upcoming WRX STI Type RA NBR Special race car that will attempt a Nurburgring record sometime this summer. The WRX STI Type RA is lighter and more robust than the standard model thanks to a host of upgrades. The car gets a carbon fiber roof, a carbon fiber rear spoiler, and lightweight BBS 19-inch forged alloy wheels with 245/35R19 Yokohama Advan Sports tires. The spare tire has also been removed. While the engine only gets a mild power bump thanks to a new cold air intake and new exhaust, a retuned ECU, new pistons, and a revised third-gear ratio and short shifter should make the car feel much quicker than before. Aside from the carbon fiber roof and rear wing, there are a number of visual upgrades that set the car apart. There are red Cherry Blossom accents all along the bottom and a plethora of STI badges on the wing, mirrors, and bumpers. More STI logos can be found inside on the new Recaro seats. A plaque inside shows only 500 Type RAs will be made. It's a similar story with the BRZ tS. The acronym stands for "tuned by STI," implying it's not the full treatment like the WRX STI. That still leaves us wondering about these spy photos that show a similar looking car with real STI logos. We'll have to wait and see if anything emerges from that. The BRZ tS gets front and rear SACHS dampers and coil springs and flexible V-braces in the engine compartment. For the first time, the BRZ will come with 18-inch wheels, ditching the low-rolling resistance tires for a set of sticky 215/40 R 18 Michelin Pilot Sport 4 tires, aided by Brembo brakes at all four corners. Visual upgrades are similar to the WRX STI Type RA.