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2017 Rolls-Royce Model Year Preview and Updates

It's a modest year of change at Rolls-Royce. In fact, the most significant news is the discontinuation of the Phantom VII, while the world (OK, the top 1% of the world) awaits its replacement, with a scheduled debut in 2018. Even with a year of modest updates, Rolls-Royce customers and patrons needn't, as the company's CEO put it, be 'seduced by mass-luxury brands'. DAWN/WRAITH: The convertible and coupe variants of the Ghost platform receive modest updates to trim and available options. Rolls-Royce also introduces a Black Badge variant, targeting – in R-R speak – the 'darker, more assertive, confident and demanding aesthetic of a new ... Rolls-Royce customer'. GHOST: Rolls-Royce's Bespoke service, long a staple among Phantom enthusiasts, has worked its way down the food chain to Ghost prospects. To reluctantly paraphrase Burger King: Have it your way! PHANTOM: As Rolls-Royce prepared for an end-of-the-year build-out of its Phantom, the company built a total of 50 Zenith Edition Coupes and Drophead Coupes, as well as enough sedans to bridge the gap between the Phantom VII's end of production and its 2018 model year launch of its replacement.

'Most expensive safety deposit box in the world' has a Rolls-Royce ferry

Ultra-high-end security and storage company International Bank Vaults (IBV) has several locations around the world, but as of next week, none will be more exclusive than the London branch. IBV is set to open a new vault with what's claimed to be the most expensive safety deposit boxes in the world. With price come perks, however, including a personal Rolls-Royce Ghost chauffeur to take customers to and from the vault. According to The Guardian, IBV, owned by South African millionaire Ashok Sewnarain, decided to open the new vault as a response to rapidly increasing demand for private wealth storage from the world's richest people. “We wonÂ’t deal with millionaires," managing director of the new facility Sean Hoey said. "We will be dealing only with billionaires.” For the top tier of the rich, a full room can be rented out for about $3.3 million per year. On a much lower scale, the cheapest available safety deposit box will cost about $785 to rent per year. Those boxes are pretty small, however, at about two inches high, 6.3 inches wide, and 19.3 inches deep. Hoey says it's enough space to store jewelry or "a fair few gold bars."  At this location, when the customers need to deposit or withdrawal spare gold bars in between polishing sessions, a chauffeur will arrive in a Rolls-Royce Ghost for proper luxury transportation. To get to the underground vault, two door people will take clients through fingerprint and iris scans. The vault itself is secured from theft attempts by steel lining in the walls, ceiling, and floor. Read more and see photos of the building on The Guardian. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Rolls-Royce Ghost Series II represents a host of subtle tweaks

It's not every day that an automaker admits in its own words that a new generation of one of its models is a "subtle redesign," but that's exactly how Rolls-Royce is describing the changes made to its Ghost Series II. Most of the bodywork has seen very light resculpting, including what the brand is calling a tapered "wake channel" that starts just behind the beloved Spirit of Ecstacy's wings evoking "the sight of a jet's vapour trail" and "hinting at the car's dynamism."
So much does Rolls-Royce want to emphasize the Ghost Series II's so-called dynamism that it uses the descriptor a total of eight times in the press release that you're welcome to read below. Looking past that all-too-current buzzword, what we see here is clearly a Rolls-Royce, clearly an ultra-luxury sedan and clearly desirable.
Rest assured, prospective buyers will see all the latest technology inside the new Ghost's interior, including a 10.25-inch high-definition screen and a Spirit of Ecstacy Rotary Controller so as not to "leave unsightly fingerprints at driver and passenger eye level." Of course, plenty of customization is available for the most discerning of buyers, and two new wood veneer options are available - Paldao and Walnut Burr Crossband.