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Scion teases mysterious sporty iM concept for LA show

Thoroughly cleansed of our time at the 2014 Paris Motor Show, we can now start looking forward to the next big show on the circuit (with all due respect to SEMA), the 2014 Los Angeles Auto Show. One of the earliest new cars slated for LA is this, the Scion iM Concept.
Now, these teaser images don't show us terribly much. We can see the headlights, foglights and wheels. The little information we can glean indicates that, based on the short hood and minimal space between the front door and front axle, the iM will be a very small vehicle. That said, a very low ride height (and Scion's own press release) claims this will be a rather sporty offering. The concept's nose and grille, meanwhile, bears some resemblance to Toyota's most recent stylings.
We'll have more when the iM Concept debuts in LA on November 19. Until then, check out the pair of teasers and the official press release, available below.

Scion xB Release Series 10.0 headed for New York debut

Toyota promises that upgraded products for Scion are on the way, with the possibility of a redesigned xB coming soon. In the meantime, fans of the boxy hatchback have to make due with the new Release Series 10.0 special edition that is debuting at the 2014 New York Auto Show. The latest limited model puts an emphasis on technology with a wireless charging mat, backup camera, projected logos and a few interior changes.
All the Series 10.0 editions come in Electric Quartz, a pearlescent white color with green highlights, and their steel wheels are covered in Tungsten Gray caps. The exterior's jade color scheme flows inside with the accent stitching on the seats and door panels. This xB is equipped with three projectors - one in the rear bumper displays the company's logo on the ground, and two inside put "xB RS 10.0" on the driver's side and the car's build number on the passenger side. (That's kind of cool, honestly.) Smaller upgrades include piano black trim around the console, illuminated door sills and lit cup holders.
The Release 10.0 edition doesn't see any mechanical changes and uses the same 2.4-liter four-cylinder with 158 horsepower and 162 pound-feet of torque as all other xBs, mated solely to a four-speed automatic transmission. Scion plans to build 1,500 Series 10.0 models with pricing starting at $20,420, plus a $755 destination charge. Sales begin this summer. Scroll down for the full details in the release.

Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.