2013 Rolls Royce Ghost on 2040-cars

Auto blog

Could Rolls-Royce expand business with new models?

Rolls-Royce may be forced to expand its lineup beyond the über-luxury cars gobbled up by the ultra-wealthy jetset, as new competition in the form of the rumored, high-end Mercedes-Benz S-Class could take a slice of the luxury pie from the BMW-owned manufacturer.
Automotive News reports that this, along with the combination of BMW's unwillingness to move above the price-point set by the 7-Series and Bentley's expansion into the SUV realm, could force Rolls-Royce's hand. AN is arguing that, as unrealistic as it might sound, Rolls could develop a four-door crossover or shooting brake, but that any such plans are in the earliest of stages.
In the near term, the smallest Rolls-Royce, the Ghost, will get a refresh in 2014, while the sporty Wraith fastback will spawn a convertible variant by 2015. The big boy of the Rolls-Royce range, meanwhile, is due for a far more comprehensive re-do. The Phantom is expected to share a platform with the next-generation 7-Series in 2016. Advanced materials are expected to feature heavily, as Rolls-Royce seeks to trim body fat and improve fuel economy without compromising the performance or comfort expected of the brands' flagship model.

Rolls-Royce Wraith Luminary Collection gets celestial headliner

Rolls-Royce has announced a new bespoke collection for its Wraith 2-door luxury coupe that is highlighted, literally, by a headliner full of glittering shooting stars. It's called the Wraith Luminary Collection and its production will be limited to just 55 examples. The car is like its own planetarium on wheels, thanks to a starlight headliner concocted by the folks at the Rolls-Royce Bespoke Collective in Goodwood, West Sussex. It's a handwoven configuration of 1,340 fiber-optic lights mimicking the night sky — and even the occasional shooting star — and it takes 20 hours to configure. Rolls-Royce says eight shooting stars fire at random, mostly over the front seats. Open up the suicide doors and you'll see the celestial theme continued inside the cabin. Tudor oak wood veneer, sourced from forests in the Czech Republic and chosen for its depth of color and grain structure, is back-lit by 176 LED lights that permeates through intricate perforations in the veneer that form another starlight pattern at the touch of a button. "Linked to the controls of the starlight headliner, the cabin's veneer surrounds Wraith's occupants in an ambient glow of light," the luxury marque says. Outside, the Luminary Collection comes pained in Sunburst Grey with rich Saddlery Tan-colored lines hand painted along the bonnet and side body, a color scheme inspired by "the heady shade of the golden hour's sunrays" and referencing the interior leather color scheme. It's also echoed in the center of each wheel. Cockpit seats come trimmed in the same tan leather, while rear seats feature a contrasting Anthracite leather or an available Seashell color for the leather, matched by a two-tone steering wheel. The seats get contrasting piping and stitching tying the colors together. Also new is a hand-woven stainless steel fabric, a new technique for luxury goods borrowed from industrial uses, for the center console and door panniers. Each swath is made up of strands between 0.08 and 0.19 millimeters in diameter and takes three days to produce in a clean-room environment. Finally, the collection features stainless-steel tread plates engraved with the words, "Wraith Luminary Collection — One of Fifty-Five." Prices weren't announced, befitting the brand's aura of exclusivity, but the Wraith starts at a mere $320,000.

Rolls-Royce La Rose Noire Droptail a dark floral love letter to customization

Rolls-Royce's boat-themed custom vehicle developments have gone from the 2017 Sweptail to the 2021 Boat Tail and now the Droptail — to be precise, the La Rose Noire Droptail. This is the first of four coachbuilt Droptails, handed over in a private gathering near Pebble Beach to the family that commissioned it. The name La Rose Noire blows a kiss to the Black Baccara, a hybrid tea rose created in France around 25 years ago and a favorite of the matriarch in the family that commissioned the Rolls-Royce. The flower's petals shimmer from almost black to dark red-burgundy and pomegranate depending on the light and the angle of view. Two hues represent this fierce luster on the car: a deep red called True Love and a darker red called Mystery. Painters applied the iridescent True Love to the body with a secret base coat followed by five layers of clear lacquer, each lacquer layer blended with a slightly different tone of red. Rolls-Royce says it took more than 150 experiments to perfect the final product. True Love appears again on the Pantheon upper grille, the shade painted on the backs of the grille vanes. Rolls-Royce 3D-printed the lower intake in a composite material, accented with 202 stainless-steel ingots painted in True Love. Mystery bows on the 22-inch alloy wheels, contrasted with millwork that exposes the alloy spokes underneath. And a new chrome plating process created the darkly reflective Hydroshade tint of the brightwork. Removing the custom roof with its electrochromic glass panel reveals a cockpit that Rolls-Royce used to set new standards for its craftsmanship. The buyers wanted parquetry with a motif of scattering rose petals. Rolls-Royce decided the best way to achieve that would be to create and finish 1,603 Black Sycamore veneer triangles by hand, and lay 503 red veneer pieces asymmetrically among them to represent the petals. The woodwork runs across the instrument panel and in an element along the doors, then down the tail. The application was so intense that a single artist worked in one-hour stints no more than five hours a day in a sound-insulated room "to ensure the focus required."  Then there's the treasure in the instrument panel. The commissioning family went to Swiss watchmaker Audemars Piguet for a custom timepiece, a 43-millimeter Royal Oak Concept Split-Seconds Chronograph GMT Large Date.