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Subaru fights sticker shock with financing deal on $65,000 WRX STI S209

Subaru's American division has come a long way since it peddled the tiny 360 during the late 1960s. The limited-edition, $65,000 WRX STI S209 unveiled during the 2019 Detroit Auto Show is its most expensive car yet, so the company is taking steps to make it a little bit more accessible. The Japanese firm sent its American dealers a bulletin announcing the S209 is eligible for 3.49% APR for up to 63 months, according to CarsDirect. The publication noted that rate amounts to monthly payments of $1,131 over 63 months, which adds up to $71,231. Buyers are still forking over more than $6,000 to the bank, but they're saving about $4,700 compared to a 6% loan. That's a substantial amount of money to drop on a WRX STI; it's priced in Audi TT RS territory. For the money, enthusiasts get one of the rarest street-legal cars Subaru has ever produced. After driving it, we called it the fastest, sharpest-handling, and most sophisticated WRX ever to grace our shores. It's powered by a 2.5-liter flat-four engine turbocharged to 341 horsepower and 330 pound-feet of torque, generous increases of 31 and 40, respectively, over the regular WRX STI. We'll let you decide whether exclusivity and power are worth a roughly $22,000 premium. If you want an S209 in your driveway, act fast because production is strictly limited to 209 examples, and odds are the entire batch will be spoken for sooner rather than later. Keep in mind dealers will be tempted to slap a markup on the car due to its rarity, so you might need to spend more — in some cases, a lot more — than the number listed on the window sticker. Featured Gallery 2020 Subaru WRX STI S209 View 41 Photos Auto News Subaru Car Buying

2019 Subaru Crosstrek Hybrid Drivers' Notes Review | A great, green Subaru with a price

When we had the opportunity to try the 2019 Subaru Crosstrek Hybrid on the rocky, dusty trails above Santa Monica, it had us excited to try it on our crumbling Michigan roads. Luckily, the arrival of Subaru's first plug-in vehicle to the Autoblog office coincided with a powerful snowstorm followed by subzero temperatures, and then some serious freezing rain to cap off our week with it. Perfect Subaru weather. The new Crosstrek Hybrid may share a nameplate with the discontinued conventional hybrid, but this one features a plug-in hybrid powertrain borrowing technology from Toyota. It features two electric motors — one to propel the vehicle, the other acting as a starter/generator. Together with its 2.0-liter, four-cylinder boxer engine, this PHEV gets a combined 148 horsepower, and is actually a full second quicker from 0-60 than the ICE-only Crosstrek. With an 8.8-kWh lithium-ion battery pack, it offers a modest 17 miles of all-electric driving, but an overall range of 480 miles. Editor-in-Chief Greg Migliore: This is a solid execution of the modern hybrid. The price is reasonable. The range (17 miles of EV travel) is usable. Go where you need to go. Charge up. You're good. It's attractive, inside and out. I love the Lagoon Blue Pearl paint. The cabin is comfortable and laid out nicely, and the blue stitching and pleasing leather elements dress things up. As expected, the Crosstrek is solid in the snow and ice. I had no trouble navigating the messy roads when much of the rest of the world was snowed in. The infotainment is smart. It's part of a $2,500 option that also adds the moonroof and heated steering wheel. It's worth it. I already like the Crosstrek. If it were my money, I'd go for hybrid variant. Senior Editor, Green, John Beltz Snyder: A night and a morning in the Crosstrek Hybrid on Michigan roads only confirms what I decided when I drove it in California two months ago: I dig this car. It's quiet, it's economical, it's capable, it's good-looking. There are only two downsides that I see. First is the cargo area behind the rear seats. It's pretty small. The battery pack raises the load floor a few inches above the bumper height. That doesn't seem like a lot, but when you realize how high it already is, taking out those few extra inches means it's not only harder to fit large items back there, it's harder to load and unload them at that height. This content is hosted by a third party. To view it, please update your privacy preferences.

Buyers resent low inventories, prices over MSRP, study says

Vehicle inventory low, vehicle transaction prices high, customers fretting … welcome, J.D. Power, to the era of supply and demand. In a recently published survey from one of the auto industryÂ’s top analytical firms, findings show that customers' satisfaction with vehicle purchases in the United States this year has dipped for the first time in 10 years. The 2022 U.S. Sales Satisfaction Index (SSI) Study found that overall sales satisfaction has dropped to 786 (on a 1,000-point scale) from 789 in 2021. In that year, higher than expected trade-in values softened the effect of new vehicle price increases. But in 2022, on top of trade-in prices shrinking, many dealers elected to charge more than the ManufacturerÂ’s Suggested Retail Price, a factor that did not sit well with buyers. “When dealers charge more than MSRP, particularly with long-term loyal customers, they risk a potential long-term negative effect on customer advocacy and service business," said Chris Sutton, vice president of automotive retail at J.D. Power. Satisfaction among buyers who paid more than sticker price is 757, while satisfaction among those who paid the sticker price or less is 850, the Power report said. The lack of dealership inventory was also a customer irritant, J.D. Power found, a point that automakers and their dealers may want to consider. Many have maintained, or considered maintaining, a smaller inventory in the wake of the pandemic, keeping costs down and driving more customers toward factory orders. Regarding those consumers shopping for electric vehicles, the survey said that more than a third of them “failed to get instruction on EV charging before they left the dealership, which notably affects satisfaction.” Said Sutton, “Salespeople donÂ’t need to show gas-powered vehicle buyers how to fill their tank, but they do need to show EV buyers how to charge their vehicle.” There are positives to the Power conclusions, however, especially for Alfa Romeo dealers. The Italian brand ranked highest in customer satisfaction among premium brands with a score of 833, with Porsche a very close second (831) and Lexus (819) third. Alfa is on something of a roll these days, with its compact Tonale crossover due for release in the spring, and a new sports car in the works. Meanwhile, in PowerÂ’s “mainstream brand”” segment, Buick ranked first with a score of 825, followed by Dodge (816) and Subaru (804), all performing higher than the industry average.