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Rolls-Royce hosts first ‘Cars and Cognac’ event in the U.K.

For more than 100 years, Rolls-Royce has produced some of the world's most desirable and expensive automobiles. The British automaker has now gone one step further, by instantly making any future "cars and coffee" gatherings pale in comparison to the brand's first-ever "Cars and Cognac" event, held June 8, in the U.K. Yes, we're guessing our invitation got lost in the mail, too. "The 'cars and cognac' meet demonstrated the wonderful spirit of our customers as well as their deep passion for the brand," said Julian Jenkins, regional director for Rolls-Royce Motor Cars. "This evening was reflective of the rich dialogue between Rolls-Royce and its patrons; a truly unique and extremely rare relationship, one which we are privileged to nurture." We couldn't help but notice the comment about "rich dialogue," which is fitting for a brand whose least expensive offering, the Ghost sedan, starts at roughly $300,000. The evening borrowed heavily from California car culture, where cars and coffee meet-ups can see anything from slammed economy cars, customized muscle cars, or hyper-cars with multimillion-dollar prices gather at the same place. Of course, very few — i.e. none whatsoever — have featured cognac tastings conducted out of a customized Rolls-Royce-endorsed picnic basket. That's correct, a sommelier stationed at the tail-end of a Phantom sedan was handing out quaffs of fine cognac courtesy of an official Rolls-Royce Picnic Hamper. This is a thing, and you know you want one. Other cars making a cameo appearance during dinner included a Rolls-Royce Dawn Black Badge fitted with the new "Aero Cowling." This hard tonneau cover fits snugly over the rear seats, to give the 593-horsepower convertible the look of a true two-seater. The event was held at the Soho Farmhouse, a member's only club located on a 100-acre property in Oxfordshire, approximately two hour's drive northwest from central London. On its homepage, Soho Farmhouse details its indoor and outdoor pools, multiple club rooms for special events, tennis courts, horse stables, football pitch (that's soccer for you silly Americans), and the intriguingly named Electric Barn Cinema. The entry-level membership, called Local House, with access only to the Soho Farmhouse facility, starts at about $1,700 at current exchange rates. To have access to all Soho House properties around the globe, the price runs around $2,200 (depending on whether your membership application is accepted).

Rolls-Royce Phantom celebrates decade of decadence

Ten years ago, Rolls-Royce opened its Goodwood manufacturing facility and handed over the keys to the very first Phantom. Back then, parent company BMW was cranking out Phantom sedans at the blistering pace of one unit per day. By the end of 2003, that number had tripled, and today, the Goodwood plant builds a total of 20 Phantoms in sedan, coupe, drophead and extended-wheelbase models during a single day's working hours. Originally, there were fewer than 400 workers on staff responsible for hand-building the big cruisers, but now the plant boasts over 1,400 craftsmen, with 100 of those positions added in 2012 alone.
Rolls-Royce boasts one of the lowest staff turnover rates of any brand in the industry, thanks in part to a successful apprenticeship and internship program, and the company notes 80 percent of its workers live within 15 miles of the facility. You can read the full press release on the 10th anniversary of both the Phantom and the Goodwood plant below.

2016 Rolls-Royce Dawn debuts [w/video]

"It expresses this notion of opening up and the light coming in." Rolls-Royce officials said this of the new Dawn convertible during a private showing in Beverly Hills back in May. It was quite a coincidence, then, that the Friday I saw the Dawn in person was the first clear day in southern California after a stretch of unseasonable rain and clouds. I already told you many details about Rolls-Royce's new convertible Drophead, but now, ahead of its official debut at the Frankfurt Motor Show next week, we have the official release. And while the Dawn shares its underpinnings with the Ghost sedan and Wraith coupe, Rolls sees this new model as different enough to warrant a separate name. "It speaks of fabulous places and beautiful people." "Given its character, [the Dawn] deserved a name that was not ethereal," Rolls-Royce said. "It speaks of fabulous places and beautiful people. It's a lot sexier [than the Phantom]." And while the design seems like a convertible Wraith at a glance, nearly 80 percent of the Dawn's body panels are new. The doors carry over, but the chin is pulled forward by 2.1 inches compared to the Wraith and the grille is recessed by 1.7 inches. The beltline arches up around the back of the cabin, "how you turn a collar up on a jacket," according to one designer. The Dawn is a very pretty car, and the effect of the dark blue exterior contrasting with and orange interior stunning in person, if muted in the photos. The six-layer canvas top retracts in a silent operation, stowing neatly behind the open-pore wood deck just aft of the rear seats. In yet another breathless passage, Rolls says passengers should not be "inconvenienced by noise." With the top up, the profile of the Dawn is more three-box hot rod than the fastback look of the Wraith. A choice of 20- or 21-inch polished or painted wheels round out the exterior. Inside, Dawn is fitted with the same luxurious appointments and technology as Wraith and Ghost, with seating for four. Accessing the rear seats is easy, and there's ample legroom for tall passengers – I watched several six-foot-plus journalists nestle themselves back there without issue. That said, on planet Rolls-Royce the Dawn is not a 2+2. "In the world of Rolls-Royce, day-to-day mathematical norms don't always apply. That's why I say in the case of the new Rolls-Royce Dawn, 2+2 does not equal 4." But it holds four people. So, yeah. Rolls-Royce says the Dawn is its "most versatile canvas" yet.